Bijan (designer) Audience in United States

Bijan (designer) logo

Bijan (designer) has an estimated audience of 293,553 people in United States. 70.1% are female, 29.9% are male, average age 40.5. Top regions: New York, Illinois, California. Top brand affinities: Acoustic music, Notre Dame Fighting Irish football, Lebanese cuisine, Naomi Scott, Naperville, Illinois.

The average Bijan (designer) fan in United States is 40.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Illinois, California. Top brand affinities include Acoustic music, Notre Dame Fighting Irish football, Lebanese cuisine, with strongest over-indexing on Acoustic music (1.52× the country average). Demographically, the Bijan (designer) audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion designer

Demographics of Bijan (designer) fans

Demographic split for Bijan (designer) audience in United States
MetricValue
Female70.1%
Male29.9%
Average age40.5
Estimated audience size293,553

Audience persona

The typical Bijan (designer) fan in United States is more female, around 40.5 years old, with strong Indulgence tendencies and a notable affinity for Acoustic music.

Top regions in United States

Top regions ranked by reach for Bijan (designer) in United States
RegionReachAffinity
New York103,4746.31×
Illinois66,5886.81×
California60,0231.86×
Texas41,1681.63×
Florida14,5180.73×
Georgia10,4701.16×
New Jersey9,8881.32×
Massachusetts9,3021.61×
Pennsylvania8,7500.89×
Virginia6,8420.96×
Michigan6,2080.81×
Ohio6,1810.68×
North Carolina5,9010.67×
Arizona5,1310.86×
Maryland4,8810.97×
Washington4,5760.78×
Indiana3,9330.73×
Tennessee3,7580.64×
Missouri3,6650.77×
Nevada3,6641.29×
Colorado3,4570.75×
Kentucky2,8730.78×
Louisiana2,8480.75×
Wisconsin2,7320.62×
Minnesota2,6610.63×
South Carolina2,5990.59×
Connecticut2,5980.88×
Oregon2,2160.66×
Alabama2,1990.54×
Kansas1,5790.68×
Oklahoma1,5270.47×
Iowa1,4710.61×
Utah1,1900.45×
Arkansas1,1450.47×
Washington, District of Columbia1,0951.24×
Mississippi9770.4×
Hawaii9390.74×
New Hampshire8500.74×
Rhode Island7440.8×
Nebraska7030.48×
West Virginia6770.5×
Maine6410.61×
New Mexico5950.4×
Delaware5740.71×
Idaho5360.36×
Montana3930.48×
Alaska3860.61×
North Dakota3770.63×
South Dakota3600.53×
Wyoming3390.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bijan (designer) audience
BrandAffinityCategory
Acoustic music1.52×Music & Radio
Notre Dame Fighting Irish football1.61×Sports
Lebanese cuisine1.97×Food & Beverages
Naomi Scott1.51×Movies & TV
Naperville, Illinois1.89×Travel & Leisure
Ellen Burstyn2.02×Movies & TV
Boracay1.91×Travel & Leisure
Sub Zero (Official)1.6×Literature
New York Harbor1.6×Travel & Leisure
My Three Sons1.6×Movies & TV
Wexford1.74×Travel & Leisure
iPEC Coaching2.27×Business & Career
Ipoh1.65×Travel & Leisure
James Stewart, Jr.2.63×Sports
York Minster1.92×Travel & Leisure
Jeb Burton2.28×Sports
Kilkenny2.03×Travel & Leisure
Fruit wine1.92×Food & Beverages
The Specials1.62×Music & Radio
The Pharcyde1.52×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bijan (designer) audience
TraitClusterScore
IndulgenceJOY1.95
Luxury OrientationPREMIUM1.75
Design AffinityPREMIUM1.53
Quality AwarenessPREMIUM1.42
Urban LifestyleOPEN1.31
Price SensitivityPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Bijan (designer)
CountryShare
United States68.2%
Malaysia12.7%
Poland3.9%

See Bijan (designer) audiences in other countries

More Fashion designer audiences in United States

Frequently asked questions

How many fans does Bijan (designer) have in United States?

Bijan (designer) has an estimated audience of 293,553 people in United States, concentrated in New York and Illinois.

What is the gender split and age of Bijan (designer) fans?

70.1% of Bijan (designer) fans are female, 29.9% are male, with an average age of 40.5 years.

Which brands do Bijan (designer) fans like most?

Bijan (designer) fans show strongest brand affinity for Acoustic music (1.52×), Notre Dame Fighting Irish football (1.61×), and Lebanese cuisine (1.97×) over the country average.

Where do Bijan (designer) fans live in United States?

Bijan (designer) fans in United States are most concentrated in New York (reach 103,474), Illinois (reach 66,588), and California (reach 60,023). These three regions account for the largest share of the active audience.

What other brands do Bijan (designer) fans also like?

Beyond Bijan (designer) itself, the audience over-indexes on Notre Dame Fighting Irish football (1.61×), Lebanese cuisine (1.97×), Naomi Scott (1.51×), and Naperville, Illinois (1.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bijan (designer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.