Bijan (designer) Audience in United States

Bijan (designer) logo

Bijan (designer) has an estimated audience of 293,553 people in United States. 70.1% are female, 29.9% are male, average age 40.5. Top regions: New York, Illinois, California. Top brand affinities: American Airlines, Nordstrom, Dallas Mavericks, Streetwear, Louis Vuitton.

The average Bijan (designer) fan in United States is 40.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Illinois, California. Top brand affinities include American Airlines, Nordstrom, Dallas Mavericks, with strongest over-indexing on American Airlines (1.78× the country average). Demographically, the Bijan (designer) audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion designer

Demographics of Bijan (designer) fans

Demographic split for Bijan (designer) audience in United States
MetricValue
Female70.1%
Male29.9%
Average age40.5
Estimated audience size293,553

Audience persona

The typical Bijan (designer) fan in United States is more female, around 40.5 years old, with strong Indulgence tendencies and a notable affinity for American Airlines.

Top regions in United States

Top regions ranked by reach for Bijan (designer) in United States
RegionReachAffinity
New York103,4746.31×
Illinois66,5886.81×
California60,0231.86×
Texas41,1681.63×
Florida14,5180.73×
Georgia10,4701.16×
New Jersey9,8881.32×
Massachusetts9,3021.61×
Pennsylvania8,7500.89×
Virginia6,8420.96×
Michigan6,2080.81×
Ohio6,1810.68×
North Carolina5,9010.67×
Arizona5,1310.86×
Maryland4,8810.97×
Washington4,5760.78×
Indiana3,9330.73×
Tennessee3,7580.64×
Missouri3,6650.77×
Nevada3,6641.29×
Colorado3,4570.75×
Kentucky2,8730.78×
Louisiana2,8480.75×
Wisconsin2,7320.62×
Minnesota2,6610.63×
South Carolina2,5990.59×
Connecticut2,5980.88×
Oregon2,2160.66×
Alabama2,1990.54×
Kansas1,5790.68×
Oklahoma1,5270.47×
Iowa1,4710.61×
Utah1,1900.45×
Arkansas1,1450.47×
Washington, District of Columbia1,0951.24×
Mississippi9770.4×
Hawaii9390.74×
New Hampshire8500.74×
Rhode Island7440.8×
Nebraska7030.48×
West Virginia6770.5×
Maine6410.61×
New Mexico5950.4×
Delaware5740.71×
Idaho5360.36×
Montana3930.48×
Alaska3860.61×
North Dakota3770.63×
South Dakota3600.53×
Wyoming3390.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bijan (designer) audience
BrandAffinityCategory
American Airlines1.78×Travel & Leisure
Nordstrom1.65×Shopping
Dallas Mavericks2.63×Sports
Streetwear1.59×Fashion & Accessoires
Louis Vuitton1.67×Fashion & Accessoires
Designer clothing1.9×Fashion & Accessoires
Gucci1.79×Fashion & Accessoires
Balenciaga2.23×Fashion & Accessoires
Hermès2.3×Fashion & Accessoires
H&M1.52×Shopping
Urban Outfitters1.66×Shopping
Supreme2.02×Fashion & Accessoires
Handmade jewelry1.55×Fashion & Accessoires
Luxury Lifestyle2×Shopping
Mercedes-Benz1.51×Cars & Mobility
Uniqlo1.82×Shopping
Chanel1.57×Fashion & Accessoires
Tory Burch1.56×Fashion & Accessoires
Net-a-Porter2.08×Shopping
Porsche1.52×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bijan (designer) audience
TraitClusterScore
IndulgenceJOY1.95
Luxury OrientationPREMIUM1.75
Design AffinityPREMIUM1.53
Quality AwarenessPREMIUM1.42
Urban LifestyleOPEN1.31
Price SensitivityPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Bijan (designer)
CountryShare
United States68.2%
Malaysia12.7%
Poland3.9%

See Bijan (designer) audiences in other countries

More Fashion designer audiences in United States

Frequently asked questions

How many fans does Bijan (designer) have in United States?

Bijan (designer) has an estimated audience of 293,553 people in United States, concentrated in New York and Illinois.

What is the gender split and age of Bijan (designer) fans?

70.1% of Bijan (designer) fans are female, 29.9% are male, with an average age of 40.5 years.

Which brands do Bijan (designer) fans like most?

Bijan (designer) fans show strongest brand affinity for American Airlines (1.78×), Nordstrom (1.65×), and Dallas Mavericks (2.63×) over the country average.

Where do Bijan (designer) fans live in United States?

Bijan (designer) fans in United States are most concentrated in New York (reach 103,474), Illinois (reach 66,588), and California (reach 60,023). These three regions account for the largest share of the active audience.

What other brands do Bijan (designer) fans also like?

Beyond Bijan (designer) itself, the audience over-indexes on Nordstrom (1.65×), Dallas Mavericks (2.63×), Streetwear (1.59×), and Louis Vuitton (1.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bijan (designer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.