A data profile of the people who buy, follow and care about Biketoberfest in United States — modelled from more than twelve digital signal sources. Biketoberfest has an estimated audience of 399,868 people in United States.
The average Biketoberfest fan in United States is 47.2 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, Georgia, California.
Top brand affinities include Laconia Motorcycle Week, Touring motorcycle, Custom motorcycle, with strongest over-indexing on Laconia Motorcycle Week (129.41× the country average).
Demographically, the Biketoberfest audience skews more male with an average age of 47.2, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Biketoberfest fan in United States is more male, around 47.2 years old, with strong Patriotism tendencies and a notable affinity for Laconia Motorcycle Week.
The key figures that characterise the Biketoberfest profile in United States.
26.0% are female, 74.0% are male, average age 47.2.
| Metric | Value |
|---|---|
| Female | 26.0% |
| Male | 74.0% |
| Average age | 47.2 |
| Estimated audience size | 399,868 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 9% | |
| 30-39 | 16% | |
| 40-49 | 30% | |
| 50+ | 38% |
of the worldwide Biketoberfest audience comes from United States.
| Country | Share |
|---|---|
| United States | 90.5% |
| Canada | 3.5% |
| Australia | 2.8% |
Where the Biketoberfest audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~300K | 10.19× | |
| 02 | Georgia | ~30K | 2.07× | |
| 03 | North Carolina | ~20K | 1.33× | |
| 04 | South Dakota | ~1K | 1.29× | |
| 05 | New Hampshire | ~2K | 1.24× | |
| 06 | South Carolina | ~7K | 1.18× | |
| 07 | West Virginia | ~2K | 1.13× | |
| 08 | Vermont | <1K | 1.12× | |
| 09 | Alaska | <1K | 1.08× | |
| 10 | Maine | ~2K | 1.06× | |
| 11 | Kentucky | ~5K | 1.05× | |
| 12 | North Dakota | <1K | 1.04× | |
| 13 | Tennessee | ~8K | 1.01× | |
| 14 | Delaware | ~1K | 1.01× | |
| 15 | Rhode Island | ~1K | 1.00× | |
| 16 | Montana | ~1K | 0.99× | |
| 17 | Indiana | ~7K | 0.96× | |
| 18 | Ohio | ~10K | 0.95× | |
| 19 | Mississippi | ~3K | 0.94× | |
| 20 | Washington, District of Columbia | ~1K | 0.94× | |
| 21 | Arkansas | ~3K | 0.93× | |
| 22 | Nebraska | ~2K | 0.93× | |
| 23 | Idaho | ~2K | 0.93× | |
| 24 | Hawaii | ~2K | 0.93× | |
| 25 | Alabama | ~5K | 0.92× | |
| 26 | New Mexico | ~2K | 0.92× | |
| 27 | Iowa | ~3K | 0.89× | |
| 28 | Connecticut | ~4K | 0.88× | |
| 29 | Kansas | ~3K | 0.88× | |
| 30 | Oklahoma | ~4K | 0.86× | |
| 31 | Pennsylvania | ~10K | 0.85× | |
| 32 | Louisiana | ~4K | 0.85× | |
| 33 | Nevada | ~3K | 0.85× | |
| 34 | Utah | ~3K | 0.85× | |
| 35 | Oregon | ~4K | 0.84× | |
| 36 | Virginia | ~8K | 0.81× | |
| 37 | Wisconsin | ~5K | 0.81× | |
| 38 | Arizona | ~6K | 0.79× | |
| 39 | Missouri | ~5K | 0.79× | |
| 40 | Minnesota | ~4K | 0.78× | |
| 41 | Maryland | ~5K | 0.77× | |
| 42 | Michigan | ~8K | 0.76× | |
| 43 | Massachusetts | ~6K | 0.76× | |
| 44 | Colorado | ~5K | 0.76× | |
| 45 | Washington | ~6K | 0.75× | |
| 46 | New Jersey | ~7K | 0.71× | |
| 47 | New York | ~20K | 0.68× | |
| 48 | Illinois | ~9K | 0.66× | |
| 49 | Texas | ~20K | 0.51× | |
| 50 | California | ~20K | 0.48× |
The strongest cross-interests of the Biketoberfest audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Laconia Motorcycle Week | Cars & Mobility | 129.41× | ||
| 02 | J&P Cycles | Cars & Mobility | 43.59× | ||
| 03 | Daytona Bike Week | Cars & Mobility | 42.05× | ||
| 04 | Easy Rider | Movies & TV | 39.18× | ||
| 05 | Lavazza | Food & Beverages | 34.90× | ||
| 06 | Orange County Choppers | Cars & Mobility | 31.48× | ||
| 07 | West Coast Choppers | Fashion & Accessoires | 27.91× | ||
| 08 | Touring motorcycle | Cars & Mobility | 19.96× | ||
| 09 | Cruiser (motorcycle) | Cars & Mobility | 17.32× | ||
| 10 | Custom motorcycle | Cars & Mobility | 12.16× | ||
| 11 | Motorcycle accessories | Cars & Mobility | 11.49× | ||
| 12 | Chopper (motorcycle) | Cars & Mobility | 10.19× | ||
| 13 | Motorcycle helmet | Cars & Mobility | 9.10× | ||
| 14 | Obsessed (2009 film) | Movies & TV | 7.58× | ||
| 15 | Weather forecasting | Home & Garden | 5.96× | ||
| 16 | Solar energy | Home & Garden | 5.92× | ||
| 17 | Renewable energy | Business & Career | 5.57× | ||
| 18 | FedEx | Business & Career | 5.54× | ||
| 19 | Vehicle insurance | Cars & Mobility | 4.28× | ||
| 20 | Mortgage loans | Business & Career | 3.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.16× | |
| Convenience Orientation | PREMIUM | 2.62× | |
| Need for Security | CONSERVATISM | 2.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.61× | |
| Healthy Lifestyle | BALANCE | 0.62× | |
| Early Adopter Mentality | POWER | 0.70× |
Biketoberfest has an estimated audience of 399,868 people in United States, concentrated in Florida and Georgia.
26.0% of Biketoberfest fans are female, 74.0% are male, with an average age of 47.2 years.
Biketoberfest fans show strongest brand affinity for Laconia Motorcycle Week (129.41×), Touring motorcycle (19.96×), and Custom motorcycle (12.16×) over the country average.
Biketoberfest fans in United States are most concentrated in Florida (reach ~300K), Georgia (reach ~30K), and California (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Biketoberfest itself, the audience over-indexes on Touring motorcycle (19.96×), Custom motorcycle (12.16×), Cruiser (motorcycle) (17.32×), and Motorcycle accessories (11.49×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Biketoberfest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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