Biodegradable waste Audience in United States

Biodegradable waste logo

Biodegradable waste has an estimated audience of 1,112,636 people in United States. 69.6% are female, 30.4% are male, average age 45.1. Top regions: California, New York, Texas. Top brand affinities: Polytechnic University of the Philippines, Skin-tight garment, Human factors and ergonomics, Eileen Fisher, Business model.

The average Biodegradable waste fan in United States is 45.1 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Polytechnic University of the Philippines, Skin-tight garment, Human factors and ergonomics, with strongest over-indexing on Polytechnic University of the Philippines (259.59× the country average). Demographically, the Biodegradable waste audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Risk Appetite, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 45 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Biodegradable waste fans

Demographic split for Biodegradable waste audience in United States
MetricValue
Female69.6%
Male30.4%
Average age45.1
Estimated audience size1,112,636

Audience persona

The typical Biodegradable waste fan in United States is more female, around 45.1 years old, with strong Risk Appetite tendencies and a notable affinity for Polytechnic University of the Philippines.

Top regions in United States

Top regions ranked by reach for Biodegradable waste in United States
RegionReachAffinity
California58,1660.48×
New York41,5650.67×
Texas39,7290.42×
Florida37,4610.5×
Georgia16,7770.49×
Virginia16,0890.59×
Kentucky15,5371.11×
New Jersey14,5180.51×
Pennsylvania14,4700.39×
Mississippi13,6281.49×
Louisiana13,2190.92×
North Carolina12,8870.38×
Illinois12,8580.35×
Arkansas12,1071.32×
Michigan11,9780.41×
Oklahoma11,8400.96×
Missouri11,7450.65×
South Carolina11,5570.69×
Alabama11,2790.73×
West Virginia11,2512.17×
Massachusetts11,2380.51×
Ohio11,2310.33×
Tennessee10,7450.48×
Arizona10,7090.47×
Indiana10,3950.51×
Kansas10,3921.19×
Idaho10,3891.86×
Wisconsin10,3260.62×
Maryland10,1870.53×
Hawaii9,9252.08×
Iowa9,8651.08×
Montana9,7873.17×
Oregon9,6260.75×
Washington9,5990.43×
New Hampshire9,2702.11×
Nebraska9,0771.63×
Connecticut9,0640.81×
New Mexico9,0301.62×
Nevada9,0010.84×
Rhode Island8,9512.53×
Utah8,8330.89×
Minnesota8,5160.53×
Colorado8,2050.47×
Delaware8,0162.61×
Washington, District of Columbia5,7881.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Biodegradable waste audience
BrandAffinityCategory
Polytechnic University of the Philippines259.59×Business & Career
Skin-tight garment20.17×Fashion & Accessoires
Human factors and ergonomics16.11×Health
Eileen Fisher16.06×Fashion & Accessoires
Business model4.68×Business & Career
Men's clothing2.63×Fashion & Accessoires
Dog harness3.26×Pets & Animals
Umbrella9.87×Fashion & Accessoires
The Gilded Age2.8×Movies & TV
Waste3.99×Home & Garden
Everlane5.58×Fashion & Accessoires
Staples (Canada)2.57×Business & Career
Dog collar2.88×Pets & Animals
Day2.22×Business & Career
Marimekko15.28×Home & Garden
Tuckernuck10.2×Shopping
Water1.58×Food & Beverages
Christmas1.8×Kids & Family
Nordstrom rack2.08×Fashion & Accessoires
Compost6.58×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Biodegradable waste audience
TraitClusterScore
Risk AppetiteTHRILL2.29
Design AffinityPREMIUM2.04
Luxury OrientationPREMIUM1.96
Urban LifestyleOPEN1.58
SustainabilityBALANCE1.54
ExtroversionTHRILL1.37

Worldwide distribution

Worldwide audience distribution share by country for Biodegradable waste
CountryShare
United States17.2%
France10.7%
United Kingdom9.6%

See Biodegradable waste audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Biodegradable waste have in United States?

Biodegradable waste has an estimated audience of 1,112,636 people in United States, concentrated in California and New York.

What is the gender split and age of Biodegradable waste fans?

69.6% of Biodegradable waste fans are female, 30.4% are male, with an average age of 45.1 years.

Which brands do Biodegradable waste fans like most?

Biodegradable waste fans show strongest brand affinity for Polytechnic University of the Philippines (259.59×), Skin-tight garment (20.17×), and Human factors and ergonomics (16.11×) over the country average.

Where do Biodegradable waste fans live in United States?

Biodegradable waste fans in United States are most concentrated in California (reach 58,166), New York (reach 41,565), and Texas (reach 39,729). These three regions account for the largest share of the active audience.

What other brands do Biodegradable waste fans also like?

Beyond Biodegradable waste itself, the audience over-indexes on Skin-tight garment (20.17×), Human factors and ergonomics (16.11×), Eileen Fisher (16.06×), and Business model (4.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Biodegradable waste. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.