Rascasse Audience Intelligence

Black Bear Diner Target Market in United States

A data profile of the people who buy, follow and care about Black Bear Diner in United States — modelled from more than twelve digital signal sources. Black Bear Diner has an estimated audience of 2,355,029 people in United States.

#64among Restaurants in United States#1259among Brand in United States#762in Food & Beverages

The average Black Bear Diner fan in United States is 42.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Arizona.

Top brand affinities include FedEx, Renewable energy, Mortgage loans, with strongest over-indexing on FedEx (4.69× the country average).

Demographically, the Black Bear Diner audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Black Bear Diner fan in United States is more female, around 42.4 years old, with strong Convenience Orientation tendencies and a notable affinity for FedEx.

Category: Food & Beverages · Type: Brand · Subtype: Restaurants

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Black Bear Diner profile in United States.

Audience size
2.4M
in United States
Gender
67.0%♀
33.0% male
Age
42.4
average years
Country rank
#12491
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Black Bear Diner

67.0% are female, 33.0% are male, average age 42.4.

Fig. 02

Gender split

67.0%
Female
33.0%
Male
Demographic split for Black Bear Diner audience in United States
MetricValue
Female67.0%
Male33.0%
Average age42.4
Estimated audience size2,355,029
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Black Bear Diner audience in United States
Age bracketShare%
16-1915%
20-2914%
30-3918%
40-4928%
50+25%
Fig. 04

Worldwide distribution

99.7%

of the worldwide Black Bear Diner audience comes from United States.

Worldwide audience distribution share by country for Black Bear Diner
CountryShare
United States99.7%
Germany0.3%
Italy0.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Black Bear Diner audience in United States is strongest.

Fig. 05

Top regions by affinity

Black Bear Diner customers by region in United States
#RegionReachAffinity×
01Utah~200K8.16×
02Nevada~100K6.05×
03Arizona~200K4.98×
04Oregon~100K4.97×
05California~1M3.79×
06Idaho~40K3.51×
07Texas~700K3.47×
08Colorado~100K2.66×
09Oklahoma~70K2.56×
10Washington~100K2.25×
11Arkansas~40K1.79×
12Kansas~30K1.33×
13Missouri~50K1.20×
14Vermont~3K0.63×
15Rhode Island~4K0.56×
16Delaware~4K0.56×
17North Dakota~3K0.51×
18New Mexico~6K0.48×
19Maine~4K0.47×
20Alaska~2K0.46×
21Montana~3K0.45×
22South Dakota~2K0.45×
23New Hampshire~4K0.43×
24West Virginia~4K0.40×
25Hawaii~3K0.32×
26Washington, District of Columbia~2K0.32×
27Mississippi~6K0.31×
28Nebraska~4K0.29×
29Connecticut~7K0.27×
30Iowa~5K0.25×
31Louisiana~7K0.24×
32Kentucky~7K0.23×
33South Carolina~7K0.21×
34Alabama~7K0.21×
35Tennessee~9K0.18×
36Indiana~8K0.18×
37Maryland~7K0.18×
38Wisconsin~7K0.18×
39Minnesota~6K0.18×
40Illinois~10K0.17×
41Massachusetts~8K0.17×
42Michigan~9K0.15×
43New Jersey~9K0.15×
44Virginia~8K0.14×
45Pennsylvania~10K0.13×
46Ohio~10K0.13×
47Georgia~10K0.13×
48North Carolina~10K0.13×
49Florida~20K0.10×
50New York~10K0.10×
Fig. 06

Affinity by region

Affinity by region — Black Bear Diner, United States
0.10×1.00×8.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Black Bear Diner audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Black Bear Diner audience
#·InterestCategoryAffinity×
01Renewable energyBusiness & Career5.27×
02QVCMovies & TV5.19×
03Sustainable energyHome & Garden4.80×
04FedExBusiness & Career4.69×
05Non-alcoholic beverageFood & Beverages3.95×
06Weather forecastingHome & Garden3.75×
07Discount storesShopping3.46×
08Microwave ovenHome & Garden3.44×
09Solar energyHome & Garden3.34×
10Mortgage loansBusiness & Career3.25×
11Pizza HutFood & Beverages3.12×
12SubwayFood & Beverages2.86×
13Shopping mallsShopping2.60×
14McDonald'sFood & Beverages2.43×
15Organic foodFood & Beverages2.31×
16PinterestInternet & Social Media2.30×
17StarbucksFood & Beverages2.04×
18BarbecueFood & Beverages1.97×
19AirbnbTravel & Leisure1.96×
20FurnitureHome & Garden1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Black Bear Diner audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Black Bear Diner audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.48×
Family OrientationCONSERVATISM2.14×
SustainabilityBALANCE1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Black Bear Diner audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
Healthy LifestyleBALANCE0.84×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Black Bear Diner's target market in United States?

Black Bear Diner's target market in United States covers an estimated 2,355,029 people, concentrated in California and Texas.

02

What is the gender split and age of Black Bear Diner customers?

67.0% of the Black Bear Diner audience are female, 33.0% are male, with an average age of 42.4 years.

03

Which brands do Black Bear Diner fans like most?

Black Bear Diner fans show strongest brand affinity for FedEx (4.69×), Renewable energy (5.27×), and Mortgage loans (3.25×) over the country average.

04

Where do Black Bear Diner fans live in United States?

Black Bear Diner fans in United States are most concentrated in California (reach ~1M), Texas (reach ~700K), and Arizona (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Black Bear Diner fans also like?

Beyond Black Bear Diner itself, the audience over-indexes on Renewable energy (5.27×), Mortgage loans (3.25×), Pizza Hut (3.12×), and QVC (5.19×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Black Bear Diner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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