BODEGA Audience in United States
BODEGA has an estimated audience of 2,019,536 people in United States. 54.4% are female, 45.6% are male, average age 32.9. Top brand affinities: Mathcore, Historic site, Combat sport, Unique Gifts, Vocal harmony.
Top brand affinities include Mathcore, Historic site, Combat sport, with strongest over-indexing on Mathcore (26.76× the country average). Demographically, the BODEGA audience skews balanced with an average age of 32.9, and over-indexes on personality traits such as Convenience Orientation, Indulgence.
Category: Music & Radio · Type: Person · Subtype: New wave
Demographics of BODEGA fans
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 32.9 |
| Estimated audience size | 2,019,536 |
Audience persona
The typical BODEGA fan in United States is balanced, around 32.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Mathcore.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mathcore | 26.76× | Music & Radio |
| Historic site | 6.47× | Arts & Culture |
| Combat sport | 1.97× | Sports |
| Unique Gifts | 2.82× | Shopping |
| Vocal harmony | 5.35× | Music & Radio |
| Roger Daltrey | 10.93× | Movies & TV |
| Grinch | 4.19× | Movies & TV |
| Goop | 5.22× | Internet & Social Media |
| Arnold Palmer | 5.67× | Sports |
| Nebraska Cornhuskers football | 3.17× | Sports |
| Jesse Plemons | 2.87× | Movies & TV |
| Governor of Michigan | 6.12× | Politics & Society |
| Electrolyte | 3.46× | Health |
| Regional styles of Mexican music | 2.08× | Music & Radio |
| Birthday Gifts | 2.31× | Kids & Family |
| Fairy godmother | 5.25× | Literature |
| Hipster | 6.42× | Politics & Society |
| 3D printing | 1.65× | Technology & Electronics |
| Racing | 1.69× | Cars & Mobility |
| Queens College, City University of New York | 4.59× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.34 |
| Indulgence | JOY | 1.28 |
| Career Orientation | POWER | 1.21 |
| Need for Security | CONSERVATISM | 1.19 |
| Extroversion | THRILL | 1.14 |
| Social Media Usage | JOY | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.5% |
| Spain | 14.4% |
| Mexico | 10.9% |
See BODEGA audiences in other countries
More New wave audiences in United States
- HighSchool (7,375,320)
- Iceage (3,742,121)
- ADULT. (2,847,052)
- Crows (2,711,783)
- ACTORS (2,461,493)
How to read this data
Audience size is the estimated number of people in United States who actively search for BODEGA. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.