Brisbane Audience in United States
Brisbane has an estimated audience of 1,987,986 people in United States. 56.0% are female, 44.0% are male, average age 40.4. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Voter registration, Public speaking, Natural rubber, Israel.
The average Brisbane fan in United States is 40.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Voter registration, Public speaking, with strongest over-indexing on Elsword (23.57× the country average). Demographically, the Brisbane audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Brisbane fans
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 40.4 |
| Estimated audience size | 1,987,986 |
Audience persona
The typical Brisbane fan in United States is more female, around 40.4 years old, with strong Patriotism tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 463,131 | 2.12× |
| Texas | 184,028 | 1.08× |
| Florida | 135,998 | 1.01× |
| New York | 131,747 | 1.19× |
| Illinois | 73,055 | 1.1× |
| Washington | 61,017 | 1.53× |
| Pennsylvania | 60,490 | 0.9× |
| Georgia | 58,574 | 0.96× |
| Virginia | 56,726 | 1.17× |
| North Carolina | 53,490 | 0.89× |
| Ohio | 53,273 | 0.87× |
| New Jersey | 51,291 | 1.01× |
| Massachusetts | 47,207 | 1.21× |
| Michigan | 46,669 | 0.9× |
| Colorado | 43,047 | 1.37× |
| Arizona | 41,453 | 1.02× |
| Maryland | 34,406 | 1.01× |
| Tennessee | 31,684 | 0.79× |
| Minnesota | 31,031 | 1.09× |
| Oregon | 30,214 | 1.33× |
| Indiana | 29,039 | 0.8× |
| Missouri | 27,945 | 0.87× |
| Wisconsin | 26,924 | 0.9× |
| Utah | 24,832 | 1.39× |
| South Carolina | 24,656 | 0.82× |
| Louisiana | 20,466 | 0.8× |
| Nevada | 20,184 | 1.05× |
| Alabama | 18,901 | 0.68× |
| Connecticut | 18,379 | 0.92× |
| Kentucky | 18,366 | 0.74× |
| Oklahoma | 16,827 | 0.76× |
| Hawaii | 16,038 | 1.88× |
| Iowa | 14,414 | 0.88× |
| Kansas | 14,055 | 0.9× |
| Arkansas | 11,900 | 0.73× |
| Washington, District of Columbia | 11,544 | 1.93× |
| Idaho | 10,602 | 1.06× |
| Mississippi | 9,624 | 0.59× |
| New Mexico | 8,376 | 0.84× |
| Nebraska | 8,279 | 0.83× |
| New Hampshire | 6,833 | 0.87× |
| Maine | 6,218 | 0.87× |
| Montana | 5,525 | 1× |
| West Virginia | 4,881 | 0.53× |
| Rhode Island | 4,835 | 0.76× |
| Alaska | 4,648 | 1.09× |
| Delaware | 4,010 | 0.73× |
| South Dakota | 3,486 | 0.76× |
| North Dakota | 3,352 | 0.82× |
| Vermont | 2,982 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 23.57× | Games |
| Voter registration | 5.94× | Politics & Society |
| Public speaking | 3.11× | Politics & Society |
| Natural rubber | 1.61× | Cars & Mobility |
| Israel | 1.64× | Travel & Leisure |
| Regional styles of Mexican music | 2.19× | Music & Radio |
| Nebraska Cornhuskers football | 2.76× | Sports |
| Boracay | 7.2× | Travel & Leisure |
| Nationality | 1.57× | Politics & Society |
| Google Photos | 1.69× | Technology & Electronics |
| Islamism | 10.09× | Politics & Society |
| Home staging | 3.23× | Home & Garden |
| Mortgage insurance | 2.39× | Business & Career |
| Jeep Grand Cherokee (WJ) | 3.23× | Cars & Mobility |
| Urban horticulture | 1.71× | Home & Garden |
| Assassin's Creed II | 3.49× | Games |
| Cam Ward | 1.77× | Sports |
| Príncipe | 5.16× | Travel & Leisure |
| Panama | 1.55× | Travel & Leisure |
| OpenJDK | 8.68× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.12 |
| Design Affinity | PREMIUM | 1.69 |
| Extroversion | THRILL | 1.59 |
| Community Orientation | OPEN | 1.44 |
| Travelling | THRILL | 1.33 |
| Sustainability | BALANCE | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| Australia | 44.8% |
| United States | 10.3% |
| United Kingdom | 5.2% |
See Brisbane audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Brisbane have in United States?
Brisbane has an estimated audience of 1,987,986 people in United States, concentrated in California and Texas.
What is the gender split and age of Brisbane fans?
56.0% of Brisbane fans are female, 44.0% are male, with an average age of 40.4 years.
Which brands do Brisbane fans like most?
Brisbane fans show strongest brand affinity for Elsword (23.57×), Voter registration (5.94×), and Public speaking (3.11×) over the country average.
Where do Brisbane fans live in United States?
Brisbane fans in United States are most concentrated in California (reach 463,131), Texas (reach 184,028), and Florida (reach 135,998). These three regions account for the largest share of the active audience.
What other brands do Brisbane fans also like?
Beyond Brisbane itself, the audience over-indexes on Voter registration (5.94×), Public speaking (3.11×), Natural rubber (1.61×), and Israel (1.64×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Brisbane. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.