Brittany Audience in United States

Brittany logo

Brittany has an estimated audience of 3,580,203 people in United States. 69.0% are female, 31.0% are male, average age 38.6. Top regions: California, Texas, Florida. Top brand affinities: Product design, Home staging, Urban Outfitters, Google Photos, Bank account.

The average Brittany fan in United States is 38.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Product design, Home staging, Urban Outfitters, with strongest over-indexing on Product design (2.69× the country average). Demographically, the Brittany audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Brittany fans

Demographic split for Brittany audience in United States
MetricValue
Female69.0%
Male31.0%
Average age38.6
Estimated audience size3,580,203

Audience persona

The typical Brittany fan in United States is more female, around 38.6 years old, with strong Extroversion tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Brittany in United States
RegionReachAffinity
California392,0361×
Texas290,8540.94×
Florida229,0740.95×
New York202,6591.01×
Virginia153,8671.76×
Georgia133,2791.21×
North Carolina118,9531.1×
Pennsylvania117,3600.97×
Ohio110,8081×
Illinois110,8060.93×
Michigan87,2200.93×
New Jersey81,6180.9×
Tennessee75,8601.06×
Arizona75,1631.03×
Washington72,6581.01×
Massachusetts71,3461.01×
Maryland64,9411.05×
Louisiana63,3441.37×
Indiana62,5400.96×
Missouri60,9451.06×
Alabama59,4851.19×
South Carolina57,6301.07×
Colorado57,3671.02×
Minnesota50,5690.99×
Wisconsin50,5410.94×
Kentucky48,1131.07×
Oregon45,2901.1×
Oklahoma41,5721.05×
Connecticut34,0250.95×
Mississippi31,6941.07×
Nevada30,3910.88×
Arkansas30,2351.03×
Kansas27,6970.98×
Utah27,2170.85×
Iowa25,1600.85×
West Virginia17,8021.07×
New Mexico17,5890.98×
Idaho16,4650.92×
Nebraska14,9250.83×
Washington, District of Columbia14,6591.36×
Maine13,7051.07×
New Hampshire13,3830.95×
Hawaii11,5990.75×
Rhode Island10,1720.89×
Montana8,3480.84×
Delaware8,1930.83×
Alaska7,0430.92×
Vermont6,7321.07×
South Dakota6,0760.73×
North Dakota5,9680.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Brittany audience
BrandAffinityCategory
Product design2.69×Business & Career
Home staging5.15×Home & Garden
Urban Outfitters1.61×Shopping
Google Photos2.05×Technology & Electronics
Bank account1.62×Business & Career
3D printing1.52×Technology & Electronics
Mothercare1.93×Kids & Family
Pro-Ject2.41×Music & Radio
Jesse Plemons1.87×Movies & TV
Saving1.53×Business & Career
Nebraska Cornhuskers football1.8×Sports
Charlamagne Tha God3.98×Movies & TV
Captain America (1990 film)1.59×Movies & TV
Jeep Grand Cherokee (WJ)1.99×Cars & Mobility
Laneige1.7×Beauty & Wellness
This Is Spinal Tap2.45×Movies & TV
Fox & Friends1.51×Movies & TV
Holt Renfrew3.87×Shopping
Keeper (password manager)1.75×Technology & Electronics
Commercial mortgage1.71×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Brittany audience
TraitClusterScore
ExtroversionTHRILL1.98
PatriotismCONSERVATISM1.45
Community OrientationOPEN1.29
DIY MentalityTHRILL1.25
Early Adopter MentalityPOWER1.23
Design AffinityPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for Brittany
CountryShare
France43.5%
United States29.4%
Canada4.0%

See Brittany audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Brittany have in United States?

Brittany has an estimated audience of 3,580,203 people in United States, concentrated in California and Texas.

What is the gender split and age of Brittany fans?

69.0% of Brittany fans are female, 31.0% are male, with an average age of 38.6 years.

Which brands do Brittany fans like most?

Brittany fans show strongest brand affinity for Product design (2.69×), Home staging (5.15×), and Urban Outfitters (1.61×) over the country average.

Where do Brittany fans live in United States?

Brittany fans in United States are most concentrated in California (reach 392,036), Texas (reach 290,854), and Florida (reach 229,074). These three regions account for the largest share of the active audience.

What other brands do Brittany fans also like?

Beyond Brittany itself, the audience over-indexes on Home staging (5.15×), Urban Outfitters (1.61×), Google Photos (2.05×), and Bank account (1.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brittany. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.