Rascasse Audience Intelligence

Browser extension Audience in United States

A data profile of the people who buy, follow and care about Browser extension in United States — modelled from more than twelve digital signal sources. Browser extension has an estimated audience of 778,027 people in United States.

#9632among Topic in United States#298in Internet & Social Media

The average Browser extension fan in United States is 49.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Information privacy, Sustainable energy, Renewable energy, with strongest over-indexing on Information privacy (85.71× the country average).

Demographically, the Browser extension audience skews balanced with an average age of 49.9, and over-indexes on personality traits such as Sustainability, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Browser extension fan in United States is balanced, around 49.9 years old, with strong Sustainability tendencies and a notable affinity for Information privacy.

Category: Internet & Social Media · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Browser extension profile in United States.

Audience size
778K
in United States
Gender
48.4%♀
51.6% male
Age
49.9
average years
Country rank
#27966
Topic in United States
Fig. 01

Search interest · 12-month trend

+138%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Browser extension fans

48.4% are female, 51.6% are male, average age 49.9.

Fig. 02

Gender split

48.4%
Female
51.6%
Male
Demographic split for Browser extension audience in United States
MetricValue
Female48.4%
Male51.6%
Average age49.9
Estimated audience size778,027
Fig. 03

Age distribution

Ø 49.9
average years
Age distribution of the Browser extension audience in United States
Age bracketShare%
16-196%
20-299%
30-3911%
40-4919%
50+56%
Fig. 04

Worldwide distribution

73.2%

of the worldwide Browser extension audience comes from United States.

Worldwide audience distribution share by country for Browser extension
CountryShare
United States73.2%
United Kingdom5.4%
Germany4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Browser extension audience in United States is strongest.

Fig. 05

Top regions by affinity

Browser extension fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~2K1.28×
02Texas~70K1.12×
03Oregon~10K1.12×
04Nevada~8K1.12×
05Utah~8K1.12×
06Virginia~20K1.11×
07Washington~20K1.11×
08Oklahoma~9K1.09×
09Missouri~10K1.08×
10Kansas~7K1.08×
11Georgia~30K1.07×
12Florida~60K1.06×
13Vermont~1K1.04×
14Kentucky~10K1.03×
15Arkansas~7K1.03×
16Idaho~4K1.03×
17California~90K1.02×
18Massachusetts~20K1.02×
19Alabama~10K1.02×
20Louisiana~10K1.02×
21West Virginia~4K1.02×
22Mississippi~6K1.01×
23Ohio~20K1.00×
24North Carolina~20K1.00×
25Alaska~2K1.00×
26Pennsylvania~30K0.99×
27South Dakota~2K0.99×
28Maine~3K0.98×
29New Jersey~20K0.97×
30New Hampshire~3K0.97×
31New York~40K0.96×
32Tennessee~20K0.96×
33Colorado~10K0.96×
34Minnesota~10K0.96×
35Iowa~6K0.96×
36Nebraska~4K0.96×
37Montana~2K0.96×
38Indiana~10K0.95×
39New Mexico~4K0.95×
40Arizona~10K0.94×
41Maryland~10K0.94×
42Hawaii~3K0.94×
43Rhode Island~2K0.94×
44Washington, District of Columbia~2K0.94×
45Delaware~2K0.93×
46Illinois~20K0.92×
47Michigan~20K0.92×
48South Carolina~10K0.92×
49Wisconsin~10K0.90×
50Connecticut~7K0.88×
Fig. 06

Affinity by region

Affinity by region — Browser extension, United States
0.88×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Browser extension audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Browser extension audience
#·InterestCategoryAffinity×
01Information privacyTechnology & Electronics85.71×
02ExxonMobilCars & Mobility16.81×
03Sustainable energyHome & Garden9.99×
04Renewable energyBusiness & Career7.69×
05QVCMovies & TV7.67×
06Weather forecastingHome & Garden7.19×
07Online bankingBusiness & Career5.85×
08Vehicle insuranceCars & Mobility5.12×
09FedExBusiness & Career4.84×
10Home automationTechnology & Electronics4.36×
11Solar energyHome & Garden3.90×
12First class travelTravel & Leisure3.88×
13Mortgage loansBusiness & Career3.65×
14PinterestInternet & Social Media3.08×
15Discount storesShopping3.04×
167-ElevenShopping2.98×
17Cancer awarenessHealth2.79×
18AirbnbTravel & Leisure2.46×
19McDonald'sFood & Beverages2.09×
20FurnitureHome & Garden2.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Browser extension audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Browser extension audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.99×
Family OrientationCONSERVATISM2.43×
IndividualismJOY2.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Browser extension audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.76×
Design AffinityPREMIUM0.87×
Pet OwnershipJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Browser extension have in United States?

Browser extension has an estimated audience of 778,027 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Browser extension fans?

48.4% of Browser extension fans are female, 51.6% are male, with an average age of 49.9 years.

03

Which brands do Browser extension fans like most?

Browser extension fans show strongest brand affinity for Information privacy (85.71×), Sustainable energy (9.99×), and Renewable energy (7.69×) over the country average.

04

Where do Browser extension fans live in United States?

Browser extension fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Browser extension fans also like?

Beyond Browser extension itself, the audience over-indexes on Sustainable energy (9.99×), Renewable energy (7.69×), QVC (7.67×), and Weather forecasting (7.19×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Internet & Social Media audiences in United States

See Browser extension audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Browser extension. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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