Canyonlands National Park Audience in United States

Canyonlands National Park logo

Canyonlands National Park has an estimated audience of 935,043 people in United States. 60.8% are female, 39.2% are male, average age 47.8. Top regions: Utah, California, Colorado. Top brand affinities: Natural rubber, Product design, Nebraska Cornhuskers football, Iowa Lottery, Meals on Wheels.

The average Canyonlands National Park fan in United States is 47.8 years old, more female, and lives primarily in Utah. The audience is concentrated in Utah, California, Colorado. Top brand affinities include Natural rubber, Product design, Nebraska Cornhuskers football, with strongest over-indexing on Natural rubber (10.22× the country average). Demographically, the Canyonlands National Park audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Travelling, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: National park

Demographics of Canyonlands National Park fans

Demographic split for Canyonlands National Park audience in United States
MetricValue
Female60.8%
Male39.2%
Average age47.8
Estimated audience size935,043

Audience persona

The typical Canyonlands National Park fan in United States is more female, around 47.8 years old, with strong Travelling tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Canyonlands National Park in United States
RegionReachAffinity
Utah132,97915.88×
California58,1120.57×
Colorado44,3243.01×
Texas39,0680.49×
Florida25,5580.4×
Arizona21,7911.14×
New York19,6160.38×
Illinois17,8030.57×
Ohio15,6000.54×
Pennsylvania14,9720.48×
Washington14,3280.76×
Michigan13,7200.56×
North Carolina13,6480.49×
Wisconsin12,4300.88×
Georgia12,2660.43×
Virginia12,0480.53×
Missouri10,8930.72×
Minnesota10,8840.81×
Tennessee10,2960.55×
Indiana9,8790.58×
Massachusetts9,1550.5×
New Jersey8,8040.37×
Nevada8,4870.94×
Oregon8,4060.78×
Maryland7,1380.44×
Idaho6,9061.47×
New Mexico6,3671.36×
Iowa6,3020.82×
South Carolina6,2940.45×
Kentucky6,2570.53×
Oklahoma6,0350.58×
Alabama5,6730.43×
Kansas5,5590.75×
Arkansas4,4000.57×
Louisiana4,3780.36×
Connecticut4,1570.44×
Nebraska4,0180.86×
Montana3,8211.47×
Wyoming2,5781.86×
New Hampshire2,4700.67×
Mississippi2,4240.31×
Maine2,0290.61×
South Dakota1,9330.89×
West Virginia1,8800.43×
Hawaii1,6060.4×
Washington, District of Columbia1,4410.51×
North Dakota1,1600.6×
Alaska1,0870.54×
Vermont1,0570.64×
Rhode Island1,0450.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Canyonlands National Park audience
BrandAffinityCategory
Natural rubber10.22×Cars & Mobility
Product design2.67×Business & Career
Nebraska Cornhuskers football4.25×Sports
Iowa Lottery11.5×Games
Meals on Wheels5.54×Food & Beverages
Halsey, Oregon7.27×Travel & Leisure
Israel1.66×Travel & Leisure
Justice2.05×Politics & Society
Urban horticulture2.52×Home & Garden
Historic site2.68×Arts & Culture
Jesse Plemons1.88×Movies & TV
Voter registration2.55×Politics & Society
Sailor2.38×Travel & Leisure
Home staging2.55×Home & Garden
Steampunk2.39×Fashion & Accessoires
Glossier2.46×Beauty & Wellness
Nasal cavity3.76×Health
Electrolyte2.09×Health
Charlamagne Tha God4.19×Movies & TV
Krasnodar12.54×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Canyonlands National Park audience
TraitClusterScore
TravellingTHRILL2.82
Risk AppetiteTHRILL2.3
Luxury OrientationPREMIUM2.28
Pet OwnershipJOY2.06
IndulgenceJOY1.86
LGBTQ+ IdentityOPEN1.72

Worldwide distribution

Worldwide audience distribution share by country for Canyonlands National Park
CountryShare
United States69.0%
United Kingdom16.8%
France2.2%

See Canyonlands National Park audiences in other countries

More National park audiences in United States

Frequently asked questions

How many fans does Canyonlands National Park have in United States?

Canyonlands National Park has an estimated audience of 935,043 people in United States, concentrated in Utah and California.

What is the gender split and age of Canyonlands National Park fans?

60.8% of Canyonlands National Park fans are female, 39.2% are male, with an average age of 47.8 years.

Which brands do Canyonlands National Park fans like most?

Canyonlands National Park fans show strongest brand affinity for Natural rubber (10.22×), Product design (2.67×), and Nebraska Cornhuskers football (4.25×) over the country average.

Where do Canyonlands National Park fans live in United States?

Canyonlands National Park fans in United States are most concentrated in Utah (reach 132,979), California (reach 58,112), and Colorado (reach 44,324). These three regions account for the largest share of the active audience.

What other brands do Canyonlands National Park fans also like?

Beyond Canyonlands National Park itself, the audience over-indexes on Product design (2.67×), Nebraska Cornhuskers football (4.25×), Iowa Lottery (11.5×), and Meals on Wheels (5.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Canyonlands National Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.