Rascasse Audience Intelligence

Capitol Hill Audience in United States

A data profile of the people who buy, follow and care about Capitol Hill in United States — modelled from more than twelve digital signal sources. Capitol Hill has an estimated audience of 3,819,475 people in United States.

The average Capitol Hill fan in United States is 41.2 years old, more female, and lives primarily in Washington.

The audience is concentrated in Washington, Washington, District of Columbia, Virginia.

Top brand affinities include Concerts, Foodie, Nordstrom rack, with strongest over-indexing on Concerts (2.16× the country average).

Demographically, the Capitol Hill audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Indulgence, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Capitol Hill fan in United States is more female, around 41.2 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Capitol Hill profile in United States.

Audience size
3.8M
in United States
Gender
58.4%
41.6% male
Age
41.2
average years
Country rank
#8345
POI in United States
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Capitol Hill fans

58.4% are female, 41.6% are male, average age 41.2.

Fig. 02

Gender split

58.4%
Female
41.6%
Male
Demographic split for Capitol Hill audience in United States
MetricValue
Female58.4%
Male41.6%
Average age41.2
Estimated audience size3,819,475
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Capitol Hill audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3920%
40-4922%
50+25%
Fig. 04

Worldwide distribution

78.3%

of the worldwide Capitol Hill audience comes from United States.

Worldwide audience distribution share by country for Capitol Hill
CountryShare
United States78.3%
Italy11.8%
Canada2.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Capitol Hill audience in United States is strongest.

Fig. 05

Top regions by affinity

Capitol Hill fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~200K25.72×
02Washington~300K7.27×
03Maryland~70K1.80×
04Virginia~90K1.70×
05Colorado~60K1.70×
06Utah~20K1.27×
07Rhode Island~6K0.85×
08Oklahoma~20K0.81×
09Delaware~3K0.49×
10Alaska~2K0.49×
11Oregon~10K0.47×
12Montana~3K0.47×
13Vermont~2K0.47×
14North Dakota~2K0.46×
15New York~50K0.45×
16Tennessee~20K0.45×
17South Dakota~2K0.45×
18New Hampshire~4K0.43×
19New Jersey~20K0.42×
20Alabama~10K0.41×
21Arkansas~7K0.41×
22Maine~3K0.41×
23Massachusetts~20K0.39×
24Idaho~4K0.39×
25West Virginia~4K0.39×
26Hawaii~4K0.39×
27Connecticut~8K0.37×
28Nebraska~4K0.37×
29California~80K0.35×
30Pennsylvania~30K0.35×
31Mississippi~6K0.35×
32Arizona~20K0.34×
33Minnesota~10K0.34×
34New Mexico~4K0.34×
35Illinois~20K0.33×
36North Carolina~20K0.33×
37Louisiana~9K0.32×
38Nevada~7K0.32×
39Iowa~6K0.32×
40Kansas~6K0.32×
41Florida~50K0.31×
42Indiana~10K0.31×
43Missouri~10K0.31×
44Kentucky~8K0.31×
45Georgia~20K0.30×
46Michigan~20K0.30×
47South Carolina~10K0.30×
48Ohio~20K0.29×
49Wisconsin~10K0.29×
50Texas~50K0.27×
Fig. 06

Affinity by region

Affinity by region — Capitol Hill, United States
0.27×1.00×25.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Capitol Hill audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Capitol Hill audience
#·InterestCategoryAffinity×
01ConcertsMusic & Radio2.16×
02Compact carCars & Mobility1.73×
03Us WeeklyInternet & Social Media1.68×
04Labor DayPolitics & Society1.66×
05CutleryHome & Garden1.64×
06VoucherShopping1.62×
07LivemusicMusic & Radio1.60×
08Movie theaterMovies & TV1.57×
09WalkingSports1.56×
10FlatbreadFood & Beverages1.56×
11Ancient EgyptPolitics & Society1.55×
12Greeting cardKids & Family1.55×
13LodgingTravel & Leisure1.53×
14Nordstrom rackFashion & Accessoires1.52×
15MeteorologyHome & Garden1.52×
16FacialBeauty & Wellness1.52×
17Wine tastingFood & Beverages1.52×
18BrewingFood & Beverages1.51×
19FoodieFood & Beverages1.50×
20DoughFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Capitol Hill audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Capitol Hill audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.36×
Community OrientationOPEN1.23×
ExtroversionTHRILL1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Capitol Hill audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
DIY MentalityTHRILL0.93×
Healthy LifestyleBALANCE0.96×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Capitol Hill have in United States?

Capitol Hill has an estimated audience of 3,819,475 people in United States, concentrated in Washington and Washington, District of Columbia.

02

What is the gender split and age of Capitol Hill fans?

58.4% of Capitol Hill fans are female, 41.6% are male, with an average age of 41.2 years.

03

Which brands do Capitol Hill fans like most?

Capitol Hill fans show strongest brand affinity for Concerts (2.16×), Foodie (1.5×), and Nordstrom rack (1.52×) over the country average.

04

Where do Capitol Hill fans live in United States?

Capitol Hill fans in United States are most concentrated in Washington (reach ~300K), Washington, District of Columbia (reach ~200K), and Virginia (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Capitol Hill fans also like?

Beyond Capitol Hill itself, the audience over-indexes on Foodie (1.5×), Nordstrom rack (1.52×), Livemusic (1.6×), and Lodging (1.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Capitol Hill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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