Carrot cake Audience in United States

Carrot cake logo

Carrot cake has an estimated audience of 836,203 people in United States. 81.1% are female, 18.9% are male, average age 38.5. Top regions: California, Texas, New York. Top brand affinities: Historic site, Elsword, Jingoism, Natural rubber, Goop.

The average Carrot cake fan in United States is 38.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Historic site, Elsword, Jingoism, with strongest over-indexing on Historic site (5.59× the country average). Demographically, the Carrot cake audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Healthy Lifestyle, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

Demographics of Carrot cake fans

Demographic split for Carrot cake audience in United States
MetricValue
Female81.1%
Male18.9%
Average age38.5
Estimated audience size836,203

Audience persona

The typical Carrot cake fan in United States is more female, around 38.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Carrot cake in United States
RegionReachAffinity
California109,0411.19×
Texas74,1081.03×
New York57,3241.23×
Florida52,2090.92×
Illinois29,1701.05×
North Carolina28,1811.12×
Pennsylvania26,3390.94×
Michigan24,5581.12×
Ohio24,2650.94×
Georgia24,1660.94×
New Jersey21,225
Virginia20,8681.02×
Washington20,7411.24×
Arizona18,5881.09×
Massachusetts18,0601.1×
Tennessee15,1680.9×
Indiana14,4110.94×
Maryland14,307
Missouri13,449
Colorado12,6170.96×
Wisconsin12,2540.97×
Minnesota11,8070.99×
Alabama11,2020.96×
Oregon11,2001.17×
South Carolina10,5420.84×
Connecticut9,4131.12×
Kentucky9,2230.88×
Oklahoma9,2220.99×
Louisiana8,8780.82×
Nevada7,5930.94×
Utah7,2140.96×
Arkansas6,5510.95×
Kansas6,4440.98×
Iowa6,0510.88×
Mississippi5,6800.82×
Idaho4,0330.96×
New Mexico3,9760.95×
Nebraska3,9050.93×
Hawaii3,5690.99×
Maine3,5401.18×
West Virginia3,3940.87×
New Hampshire3,3881.03×
Alaska2,6511.48×
Rhode Island2,5500.96×
Montana2,4671.06×
Washington, District of Columbia2,3150.92×
Vermont1,9161.31×
Delaware1,8190.79×
South Dakota1,5500.8×
North Dakota1,4460.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Carrot cake audience
BrandAffinityCategory
Historic site5.59×Arts & Culture
Elsword19.55×Games
Jingoism1.83×Politics & Society
Natural rubber1.68×Cars & Mobility
Goop4.25×Internet & Social Media
Layne Staley4.4×Music & Radio
Governor of Michigan5.05×Politics & Society
Unique Gifts1.62×Shopping
Fairy godmother4.99×Literature
Vocal harmonyMusic & Radio
Grinch2.62×Movies & TV
Hibachi5.02×Food & Beverages
Bank account1.51×Business & Career
headspace5.02×Health
JDSU1.63×Business & Career
Mathcore4.1×Music & Radio
Wok3.24×Food & Beverages
Google Home3.11×Technology & Electronics
Home staging2.48×Home & Garden
Grace Slick3.99×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Carrot cake audience
TraitClusterScore
Healthy LifestyleBALANCE1.96
Price SensitivityPREMIUM1.39
CreativityOPEN1.3
IndulgenceJOY1.29
TravellingTHRILL1.24
Design AffinityPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Carrot cake
CountryShare
United States19.1%
Japan13.8%
Brazil6.3%

See Carrot cake audiences in other countries

More Sweet audiences in United States

Frequently asked questions

How many fans does Carrot cake have in United States?

Carrot cake has an estimated audience of 836,203 people in United States, concentrated in California and Texas.

What is the gender split and age of Carrot cake fans?

81.1% of Carrot cake fans are female, 18.9% are male, with an average age of 38.5 years.

Which brands do Carrot cake fans like most?

Carrot cake fans show strongest brand affinity for Historic site (5.59×), Elsword (19.55×), and Jingoism (1.83×) over the country average.

Where do Carrot cake fans live in United States?

Carrot cake fans in United States are most concentrated in California (reach 109,041), Texas (reach 74,108), and New York (reach 57,324). These three regions account for the largest share of the active audience.

What other brands do Carrot cake fans also like?

Beyond Carrot cake itself, the audience over-indexes on Elsword (19.55×), Jingoism (1.83×), Natural rubber (1.68×), and Goop (4.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Carrot cake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.