Cars (video game) Audience in United States

Cars (video game) has an estimated audience of 1,834,657 people in United States. 0.6% are female, 99.4% are male, average age 33.0. Top regions: California, Texas, Florida. Top brand affinities: Used car, SUVs, GMC, Racing games, FIFA World Cup.

The average Cars (video game) fan in United States is 33.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Used car, SUVs, GMC, with strongest over-indexing on Used car (2.83× the country average). Demographically, the Cars (video game) audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Need for Security, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Cars (video game) fans

Demographic split for Cars (video game) audience in United States
MetricValue
Female0.6%
Male99.4%
Average age33.0
Estimated audience size1,834,657

Audience persona

The typical Cars (video game) fan in United States is more male, around 33.0 years old, with strong Need for Security tendencies and a notable affinity for Used car.

Top regions in United States

Top regions ranked by reach for Cars (video game) in United States
RegionReachAffinity
California221,7241.1×
Texas197,0891.25×
Florida134,0631.08×
New York97,7010.95×
Illinois74,2591.22×
Pennsylvania65,0401.05×
Ohio61,2441.08×
North Carolina60,7051.1×
Georgia60,5001.07×
Michigan49,4761.03×
Virginia46,9221.05×
New Jersey45,8900.98×
Arizona44,5751.19×
Indiana44,2111.32×
Tennessee41,8231.14×
Washington37,2231.01×
Maryland33,9531.08×
Missouri32,3941.1×
South Carolina31,4101.14×
Alabama30,6981.2×
Massachusetts30,0120.83×
Wisconsin28,7871.04×
Minnesota26,9791.03×
Colorado26,5750.92×
Louisiana25,9161.1×
Kentucky25,8791.13×
Oklahoma23,7171.16×
Oregon19,1510.91×
Mississippi18,1641.2×
Iowa18,0101.19×
Connecticut17,6950.96×
Nevada16,9280.95×
Arkansas16,8791.12×
Kansas16,4921.14×
Utah14,4400.88×
Nebraska9,4431.03×
West Virginia8,9191.04×
New Mexico8,8910.97×
Idaho7,7440.84×
New Hampshire5,9360.82×
Hawaii5,6330.71×
Maine4,8990.75×
Rhode Island4,4030.75×
Delaware4,3950.87×
Washington, District of Columbia4,1790.76×
South Dakota3,7960.9×
Alaska3,6170.92×
North Dakota3,5860.95×
Montana3,3990.67×
Vermont2,2140.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cars (video game) audience
BrandAffinityCategory
Used car2.83×Cars & Mobility
SUVs1.97×Cars & Mobility
GMC4.19×Cars & Mobility
Racing games3.16×Games
FIFA World Cup1.59×Sports
Utah Mammoth8.13×Sports
Toyota2.07×Cars & Mobility
Solar energy2.13×Home & Garden
Real Madrid C.F.1.82×Sports
United Parcel Service1.85×Business & Career
Honda2.4×Cars & Mobility
Vehicle insurance2.02×Cars & Mobility
Dodge Ram3.91×Cars & Mobility
Credit (finance)1.97×Business & Career
BMW2.24×Cars & Mobility
Air pollution2.65×Health
La Liga3.12×Sports
Electric vehicle2.73×Cars & Mobility
Hyundai2.61×Cars & Mobility
Ultimate Fighting Championship1.59×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cars (video game) audience
TraitClusterScore
Need for SecurityCONSERVATISM1.21
Price SensitivityPREMIUM0.87
DIY MentalityTHRILL0.85
Risk AppetiteTHRILL0.82
Social Media UsageJOY0.81
SpiritualityBALANCE0.76

Worldwide distribution

Worldwide audience distribution share by country for Cars (video game)
CountryShare
India20.3%
United States10.0%
United Kingdom9.3%

See Cars (video game) audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Cars (video game) have in United States?

Cars (video game) has an estimated audience of 1,834,657 people in United States, concentrated in California and Texas.

What is the gender split and age of Cars (video game) fans?

0.6% of Cars (video game) fans are female, 99.4% are male, with an average age of 33.0 years.

Which brands do Cars (video game) fans like most?

Cars (video game) fans show strongest brand affinity for Used car (2.83×), SUVs (1.97×), and GMC (4.19×) over the country average.

Where do Cars (video game) fans live in United States?

Cars (video game) fans in United States are most concentrated in California (reach 221,724), Texas (reach 197,089), and Florida (reach 134,063). These three regions account for the largest share of the active audience.

What other brands do Cars (video game) fans also like?

Beyond Cars (video game) itself, the audience over-indexes on SUVs (1.97×), GMC (4.19×), Racing games (3.16×), and FIFA World Cup (1.59×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cars (video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.