Rascasse Audience Intelligence

Chase Elliott Audience in United States

A data profile of the people who buy, follow and care about Chase Elliott in United States — modelled from more than twelve digital signal sources. Chase Elliott has an estimated audience of 1,766,672 people in United States.

#22among Motorsport in United States#2989among Person in United States#1407in Sports

The average Chase Elliott fan in United States is 43.4 years old, more male, and lives primarily in Georgia.

The audience is concentrated in Georgia, North Carolina, Florida.

Top brand affinities include Kyle Busch, Dale Earnhardt, FedEx, with strongest over-indexing on Kyle Busch (40.63× the country average).

Demographically, the Chase Elliott audience skews more male with an average age of 43.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chase Elliott fan in United States is more male, around 43.4 years old, with strong Patriotism tendencies and a notable affinity for Kyle Busch.

Category: Sports · Type: Person · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chase Elliott profile in United States.

Audience size
1.8M
in United States
Gender
25.6%♀
74.4% male
Age
43.4
average years
Country rank
#15687
Person in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chase Elliott fans

25.6% are female, 74.4% are male, average age 43.4.

Fig. 02

Gender split

25.6%
Female
74.4%
Male
Demographic split for Chase Elliott audience in United States
MetricValue
Female25.6%
Male74.4%
Average age43.4
Estimated audience size1,766,672
Fig. 03

Age distribution

Ø 43.4
average years
Age distribution of the Chase Elliott audience in United States
Age bracketShare%
16-1914%
20-2914%
30-3916%
40-4923%
50+32%
Fig. 04

Worldwide distribution

93.3%

of the worldwide Chase Elliott audience comes from United States.

Worldwide audience distribution share by country for Chase Elliott
CountryShare
United States93.3%
Canada2.4%
Brazil0.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chase Elliott audience in United States is strongest.

Fig. 05

Top regions by affinity

Chase Elliott fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~20K2.79×
02Georgia~100K2.41×
03North Carolina~100K2.38×
04South Carolina~70K2.28×
05Tennessee~80K2.10×
06Alabama~50K1.81×
07Virginia~70K1.59×
08Indiana~50K1.56×
09Kentucky~40K1.52×
10Iowa~20K1.46×
11South Dakota~6K1.38×
12Vermont~4K1.29×
13Pennsylvania~80K1.27×
14Maine~9K1.27×
15Delaware~6K1.23×
16Ohio~70K1.12×
17Mississippi~20K1.08×
18North Dakota~4K1.06×
19New Hampshire~8K1.00×
20Wyoming~3K1.00×
21Florida~100K0.96×
22Arkansas~20K0.95×
23Wisconsin~30K0.94×
24Nebraska~9K0.92×
25Michigan~40K0.89×
26Missouri~30K0.89×
27Kansas~10K0.87×
28Connecticut~20K0.86×
29Montana~4K0.79×
30Oklahoma~20K0.76×
31Idaho~7K0.73×
32Maryland~20K0.68×
33Illinois~40K0.64×
34Minnesota~20K0.62×
35Utah~10K0.61×
36New York~60K0.59×
37Louisiana~10K0.59×
38Rhode Island~4K0.59×
39Arizona~20K0.58×
40Oregon~10K0.56×
41Nevada~10K0.54×
42New Mexico~5K0.51×
43Hawaii~4K0.47×
44Washington, District of Columbia~3K0.46×
45New Jersey~20K0.45×
46Colorado~10K0.45×
47Texas~70K0.44×
48Washington~20K0.42×
49Massachusetts~20K0.42×
50California~70K0.31×
Fig. 06

Affinity by region

Affinity by region — Chase Elliott, United States
0.31×1.00×2.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chase Elliott audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chase Elliott audience
#·InterestCategoryAffinity×
01Kyle BuschSports40.63×
02Jimmie JohnsonSports35.89×
03Richard PettySports32.80×
04Danica PatrickSports31.77×
05Dale EarnhardtSports30.25×
06Joe Gibbs RacingSports22.07×
07Michael SchumacherSports18.99×
08Max VerstappenSports14.90×
09Daytona International SpeedwaySports12.38×
10ExxonMobilCars & Mobility12.37×
11Indianapolis Motor SpeedwaySports11.32×
12FedExBusiness & Career8.92×
13NASCARSports8.10×
14Weather forecastingHome & Garden7.35×
15Racing gamesGames4.79×
16Solar energyHome & Garden4.46×
17NASDAQBusiness & Career4.11×
18Discount TireShopping4.00×
19Mortgage loansBusiness & Career3.14×
20Pizza HutFood & Beverages2.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chase Elliott audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chase Elliott audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.00×
Convenience OrientationPREMIUM2.32×
Need for SecurityCONSERVATISM1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chase Elliott audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.57×
Design AffinityPREMIUM0.61×
Healthy LifestyleBALANCE0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chase Elliott have in United States?

Chase Elliott has an estimated audience of 1,766,672 people in United States, concentrated in Georgia and North Carolina.

02

What is the gender split and age of Chase Elliott fans?

25.6% of Chase Elliott fans are female, 74.4% are male, with an average age of 43.4 years.

03

Which brands do Chase Elliott fans like most?

Chase Elliott fans show strongest brand affinity for Kyle Busch (40.63×), Dale Earnhardt (30.25×), and FedEx (8.92×) over the country average.

04

Where do Chase Elliott fans live in United States?

Chase Elliott fans in United States are most concentrated in Georgia (reach ~100K), North Carolina (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Chase Elliott fans also like?

Beyond Chase Elliott itself, the audience over-indexes on Dale Earnhardt (30.25×), FedEx (8.92×), Danica Patrick (31.77×), and NASCAR (8.1×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Chase Elliott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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