A data profile of the people who buy, follow and care about Chris Hansen in United States — modelled from more than twelve digital signal sources. Chris Hansen has an estimated audience of 1,755,063 people in United States.
The average Chris Hansen fan in United States is 34.4 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Cooking, CNN, X, with strongest over-indexing on Cooking (1.74× the country average).
Demographically, the Chris Hansen audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Indulgence, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Chris Hansen fan in United States is balanced, around 34.4 years old, with strong Indulgence tendencies and a notable affinity for Cooking.
The key figures that characterise the Chris Hansen profile in United States.
48.4% are female, 51.6% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 34.4 |
| Estimated audience size | 1,755,063 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 23% | |
| 30-39 | 20% | |
| 40-49 | 17% | |
| 50+ | 10% |
of the worldwide Chris Hansen audience comes from United States.
| Country | Share |
|---|---|
| United States | 87.3% |
| United Kingdom | 8.4% |
| Germany | 3.3% |
Where the Chris Hansen audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~50K | 1.33× | |
| 02 | Oklahoma | ~20K | 1.15× | |
| 03 | West Virginia | ~8K | 1.15× | |
| 04 | Kentucky | ~20K | 1.14× | |
| 05 | Ohio | ~50K | 1.12× | |
| 06 | Louisiana | ~20K | 1.12× | |
| 07 | Alabama | ~20K | 1.11× | |
| 08 | Indiana | ~30K | 1.10× | |
| 09 | Maryland | ~30K | 1.09× | |
| 10 | Tennessee | ~30K | 1.08× | |
| 11 | Texas | ~100K | 1.07× | |
| 12 | Arkansas | ~10K | 1.05× | |
| 13 | Missouri | ~30K | 1.04× | |
| 14 | Connecticut | ~20K | 1.04× | |
| 15 | Washington | ~30K | 1.03× | |
| 16 | Oregon | ~20K | 1.03× | |
| 17 | Kansas | ~10K | 1.03× | |
| 18 | Idaho | ~8K | 1.03× | |
| 19 | Pennsylvania | ~50K | 1.02× | |
| 20 | Illinois | ~50K | 1.02× | |
| 21 | Arizona | ~30K | 1.02× | |
| 22 | Colorado | ~20K | 1.02× | |
| 23 | Nevada | ~20K | 1.02× | |
| 24 | Alaska | ~3K | 1.02× | |
| 25 | Georgia | ~50K | 1.01× | |
| 26 | North Carolina | ~50K | 1.01× | |
| 27 | Virginia | ~40K | 1.01× | |
| 28 | Rhode Island | ~5K | 1.01× | |
| 29 | California | ~200K | 1.00× | |
| 30 | New Hampshire | ~6K | 1.00× | |
| 31 | New York | ~80K | 0.99× | |
| 32 | Maine | ~5K | 0.98× | |
| 33 | Utah | ~10K | 0.97× | |
| 34 | Wisconsin | ~20K | 0.96× | |
| 35 | South Carolina | ~20K | 0.96× | |
| 36 | North Dakota | ~3K | 0.96× | |
| 37 | Massachusetts | ~30K | 0.95× | |
| 38 | Nebraska | ~7K | 0.95× | |
| 39 | Florida | ~100K | 0.94× | |
| 40 | Mississippi | ~10K | 0.94× | |
| 41 | Iowa | ~10K | 0.94× | |
| 42 | New Jersey | ~40K | 0.93× | |
| 43 | Montana | ~4K | 0.93× | |
| 44 | South Dakota | ~3K | 0.92× | |
| 45 | Delaware | ~4K | 0.91× | |
| 46 | Washington, District of Columbia | ~4K | 0.90× | |
| 47 | Minnesota | ~20K | 0.86× | |
| 48 | New Mexico | ~7K | 0.85× | |
| 49 | Vermont | ~2K | 0.81× | |
| 50 | Hawaii | ~5K | 0.80× |
The strongest cross-interests of the Chris Hansen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Internet celebrity | Internet & Social Media | 4.00× | ||
| 02 | TMZ | Internet & Social Media | 2.64× | ||
| 03 | Burger King | Food & Beverages | 2.48× | ||
| 04 | T-Mobile | Technology & Electronics | 2.46× | ||
| 05 | TV talkshows | Movies & TV | 2.40× | ||
| 06 | CNN | Movies & TV | 2.24× | ||
| 07 | Horror movies | Movies & TV | 2.17× | ||
| 08 | Beauty salons | Beauty & Wellness | 2.14× | ||
| 09 | Documentary movies | Movies & TV | 1.99× | ||
| 10 | X | Internet & Social Media | 1.86× | ||
| 11 | Walmart | Shopping | 1.83× | ||
| 12 | Coupons | Shopping | 1.83× | ||
| 13 | Health care | Business & Career | 1.81× | ||
| 14 | Recipes | Food & Beverages | 1.79× | ||
| 15 | Alcoholic beverages | Food & Beverages | 1.77× | ||
| 16 | Cooking | Food & Beverages | 1.74× | ||
| 17 | Medicine | Business & Career | 1.74× | ||
| 18 | Smartphones | Technology & Electronics | 1.68× | ||
| 19 | Home improvement | Home & Garden | 1.59× | ||
| 20 | Donald Trump | Politics & Society | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.07× | |
| Need for Security | CONSERVATISM | 1.90× | |
| Tradition | CONSERVATISM | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.45× | |
| Design Affinity | PREMIUM | 0.47× | |
| Travelling | THRILL | 0.51× |
Chris Hansen has an estimated audience of 1,755,063 people in United States, concentrated in California and Texas.
48.4% of Chris Hansen fans are female, 51.6% are male, with an average age of 34.4 years.
Chris Hansen fans show strongest brand affinity for Cooking (1.74×), CNN (2.24×), and X (1.86×) over the country average.
Chris Hansen fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Chris Hansen itself, the audience over-indexes on CNN (2.24×), X (1.86×), Internet celebrity (4×), and T-Mobile (2.46×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Chris Hansen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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