Rascasse Audience Intelligence

Chris Hayes (journalist) Audience in United States

A data profile of the people who buy, follow and care about Chris Hayes (journalist) in United States — modelled from more than twelve digital signal sources. Chris Hayes (journalist) has an estimated audience of 371,790 people in United States.

#33among Journalist in United States#10731among Person in United States#1088in Literature

The average Chris Hayes (journalist) fan in United States is 45.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include Politico, st louis blues, Renewable energy, with strongest over-indexing on Politico (12.43× the country average).

Demographically, the Chris Hayes (journalist) audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Family Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chris Hayes (journalist) fan in United States is balanced, around 45.0 years old, with strong Family Orientation tendencies and a notable affinity for Politico.

Category: Literature · Type: Person · Subtype: Journalist

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chris Hayes (journalist) profile in United States.

Audience size
372K
in United States
Gender
53.4%♀
46.6% male
Age
45.0
average years
Country rank
#43225
Person in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chris Hayes (journalist) fans

53.4% are female, 46.6% are male, average age 45.0.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Chris Hayes (journalist) audience in United States
MetricValue
Female53.4%
Male46.6%
Average age45.0
Estimated audience size371,790
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Chris Hayes (journalist) audience in United States
Age bracketShare%
16-1913%
20-2912%
30-3916%
40-4919%
50+40%
Fig. 04

Worldwide distribution

79.8%

of the worldwide Chris Hayes (journalist) audience comes from United States.

Worldwide audience distribution share by country for Chris Hayes (journalist)
CountryShare
United States79.8%
Canada7.3%
Germany3.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chris Hayes (journalist) audience in United States is strongest.

Fig. 05

Top regions by affinity

Chris Hayes (journalist) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K2.56×
02Maine~3K1.70×
03New York~40K1.67×
04Rhode Island~2K1.61×
05Vermont~1K1.57×
06Massachusetts~10K1.56×
07Connecticut~7K1.53×
08Oregon~7K1.39×
09Washington~10K1.35×
10Maryland~9K1.26×
11New Hampshire~2K1.26×
12Minnesota~8K1.24×
13Delaware~1K1.22×
14New Jersey~10K1.19×
15Pennsylvania~20K1.14×
16Wisconsin~7K1.13×
17Illinois~20K1.11×
18Virginia~10K1.08×
19New Mexico~2K1.07×
20California~50K1.04×
21Montana~1K1.04×
22Colorado~7K0.98×
23Michigan~10K0.92×
24Ohio~10K0.91×
25Florida~20K0.86×
26Iowa~3K0.86×
27Hawaii~2K0.86×
28North Dakota<1K0.86×
29Missouri~6K0.84×
30Kansas~3K0.84×
31North Carolina~10K0.83×
32Arizona~7K0.83×
33Idaho~2K0.82×
34Nebraska~2K0.81×
35Alaska<1K0.80×
36Indiana~6K0.78×
37Nevada~3K0.77×
38South Dakota<1K0.77×
39West Virginia~1K0.75×
40Georgia~10K0.74×
41South Carolina~5K0.74×
42Kentucky~4K0.72×
43Utah~3K0.71×
44Tennessee~6K0.70×
45Oklahoma~3K0.70×
46Arkansas~2K0.65×
47Louisiana~3K0.64×
48Mississippi~2K0.62×
49Texas~20K0.58×
50Alabama~3K0.56×
Fig. 06

Affinity by region

Affinity by region — Chris Hayes (journalist), United States
0.56×1.00×2.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chris Hayes (journalist) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chris Hayes (journalist) audience
#·InterestCategoryAffinity×
01Occupy Wall StreetPolitics & Society21.18×
02st louis bluesSports20.65×
03PoliticoPolitics & Society12.43×
04Elderly careHealth10.15×
05Late-night talk showMovies & TV8.28×
06Renewable energyBusiness & Career5.06×
07St. Louis CardinalsSports4.32×
08Motivational speakingBusiness & Career3.66×
09FedExBusiness & Career3.52×
10ActivismPolitics & Society3.23×
11Solar energyHome & Garden3.17×
12InnovationBusiness & Career2.96×
13RedditInternet & Social Media2.94×
14CNNMovies & TV2.59×
15Nonprofit organizationPolitics & Society2.47×
16RadioTechnology & Electronics2.39×
17PodcastMusic & Radio2.21×
18PinterestInternet & Social Media2.01×
19Donald TrumpPolitics & Society1.91×
20XInternet & Social Media1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chris Hayes (journalist) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chris Hayes (journalist) audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.78×
SpiritualityBALANCE2.20×
PatriotismCONSERVATISM2.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chris Hayes (journalist) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.90×
Sports ActivityPOWER0.92×
Quality AwarenessPREMIUM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chris Hayes (journalist) have in United States?

Chris Hayes (journalist) has an estimated audience of 371,790 people in United States, concentrated in California and New York.

02

What is the gender split and age of Chris Hayes (journalist) fans?

53.4% of Chris Hayes (journalist) fans are female, 46.6% are male, with an average age of 45.0 years.

03

Which brands do Chris Hayes (journalist) fans like most?

Chris Hayes (journalist) fans show strongest brand affinity for Politico (12.43×), st louis blues (20.65×), and Renewable energy (5.06×) over the country average.

04

Where do Chris Hayes (journalist) fans live in United States?

Chris Hayes (journalist) fans in United States are most concentrated in California (reach ~50K), New York (reach ~40K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Chris Hayes (journalist) fans also like?

Beyond Chris Hayes (journalist) itself, the audience over-indexes on st louis blues (20.65×), Renewable energy (5.06×), Occupy Wall Street (21.18×), and CNN (2.59×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Chris Hayes (journalist). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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