Rascasse Audience Intelligence

Chrysler Pacifica (minivan) Audience in United States

A data profile of the people who buy, follow and care about Chrysler Pacifica (minivan) in United States — modelled from more than twelve digital signal sources. Chrysler Pacifica (minivan) has an estimated audience of 1,472,456 people in United States.

#127among Car Model in United States#589in Cars & Mobility

The average Chrysler Pacifica (minivan) fan in United States is 43.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nissan Rogue, Ford Escape, Hatchback, with strongest over-indexing on Nissan Rogue (15.73× the country average).

Demographically, the Chrysler Pacifica (minivan) audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Need for Security, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chrysler Pacifica (minivan) fan in United States is more male, around 43.0 years old, with strong Need for Security tendencies and a notable affinity for Nissan Rogue.

Category: Cars & Mobility · Type: Car Model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chrysler Pacifica (minivan) profile in United States.

Audience size
1.5M
in United States
Gender
39.8%♀
60.2% male
Age
43.0
average years
Country rank
#18014
Car Model in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chrysler Pacifica (minivan) fans

39.8% are female, 60.2% are male, average age 43.0.

Fig. 02

Gender split

39.8%
Female
60.2%
Male
Demographic split for Chrysler Pacifica (minivan) audience in United States
MetricValue
Female39.8%
Male60.2%
Average age43.0
Estimated audience size1,472,456
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Chrysler Pacifica (minivan) audience in United States
Age bracketShare%
16-197%
20-2921%
30-3925%
40-4920%
50+27%
Fig. 04

Worldwide distribution

78.0%

of the worldwide Chrysler Pacifica (minivan) audience comes from United States.

Worldwide audience distribution share by country for Chrysler Pacifica (minivan)
CountryShare
United States78.0%
Canada10.0%
Germany9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chrysler Pacifica (minivan) audience in United States is strongest.

Fig. 05

Top regions by affinity

Chrysler Pacifica (minivan) fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~20K1.50×
02Michigan~50K1.35×
03Indiana~40K1.35×
04Missouri~30K1.34×
05Wisconsin~30K1.30×
06Illinois~60K1.23×
07Kentucky~20K1.22×
08Ohio~50K1.21×
09Minnesota~30K1.21×
10Kansas~10K1.21×
11Florida~100K1.18×
12Hawaii~7K1.15×
13Nebraska~8K1.14×
14Tennessee~30K1.10×
15West Virginia~7K1.08×
16North Dakota~3K1.07×
17South Dakota~4K1.05×
18Oklahoma~20K1.03×
19North Carolina~40K1.00×
20Delaware~4K0.99×
21Pennsylvania~50K0.97×
22Virginia~30K0.97×
23Washington~30K0.96×
24Maryland~20K0.95×
25South Carolina~20K0.95×
26Arkansas~10K0.95×
27Maine~5K0.95×
28Georgia~40K0.94×
29Idaho~7K0.94×
30Texas~100K0.93×
31Arizona~30K0.92×
32Alaska~3K0.92×
33Nevada~10K0.91×
34Mississippi~10K0.91×
35New Hampshire~5K0.90×
36Alabama~20K0.89×
37Louisiana~20K0.89×
38Utah~10K0.89×
39California~100K0.86×
40Oregon~10K0.86×
41Connecticut~10K0.85×
42New Mexico~6K0.85×
43Montana~3K0.85×
44New Jersey~30K0.84×
45Vermont~2K0.84×
46Massachusetts~20K0.82×
47Colorado~20K0.81×
48New York~60K0.80×
49Rhode Island~3K0.75×
50Washington, District of Columbia~3K0.75×
Fig. 06

Affinity by region

Affinity by region — Chrysler Pacifica (minivan), United States
0.75×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chrysler Pacifica (minivan) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chrysler Pacifica (minivan) audience
#·InterestCategoryAffinity×
01Mazda6Cars & Mobility20.00×
02Ford EscapeCars & Mobility17.71×
03Hyundai ElantraCars & Mobility17.39×
04Nissan PathfinderCars & Mobility17.27×
05Subaru ForesterCars & Mobility15.85×
06Nissan RogueCars & Mobility15.73×
07Kia SoulCars & Mobility14.34×
08There Will Be BloodMovies & TV14.04×
09Mazda3Cars & Mobility13.98×
10Subaru OutbackCars & Mobility13.03×
11Acura MDXCars & Mobility11.55×
12Honda PilotCars & Mobility11.48×
13Mazda CX-5Cars & Mobility11.02×
14Honda CR-VCars & Mobility8.63×
15Honda CivicCars & Mobility8.40×
16Hybrid electric vehicleCars & Mobility8.39×
17HatchbackCars & Mobility7.43×
18Plug-in hybridCars & Mobility7.42×
19Used CarsCars & Mobility4.43×
20Enterprise Rent-A-CarCars & Mobility3.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chrysler Pacifica (minivan) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chrysler Pacifica (minivan) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.08×
Family OrientationCONSERVATISM1.99×
PatriotismCONSERVATISM1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chrysler Pacifica (minivan) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.78×
Pet OwnershipJOY0.78×
Design AffinityPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chrysler Pacifica (minivan) have in United States?

Chrysler Pacifica (minivan) has an estimated audience of 1,472,456 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chrysler Pacifica (minivan) fans?

39.8% of Chrysler Pacifica (minivan) fans are female, 60.2% are male, with an average age of 43.0 years.

03

Which brands do Chrysler Pacifica (minivan) fans like most?

Chrysler Pacifica (minivan) fans show strongest brand affinity for Nissan Rogue (15.73×), Ford Escape (17.71×), and Hatchback (7.43×) over the country average.

04

Where do Chrysler Pacifica (minivan) fans live in United States?

Chrysler Pacifica (minivan) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Chrysler Pacifica (minivan) fans also like?

Beyond Chrysler Pacifica (minivan) itself, the audience over-indexes on Ford Escape (17.71×), Hatchback (7.43×), Subaru Forester (15.85×), and Hyundai Elantra (17.39×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Chrysler Pacifica (minivan). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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