Rascasse Audience Intelligence

Civic Audience in United States

A data profile of the people who buy, follow and care about Civic in United States — modelled from more than twelve digital signal sources. Civic has an estimated audience of 2,147,053 people in United States.

#22among Punk in United States#2409among Person in United States#1489in Music & Radio

The average Civic fan in United States is 35.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, North Carolina, Florida.

Top brand affinities include Motorcycle helmet, Cruiser (motorcycle), Touring motorcycle, with strongest over-indexing on Motorcycle helmet (36× the country average).

Demographically, the Civic audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Civic fan in United States is more male, around 35.2 years old, with strong Patriotism tendencies and a notable affinity for Motorcycle helmet.

Category: Music & Radio · Type: Person · Subtype: Punk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Civic profile in United States.

Audience size
2.1M
in United States
Gender
13.0%♀
87.0% male
Age
35.2
average years
Country rank
#13490
Person in United States
Fig. 01

Search interest · 12-month trend

-58%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Civic fans

13.0% are female, 87.0% are male, average age 35.2.

Fig. 02

Gender split

13.0%
Female
87.0%
Male
Demographic split for Civic audience in United States
MetricValue
Female13.0%
Male87.0%
Average age35.2
Estimated audience size2,147,053
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Civic audience in United States
Age bracketShare%
16-1930%
20-2917%
30-3922%
40-4923%
50+8%
Fig. 04

Worldwide distribution

18.9%

of the worldwide Civic audience comes from United States.

Worldwide audience distribution share by country for Civic
CountryShare
Brazil48.3%
United States18.9%
Japan7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Civic audience in United States is strongest.

Fig. 05

Top regions by affinity

Civic fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~300K3.39×
02Louisiana~50K1.44×
03Virginia~80K1.32×
04Florida~200K1.26×
05Massachusetts~60K1.22×
06California~300K1.15×
07Washington~60K1.14×
08Kentucky~40K1.12×
09Arkansas~20K1.12×
10Hawaii~10K1.11×
11Connecticut~30K1.09×
12Rhode Island~9K1.08×
13Illinois~90K1.07×
14Delaware~7K1.07×
15Washington, District of Columbia~8K1.06×
16New Jersey~70K1.03×
17Arizona~50K1.02×
18Indiana~50K1.02×
19Nebraska~10K1.02×
20New Hampshire~10K1.01×
21Vermont~4K0.98×
22South Dakota~6K0.97×
23Alabama~30K0.95×
24West Virginia~10K0.95×
25Pennsylvania~80K0.94×
26Kansas~20K0.94×
27New York~100K0.93×
28Georgia~70K0.92×
29South Carolina~30K0.92×
30Oklahoma~30K0.92×
31Maryland~40K0.90×
32Alaska~5K0.90×
33Texas~200K0.89×
34Michigan~60K0.89×
35Oregon~30K0.88×
36Wisconsin~30K0.87×
37Colorado~30K0.86×
38Idaho~10K0.86×
39North Dakota~4K0.85×
40Nevada~20K0.83×
41Maine~7K0.83×
42Ohio~60K0.82×
43New Mexico~10K0.81×
44Minnesota~30K0.80×
45Utah~20K0.80×
46Iowa~20K0.79×
47Tennessee~40K0.78×
48Mississippi~20K0.78×
49Missouri~30K0.77×
50Montana~5K0.76×
Fig. 06

Affinity by region

Affinity by region — Civic, United States
0.76×1.00×3.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Civic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Civic audience
#·InterestCategoryAffinity×
01Cruiser (motorcycle)Cars & Mobility37.10×
02Motorcycle helmetCars & Mobility36.00×
03Honda MotorcyclesCars & Mobility32.57×
04Dakar RallySports27.78×
05Daytona Bike WeekCars & Mobility26.41×
06Touring motorcycleCars & Mobility20.83×
07SupermotoCars & Mobility19.17×
08Motorcycle accessoriesCars & Mobility15.00×
09Bobber (motorcycle)Cars & Mobility14.44×
10Custom motorcycleCars & Mobility10.56×
11Obsessed (2009 film)Movies & TV10.54×
12Antique carCars & Mobility9.28×
13Lewis HamiltonSports8.93×
14CarcareCars & Mobility7.91×
15Auto showCars & Mobility6.76×
16Extreme sportSports5.54×
17Racing gamesGames5.27×
18Spirit HalloweenKids & Family3.99×
19AutoZoneCars & Mobility3.67×
20Planet FitnessSports3.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Civic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Civic audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.61×
Risk AppetiteTHRILL2.60×
Need for SecurityCONSERVATISM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Civic audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.64×
ExtroversionTHRILL0.75×
Healthy LifestyleBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Civic have in United States?

Civic has an estimated audience of 2,147,053 people in United States, concentrated in California and North Carolina.

02

What is the gender split and age of Civic fans?

13.0% of Civic fans are female, 87.0% are male, with an average age of 35.2 years.

03

Which brands do Civic fans like most?

Civic fans show strongest brand affinity for Motorcycle helmet (36×), Cruiser (motorcycle) (37.1×), and Touring motorcycle (20.83×) over the country average.

04

Where do Civic fans live in United States?

Civic fans in United States are most concentrated in California (reach ~300K), North Carolina (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Civic fans also like?

Beyond Civic itself, the audience over-indexes on Cruiser (motorcycle) (37.1×), Touring motorcycle (20.83×), Honda Motorcycles (32.57×), and Motorcycle accessories (15×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Civic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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