Rascasse Audience Intelligence

Claudius Audience in United States

A data profile of the people who buy, follow and care about Claudius in United States — modelled from more than twelve digital signal sources. Claudius has an estimated audience of 335,443 people in United States.

#13021among Topic in United States#2526in Politics & Society

The average Claudius fan in United States is 34.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, New Jersey, Texas.

Top brand affinities include Discount stores, Milwaukee Brewers, Shopping malls, with strongest over-indexing on Discount stores (3.24× the country average).

Demographically, the Claudius audience skews more female with an average age of 34.4, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Claudius fan in United States is more female, around 34.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Discount stores.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Claudius profile in United States.

Audience size
335K
in United States
Gender
61.4%♀
38.6% male
Age
34.4
average years
Country rank
#45634
Topic in United States
Fig. 01

Search interest · 12-month trend

+931%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Claudius fans

61.4% are female, 38.6% are male, average age 34.4.

Fig. 02

Gender split

61.4%
Female
38.6%
Male
Demographic split for Claudius audience in United States
MetricValue
Female61.4%
Male38.6%
Average age34.4
Estimated audience size335,443
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Claudius audience in United States
Age bracketShare%
16-1930%
20-2923%
30-3919%
40-4917%
50+10%
Fig. 04

Worldwide distribution

1.2%

of the worldwide Claudius audience comes from United States.

Worldwide audience distribution share by country for Claudius
CountryShare
Japan38.0%
Italy11.8%
South Korea6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Claudius audience in United States is strongest.

Fig. 05

Top regions by affinity

Claudius fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~30K2.98×
02Alabama~6K1.21×
03West Virginia~2K1.21×
04New Hampshire~1K1.13×
05Rhode Island~1K1.12×
06Louisiana~5K1.11×
07Virginia~9K1.09×
08Alaska<1K1.09×
09Pennsylvania~10K1.08×
10Washington, District of Columbia~1K1.07×
11Massachusetts~7K1.06×
12Ohio~10K1.05×
13South Dakota<1K1.04×
14Connecticut~3K1.03×
15Montana<1K1.03×
16North Dakota<1K1.02×
17North Carolina~10K1.01×
18Oklahoma~4K1.01×
19Washington~7K1.00×
20Indiana~6K0.99×
21Maryland~6K0.97×
22Kansas~3K0.97×
23Idaho~2K0.97×
24Maine~1K0.97×
25Vermont<1K0.97×
26New York~20K0.96×
27Kentucky~4K0.96×
28Oregon~4K0.95×
29New Mexico~2K0.95×
30Minnesota~5K0.94×
31Arkansas~3K0.94×
32California~30K0.93×
33Mississippi~3K0.93×
34Michigan~8K0.92×
35Missouri~5K0.92×
36Nebraska~2K0.92×
37Florida~20K0.91×
38Georgia~9K0.91×
39Colorado~5K0.90×
40Delaware<1K0.90×
41Arizona~6K0.89×
42Utah~3K0.89×
43Tennessee~6K0.88×
44South Carolina~4K0.87×
45Texas~20K0.86×
46Wisconsin~4K0.86×
47Iowa~2K0.86×
48Hawaii~1K0.86×
49Illinois~10K0.85×
50Nevada~3K0.77×
Fig. 06

Affinity by region

Affinity by region — Claudius, United States
0.77×1.00×2.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Claudius audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Claudius audience
#·InterestCategoryAffinity×
01Atlético MadridSports7.78×
02Colorado RockiesSports6.12×
03Milwaukee BrewersSports4.69×
04Non-alcoholic beverageFood & Beverages3.35×
05Detroit TigersSports3.30×
06Discount storesShopping3.24×
07Renewable energyBusiness & Career2.87×
08Sustainable energyHome & Garden2.85×
09Solar energyHome & Garden2.56×
10Shopping mallsShopping2.48×
11FedExBusiness & Career2.19×
12Mortgage loansBusiness & Career2.05×
13SubwayFood & Beverages1.98×
14Domino's PizzaFood & Beverages1.93×
15Pizza HutFood & Beverages1.92×
16IKEAHome & Garden1.82×
17PinterestInternet & Social Media1.78×
18McDonald'sFood & Beverages1.75×
19AirbnbTravel & Leisure1.72×
20FurnitureHome & Garden1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Claudius audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Claudius audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.23×
Price SensitivityPREMIUM2.14×
Family OrientationCONSERVATISM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Claudius audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.69×
Luxury OrientationPREMIUM0.75×
Healthy LifestyleBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Claudius have in United States?

Claudius has an estimated audience of 335,443 people in United States, concentrated in California and New Jersey.

02

What is the gender split and age of Claudius fans?

61.4% of Claudius fans are female, 38.6% are male, with an average age of 34.4 years.

03

Which brands do Claudius fans like most?

Claudius fans show strongest brand affinity for Discount stores (3.24×), Milwaukee Brewers (4.69×), and Shopping malls (2.48×) over the country average.

04

Where do Claudius fans live in United States?

Claudius fans in United States are most concentrated in California (reach ~30K), New Jersey (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Claudius fans also like?

Beyond Claudius itself, the audience over-indexes on Milwaukee Brewers (4.69×), Shopping malls (2.48×), Detroit Tigers (3.3×), and Pinterest (1.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Claudius audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Claudius. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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