Rascasse Audience Intelligence

Clothes dryer Audience in United States

A data profile of the people who buy, follow and care about Clothes dryer in United States — modelled from more than twelve digital signal sources. Clothes dryer has an estimated audience of 7,595,626 people in United States.

#2855among Topic in United States#335in Home & Garden

The average Clothes dryer fan in United States is 44.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Washing machine, Laundry, Clothes iron, with strongest over-indexing on Washing machine (5.08× the country average).

Demographically, the Clothes dryer audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Mindfulness, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Clothes dryer fan in United States is more female, around 44.3 years old, with strong Mindfulness tendencies and a notable affinity for Washing machine.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Clothes dryer profile in United States.

Audience size
7.6M
in United States
Gender
63.6%♀
36.4% male
Age
44.3
average years
Country rank
#4678
Topic in United States
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Clothes dryer fans

63.6% are female, 36.4% are male, average age 44.3.

Fig. 02

Gender split

63.6%
Female
36.4%
Male
Demographic split for Clothes dryer audience in United States
MetricValue
Female63.6%
Male36.4%
Average age44.3
Estimated audience size7,595,626
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Clothes dryer audience in United States
Age bracketShare%
16-1910%
20-2914%
30-3920%
40-4925%
50+31%
Fig. 04

Worldwide distribution

16.3%

of the worldwide Clothes dryer audience comes from United States.

Worldwide audience distribution share by country for Clothes dryer
CountryShare
United States16.3%
Italy7.0%
Japan5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Clothes dryer audience in United States is strongest.

Fig. 05

Top regions by affinity

Clothes dryer fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~90K1.45×
02Alabama~100K1.37×
03Arkansas~80K1.24×
04Connecticut~90K1.23×
05West Virginia~40K1.21×
06Louisiana~100K1.18×
07Maine~30K1.16×
08Tennessee~200K1.13×
09South Carolina~100K1.13×
10Kentucky~100K1.13×
11Vermont~10K1.12×
12North Carolina~200K1.08×
13Rhode Island~30K1.08×
14Georgia~300K1.07×
15Oklahoma~90K1.07×
16Iowa~70K1.07×
17Kansas~60K1.07×
18New Hampshire~30K1.07×
19Pennsylvania~300K1.04×
20Missouri~100K1.04×
21Massachusetts~200K1.03×
22South Dakota~20K1.03×
23Minnesota~100K1.02×
24Virginia~200K1.01×
25Ohio~200K1.00×
26Wisconsin~100K1.00×
27Delaware~20K0.99×
28New York~400K0.98×
29Nebraska~40K0.96×
30North Dakota~10K0.96×
31Indiana~100K0.95×
32Maryland~100K0.95×
33Florida~500K0.94×
34Oregon~80K0.94×
35Michigan~200K0.92×
36New Mexico~40K0.92×
37New Jersey~200K0.91×
38Idaho~30K0.91×
39Illinois~200K0.90×
40Washington, District of Columbia~20K0.90×
41Montana~20K0.90×
42Hawaii~30K0.88×
43Colorado~100K0.87×
44Alaska~10K0.87×
45Washington~100K0.85×
46Texas~500K0.81×
47Utah~50K0.78×
48California~600K0.76×
49Arizona~100K0.75×
50Nevada~50K0.73×
Fig. 06

Affinity by region

Affinity by region — Clothes dryer, United States
0.73×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Clothes dryer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Clothes dryer audience
#·InterestCategoryAffinity×
01Clothes ironFashion & Accessoires12.50×
02Surf (detergent)Home & Garden7.11×
03DishwasherHome & Garden5.12×
04Washing machineHome & Garden5.08×
05LaundryHome & Garden4.59×
06Laundry detergentHome & Garden3.63×
07Microwave ovenHome & Garden2.93×
08RefrigeratorHome & Garden2.47×
09TurboTaxBusiness & Career2.45×
10Kitchen stoveHome & Garden2.28×
11StoveHome & Garden2.28×
12OvenHome & Garden2.17×
13Atlantic OceanTravel & Leisure2.04×
14Dollar TreeShopping1.77×
15Five BelowShopping1.74×
16Best BuyShopping1.65×
17Dollar GeneralShopping1.58×
18CVS PharmacyShopping1.55×
19Hobby LobbyHome & Garden1.51×
20Google MapsInternet & Social Media1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Clothes dryer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Clothes dryer audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.55×
Community OrientationOPEN1.34×
Convenience OrientationPREMIUM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Clothes dryer audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.93×
Risk AppetiteTHRILL0.95×
Career OrientationPOWER0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Clothes dryer have in United States?

Clothes dryer has an estimated audience of 7,595,626 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Clothes dryer fans?

63.6% of Clothes dryer fans are female, 36.4% are male, with an average age of 44.3 years.

03

Which brands do Clothes dryer fans like most?

Clothes dryer fans show strongest brand affinity for Washing machine (5.08×), Laundry (4.59×), and Clothes iron (12.5×) over the country average.

04

Where do Clothes dryer fans live in United States?

Clothes dryer fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Clothes dryer fans also like?

Beyond Clothes dryer itself, the audience over-indexes on Laundry (4.59×), Clothes iron (12.5×), Dishwasher (5.12×), and Refrigerator (2.47×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Clothes dryer audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Clothes dryer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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