Clubbing (subculture) Audience in United States

Clubbing (subculture) has an estimated audience of 484,007 people in United States. 43.1% are female, 56.9% are male, average age 39.8. Top brand affinities: Online gambling, Online casino, Ranveer Singh, Planet Fitness, Marshmallow.

Top brand affinities include Online gambling, Online casino, Ranveer Singh, with strongest over-indexing on Online gambling (35.26× the country average). Demographically, the Clubbing (subculture) audience skews more male with an average age of 39.8, and over-indexes on personality traits such as LGBTQ+ Identity, Design Affinity.

Category: Travel & Leisure · Type: Topic

Demographics of Clubbing (subculture) fans

Demographic split for Clubbing (subculture) audience in United States
MetricValue
Female43.1%
Male56.9%
Average age39.8
Estimated audience size484,007

Audience persona

The typical Clubbing (subculture) fan in United States is more male, around 39.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Online gambling.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Clubbing (subculture) audience
BrandAffinityCategory
Online gambling35.26×Games
Online casino26.32×Games
Ranveer Singh27.75×Movies & TV
Planet Fitness3.39×Sports
Marshmallow14.12×Food & Beverages
Fine-art photography5.96×Technology & Electronics
Mobile game3.1×Games
Bohemian style5.59×Fashion & Accessoires
Touring motorcycle6.23×Cars & Mobility
Bershka15.78×Shopping
Travel photography4.36×Technology & Electronics
Wildlife photography4.51×Technology & Electronics
Android (operating system)2.13×Technology & Electronics
Resident Advisor14.04×Music & Radio
Motorcycle accessories5.33×Cars & Mobility
Lace wig3.44×Beauty & Wellness
Diaper bagKids & Family
Valentine's Day4.15×Kids & Family
Gypsy style6.48×Fashion & Accessoires
Nicole Richie15.99×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Clubbing (subculture) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.24
Design AffinityPREMIUM1.75
TravellingTHRILL1.63
MindfulnessBALANCE1.53
Pet OwnershipJOY1.51
Community OrientationOPEN1.48

Worldwide distribution

Worldwide audience distribution share by country for Clubbing (subculture)
CountryShare
United States17.2%
United Kingdom14.8%
France10.1%

See Clubbing (subculture) audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Clubbing (subculture). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.