Coaching Audience in United States

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Coaching has an estimated audience of 9,887,581 people in United States. 58.1% are female, 41.9% are male, average age 40.8. Top regions: California, Texas, Florida. Top brand affinities: Scooby-Doo, Solitaire, 1080i, Real Madrid C.F., Self-love.

The average Coaching fan in United States is 40.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Scooby-Doo, Solitaire, 1080i, with strongest over-indexing on Scooby-Doo (1.88× the country average). Demographically, the Coaching audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Coaching fans

Demographic split for Coaching audience in United States
MetricValue
Female58.1%
Male41.9%
Average age40.8
Estimated audience size9,887,581

Audience persona

The typical Coaching fan in United States is more female, around 40.8 years old, with strong Risk Appetite tendencies and a notable affinity for Scooby-Doo.

Top regions in United States

Top regions ranked by reach for Coaching in United States
RegionReachAffinity
California1,779,8791.64×
Texas1,510,2521.78×
Florida934,3751.4×
New York708,0341.28×
Georgia432,4491.42×
Illinois420,8091.28×
North Carolina344,4231.16×
Pennsylvania313,3290.94×
New Jersey312,5211.24×
Ohio301,4790.99×
Arizona298,6591.48×
Michigan268,7291.04×
Virginia242,2531.01×
Tennessee213,9531.08×
Maryland205,1671.21×
Massachusetts191,3350.98×
Washington184,0800.93×
Indiana183,5941.02×
South Carolina169,6351.14×
Alabama159,2741.15×
Colorado153,9280.99×
Louisiana146,2181.15×
Missouri145,4520.91×
Nevada142,3221.49×
Wisconsin123,0790.83×
Minnesota116,4510.82×
Oklahoma114,3641.04×
Oregon110,7680.98×
Connecticut102,7921.04×
Kentucky102,4420.83×
Mississippi99,3591.22×
Kansas85,1941.09×
Arkansas72,2980.89×
Utah68,4650.77×
Iowa66,9480.82×
New Mexico54,0841.09×
Nebraska53,5641.08×
Hawaii45,2951.07×
Idaho36,4240.73×
West Virginia29,9810.65×
Delaware28,4951.04×
New Hampshire27,2070.7×
Washington, District of Columbia26,2620.88×
Rhode Island25,9940.83×
Maine20,1960.57×
South Dakota14,6250.64×
Alaska14,3130.68×
Montana13,6910.5×
North Dakota12,1160.6×
Vermont7,4830.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Coaching audience
BrandAffinityCategory
Scooby-Doo1.88×Movies & TV
Solitaire2.68×Games
1080i1.56×Technology & Electronics
Real Madrid C.F.1.6×Sports
Self-love1.65×Health
Livemusic1.67×Music & Radio
West Coast hip hop1.66×Music & Radio
Dog lovers1.75×Pets & Animals
Casey1.55×Music & Radio
Alternative hip hop1.63×Music & Radio
Toddler1.5×Kids & Family
Cars (film)1.63×Movies & TV
Manga1.53×Literature
Fashion Nova1.51×Shopping
Dance music1.6×Music & Radio
Hair coloring1.67×Beauty & Wellness
AAA (band)2.25×Music & Radio
Hair Extensions1.61×Beauty & Wellness
K-pop1.68×Music & Radio
Underground hip hop1.69×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Coaching audience
TraitClusterScore
Risk AppetiteTHRILL2.23
Luxury OrientationPREMIUM2
MindfulnessBALANCE1.63
SustainabilityBALANCE1.3
Healthy LifestyleBALANCE1.22
DIY MentalityTHRILL1.21

Worldwide distribution

Worldwide audience distribution share by country for Coaching
CountryShare
United States18.4%
Germany5.1%
Brazil4.2%

See Coaching audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Coaching have in United States?

Coaching has an estimated audience of 9,887,581 people in United States, concentrated in California and Texas.

What is the gender split and age of Coaching fans?

58.1% of Coaching fans are female, 41.9% are male, with an average age of 40.8 years.

Which brands do Coaching fans like most?

Coaching fans show strongest brand affinity for Scooby-Doo (1.88×), Solitaire (2.68×), and 1080i (1.56×) over the country average.

Where do Coaching fans live in United States?

Coaching fans in United States are most concentrated in California (reach 1,779,879), Texas (reach 1,510,252), and Florida (reach 934,375). These three regions account for the largest share of the active audience.

What other brands do Coaching fans also like?

Beyond Coaching itself, the audience over-indexes on Solitaire (2.68×), 1080i (1.56×), Real Madrid C.F. (1.6×), and Self-love (1.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Coaching. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.