Rascasse Audience Intelligence

Cold-pressed juice Audience in United States

A data profile of the people who buy, follow and care about Cold-pressed juice in United States — modelled from more than twelve digital signal sources. Cold-pressed juice has an estimated audience of 416,218 people in United States.

#74among Beverage in United States#12139among Topic in United States#2156in Food & Beverages

The average Cold-pressed juice fan in United States is 36.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Non-alcoholic beverage, Organic food, Sustainable energy, with strongest over-indexing on Non-alcoholic beverage (7.75× the country average).

Demographically, the Cold-pressed juice audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cold-pressed juice fan in United States is more female, around 36.8 years old, with strong Family Orientation tendencies and a notable affinity for Non-alcoholic beverage.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cold-pressed juice profile in United States.

Audience size
416K
in United States
Gender
78.9%♀
21.1% male
Age
36.8
average years
Country rank
#40714
Topic in United States
Fig. 01

Search interest · 12-month trend

+81%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cold-pressed juice fans

78.9% are female, 21.1% are male, average age 36.8.

Fig. 02

Gender split

78.9%
Female
21.1%
Male
Demographic split for Cold-pressed juice audience in United States
MetricValue
Female78.9%
Male21.1%
Average age36.8
Estimated audience size416,218
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Cold-pressed juice audience in United States
Age bracketShare%
16-1922%
20-2924%
30-3923%
40-4916%
50+15%
Fig. 04

Worldwide distribution

35.3%

of the worldwide Cold-pressed juice audience comes from United States.

Worldwide audience distribution share by country for Cold-pressed juice
CountryShare
United States35.3%
Canada13.2%
Hong Kong9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cold-pressed juice audience in United States is strongest.

Fig. 05

Top regions by affinity

Cold-pressed juice fans by region: top regions in United States
#RegionReachAffinity×
01California~100K2.92×
02Nevada~10K2.49×
03Maryland~20K2.35×
04Hawaii~4K2.07×
05New York~40K1.82×
06Washington, District of Columbia~2K1.70×
07Texas~50K1.48×
08Washington~10K1.34×
09Massachusetts~10K1.28×
10Illinois~20K1.25×
11New Jersey~10K1.20×
12North Carolina~10K1.10×
13Virginia~10K1.10×
14Alaska<1K1.06×
15Arizona~9K1.05×
16Connecticut~4K1.05×
17Georgia~10K1.04×
18Michigan~10K1.00×
19Florida~30K0.99×
20Pennsylvania~10K0.91×
21Delaware~1K0.91×
22New Hampshire~1K0.89×
23Oregon~4K0.88×
24Mississippi~3K0.88×
25Tennessee~7K0.87×
26Wisconsin~5K0.87×
27Montana~1K0.87×
28Colorado~6K0.85×
29Louisiana~5K0.85×
30Rhode Island~1K0.85×
31North Dakota<1K0.85×
32Vermont<1K0.85×
33South Dakota<1K0.83×
34South Carolina~5K0.82×
35Idaho~2K0.80×
36Utah~3K0.79×
37Minnesota~5K0.78×
38Indiana~6K0.77×
39Maine~1K0.77×
40Ohio~10K0.76×
41Kansas~2K0.75×
42Nebraska~2K0.75×
43West Virginia~1K0.75×
44New Mexico~2K0.74×
45Arkansas~2K0.73×
46Missouri~5K0.72×
47Alabama~4K0.72×
48Oklahoma~3K0.71×
49Kentucky~4K0.69×
50Iowa~2K0.68×
Fig. 06

Affinity by region

Affinity by region — Cold-pressed juice, United States
0.68×1.00×2.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cold-pressed juice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cold-pressed juice audience
#·InterestCategoryAffinity×
01Non-alcoholic beverageFood & Beverages7.75×
02Sustainable energyHome & Garden4.67×
03SmoothieFood & Beverages4.59×
04Mineral waterFood & Beverages4.22×
05QVCMovies & TV3.86×
06Renewable energyBusiness & Career3.83×
07First class travelTravel & Leisure3.15×
08Discount storesShopping3.07×
09Organic foodFood & Beverages3.03×
10FedExBusiness & Career2.96×
11Microwave ovenHome & Garden2.67×
12Mortgage loansBusiness & Career2.34×
13Shopping mallsShopping2.34×
14InnovationBusiness & Career2.31×
15AirbnbTravel & Leisure2.03×
16Trader Joe'sShopping1.98×
17IKEAHome & Garden1.86×
18PinterestInternet & Social Media1.84×
19StarbucksFood & Beverages1.73×
20BarbecueFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cold-pressed juice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cold-pressed juice audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.05×
Convenience OrientationPREMIUM2.43×
Quality AwarenessPREMIUM2.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cold-pressed juice audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.68×
Need for SecurityCONSERVATISM0.68×
Pet OwnershipJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cold-pressed juice have in United States?

Cold-pressed juice has an estimated audience of 416,218 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cold-pressed juice fans?

78.9% of Cold-pressed juice fans are female, 21.1% are male, with an average age of 36.8 years.

03

Which brands do Cold-pressed juice fans like most?

Cold-pressed juice fans show strongest brand affinity for Non-alcoholic beverage (7.75×), Organic food (3.03×), and Sustainable energy (4.67×) over the country average.

04

Where do Cold-pressed juice fans live in United States?

Cold-pressed juice fans in United States are most concentrated in California (reach ~100K), Texas (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Cold-pressed juice fans also like?

Beyond Cold-pressed juice itself, the audience over-indexes on Organic food (3.03×), Sustainable energy (4.67×), Discount stores (3.07×), and Renewable energy (3.83×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Beverage audiences in United States

See Cold-pressed juice audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cold-pressed juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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