Cold-pressed juice Audience in United States
Cold-pressed juice has an estimated audience of 416,218 people in United States. 78.9% are female, 21.1% are male, average age 36.8. Top brand affinities: Non-alcoholic beverage, Do it yourself (DIY), Organic food, Personal care, Nordstrom.
Top brand affinities include Non-alcoholic beverage, Do it yourself (DIY), Organic food, with strongest over-indexing on Non-alcoholic beverage (5.31× the country average). Demographically, the Cold-pressed juice audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Indulgence, Design Affinity.
Category: Food & Beverages · Type: Topic · Subtype: Beverage
Demographics of Cold-pressed juice fans
| Metric | Value |
|---|---|
| Female | 78.9% |
| Male | 21.1% |
| Average age | 36.8 |
| Estimated audience size | 416,218 |
Audience persona
The typical Cold-pressed juice fan in United States is more female, around 36.8 years old, with strong Indulgence tendencies and a notable affinity for Non-alcoholic beverage.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Non-alcoholic beverage | 5.31× | Food & Beverages |
| Do it yourself (DIY) | 1.84× | Home & Garden |
| Organic food | 2.21× | Food & Beverages |
| Personal care | 2.24× | Health |
| Nordstrom | 2.11× | Shopping |
| Smoothie | 3.92× | Food & Beverages |
| Natural skin care | 3.13× | Beauty & Wellness |
| Local food | 2.44× | Food & Beverages |
| Sephora | 1.95× | Shopping |
| Skin care | 1.95× | Beauty & Wellness |
| Urban Outfitters | 2.87× | Shopping |
| Eyelash extensions | 2.84× | Beauty & Wellness |
| Organic farming | 2.33× | Food & Beverages |
| Veganism | 1.63× | Food & Beverages |
| Hair conditioner | 2.65× | Beauty & Wellness |
| Walgreens | 1.55× | Shopping |
| Cocktail | 1.78× | Food & Beverages |
| Makeup Tutorials | 2.59× | Beauty & Wellness |
| Fragrances | 1.62× | Beauty & Wellness |
| Anti-aging cream | 2.64× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.19 |
| Design Affinity | PREMIUM | 2.13 |
| Mindfulness | BALANCE | 2.06 |
| Career Orientation | POWER | 1.91 |
| Healthy Lifestyle | BALANCE | 1.84 |
| Risk Appetite | THRILL | 1.79 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.3% |
| Canada | 13.2% |
| Hong Kong | 9.2% |
See Cold-pressed juice audiences in other countries
More Beverage audiences in United States
- Water (86,611,458)
- Tea (58,182,528)
- Milk (40,663,348)
- Soft drinks (32,655,793)
- Fresh water (18,920,863)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cold-pressed juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.