Rascasse Audience Intelligence

Connor Bedard Audience in United States

A data profile of the people who buy, follow and care about Connor Bedard in United States — modelled from more than twelve digital signal sources. Connor Bedard has an estimated audience of 1,642,954 people in United States.

#44among Ice hockey in United States#3241among Person in United States#1477in Sports

The average Connor Bedard fan in United States is 37.5 years old, more male, and lives primarily in Illinois.

The audience is concentrated in Illinois, California, New York.

Top brand affinities include Chicago Blackhawks, Bauer Hockey, Hugo Weaving, with strongest over-indexing on Chicago Blackhawks (42.52× the country average).

Demographically, the Connor Bedard audience skews more male with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Connor Bedard fan in United States is more male, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for Chicago Blackhawks.

Category: Sports · Type: Person · Subtype: Ice hockey

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Connor Bedard profile in United States.

Audience size
1.6M
in United States
Gender
35.7%♀
64.3% male
Age
37.5
average years
Country rank
#16572
Person in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Connor Bedard fans

35.7% are female, 64.3% are male, average age 37.5.

Fig. 02

Gender split

35.7%
Female
64.3%
Male
Demographic split for Connor Bedard audience in United States
MetricValue
Female35.7%
Male64.3%
Average age37.5
Estimated audience size1,642,954
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Connor Bedard audience in United States
Age bracketShare%
16-1926%
20-2919%
30-3918%
40-4919%
50+18%
Fig. 04

Worldwide distribution

45.6%

of the worldwide Connor Bedard audience comes from United States.

Worldwide audience distribution share by country for Connor Bedard
CountryShare
United States45.6%
Canada40.0%
Sweden1.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Connor Bedard audience in United States is strongest.

Fig. 05

Top regions by affinity

Connor Bedard fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~300K5.04×
02North Dakota~9K2.48×
03Minnesota~50K2.11×
04Wisconsin~50K1.82×
05Massachusetts~60K1.66×
06New Hampshire~10K1.60×
07Alaska~6K1.54×
08Indiana~40K1.43×
09Vermont~4K1.35×
10Michigan~60K1.32×
11Maine~8K1.31×
12Iowa~20K1.28×
13Missouri~30K1.22×
14Rhode Island~6K1.17×
15Colorado~30K1.15×
16Pennsylvania~70K1.13×
17Connecticut~20K1.12×
18South Dakota~4K1.05×
19Montana~5K1.02×
20New York~90K0.97×
21Nevada~10K0.87×
22New Jersey~40K0.85×
23Arizona~30K0.83×
24Nebraska~7K0.83×
25Ohio~40K0.82×
26Washington, District of Columbia~4K0.82×
27Utah~10K0.78×
28Washington~20K0.73×
29Idaho~6K0.72×
30Florida~80K0.70×
31Delaware~3K0.69×
32North Carolina~40K0.68×
33Tennessee~20K0.68×
34Virginia~30K0.65×
35Kansas~9K0.64×
36West Virginia~5K0.59×
37California~100K0.57×
38Maryland~20K0.57×
39Kentucky~10K0.57×
40South Carolina~10K0.56×
41Hawaii~4K0.56×
42Oregon~10K0.52×
43Alabama~10K0.51×
44Arkansas~7K0.48×
45Oklahoma~9K0.47×
46New Mexico~4K0.47×
47Texas~70K0.46×
48Georgia~20K0.45×
49Louisiana~9K0.43×
50Mississippi~6K0.43×
Fig. 06

Affinity by region

Affinity by region — Connor Bedard, United States
0.43×1.00×5.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Connor Bedard audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Connor Bedard audience
#·InterestCategoryAffinity×
01Bauer HockeySports45.33×
02Chicago BlackhawksSports42.52×
03Hugo WeavingMovies & TV24.81×
04Calgary FlamesSports15.62×
05Winnipeg JetsSports11.69×
06Ottawa SenatorsSports10.34×
07Connor McDavidSports10.10×
08Chicago White SoxSports9.93×
09Wayne GretzkySports8.94×
10Montreal CanadiensSports8.63×
11Sidney CrosbySports7.91×
12World SeriesSports6.09×
13Chicago CubsSports5.55×
14Buffalo SabresSports5.03×
15Dallas StarsSports4.98×
16Seattle MarinersSports3.85×
17Aaron RodgersSports3.71×
18NHLSports3.69×
19Ice hockeySports2.50×
20CBS SportsMovies & TV2.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Connor Bedard audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Connor Bedard audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.66×
Convenience OrientationPREMIUM1.33×
Risk AppetiteTHRILL1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Connor Bedard audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.75×
MindfulnessBALANCE0.82×
Quality AwarenessPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Connor Bedard have in United States?

Connor Bedard has an estimated audience of 1,642,954 people in United States, concentrated in Illinois and California.

02

What is the gender split and age of Connor Bedard fans?

35.7% of Connor Bedard fans are female, 64.3% are male, with an average age of 37.5 years.

03

Which brands do Connor Bedard fans like most?

Connor Bedard fans show strongest brand affinity for Chicago Blackhawks (42.52×), Bauer Hockey (45.33×), and Hugo Weaving (24.81×) over the country average.

04

Where do Connor Bedard fans live in United States?

Connor Bedard fans in United States are most concentrated in Illinois (reach ~300K), California (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Connor Bedard fans also like?

Beyond Connor Bedard itself, the audience over-indexes on Bauer Hockey (45.33×), Hugo Weaving (24.81×), Chicago Cubs (5.55×), and Chicago White Sox (9.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Ice hockey audiences in United States

See Connor Bedard audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Connor Bedard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →