Rascasse Audience Intelligence

Construction and management simulation Audience in United States

A data profile of the people who buy, follow and care about Construction and management simulation in United States — modelled from more than twelve digital signal sources. Construction and management simulation has an estimated audience of 2,948,415 people in United States.

The average Construction and management simulation fan in United States is 34.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Duke Energy, Phillips 66, Battlefield 4, with strongest over-indexing on Duke Energy (16.24× the country average).

Demographically, the Construction and management simulation audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 41 regions tracked by Rascasse.

The typical Construction and management simulation fan in United States is more male, around 34.8 years old, with strong Need for Security tendencies and a notable affinity for Duke Energy.

Category: Games · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Construction and management simulation profile in United States.

Audience size
2.9M
in United States
Gender
36.5%
63.5% male
Age
34.8
average years
Country rank
#10463
Topic in United States
Fig. 01

Search interest · 12-month trend

-43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Construction and management simulation fans

36.5% are female, 63.5% are male, average age 34.8.

Fig. 02

Gender split

36.5%
Female
63.5%
Male
Demographic split for Construction and management simulation audience in United States
MetricValue
Female36.5%
Male63.5%
Average age34.8
Estimated audience size2,948,415
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Construction and management simulation audience in United States
Age bracketShare%
16-1927%
20-2925%
30-3922%
40-4916%
50+10%
Fig. 04

Worldwide distribution

19.9%

of the worldwide Construction and management simulation audience comes from United States.

Worldwide audience distribution share by country for Construction and management simulation
CountryShare
United States19.9%
Brazil9.6%
Japan6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Construction and management simulation audience in United States is strongest.

Fig. 05

Top regions by affinity

Construction and management simulation fans by region: top regions in United States
#RegionReachAffinity×
01Montana~10K1.32×
02Kentucky~40K1.19×
03West Virginia~20K1.19×
04Maine~10K1.19×
05Idaho~20K1.14×
06New Mexico~20K1.11×
07Nebraska~20K1.11×
08Mississippi~30K1.09×
09Arkansas~30K1.06×
10Kansas~20K1.04×
11Iowa~30K1.03×
12Louisiana~40K1.01×
13Oklahoma~30K1.01×
14Utah~30K1.01×
15Connecticut~30K1.00×
16Nevada~30K1.00×
17Alabama~40K0.99×
18Oregon~30K0.99×
19Missouri~50K0.97×
20South Carolina~40K0.97×
21Wisconsin~40K0.97×
22Indiana~50K0.96×
23Colorado~40K0.96×
24Minnesota~40K0.96×
25Tennessee~60K0.95×
26Maryland~50K0.95×
27Virginia~70K0.94×
28Arizona~60K0.94×
29Washington~60K0.94×
30Massachusetts~50K0.94×
31Ohio~80K0.93×
32Georgia~80K0.93×
33North Carolina~80K0.93×
34Michigan~70K0.93×
35New Jersey~70K0.93×
36Pennsylvania~90K0.92×
37Illinois~90K0.92×
38Florida~200K0.91×
39New York~100K0.90×
40Texas~200K0.89×
41California~300K0.85×
Fig. 06

Affinity by region

Affinity by region — Construction and management simulation, United States
0.85×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Construction and management simulation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Construction and management simulation audience
#·InterestCategoryAffinity×
01Baker HughesBusiness & Career46.36×
02Battlefield 4Games36.98×
03The Sims ResourceGames23.90×
04SunPowerHome & Garden22.14×
05Phillips 66Business & Career21.94×
06HalliburtonBusiness & Career21.89×
07General ElectricHome & Garden19.09×
08Duke EnergyHome & Garden16.24×
09City-building gameGames14.60×
10Electronic ArtsGames13.85×
11ExxonCars & Mobility9.23×
12Assassin's CreedGames7.09×
13Jurassic WorldMovies & TV5.75×
14Strategy gamesGames5.02×
15Massively multiplayer online gamesGames4.84×
16Simulation gamesGames4.69×
17PokémonGames4.19×
18Dump truckCars & Mobility3.61×
19Mobile gameGames3.00×
20Pizza HutFood & Beverages2.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Construction and management simulation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Construction and management simulation audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.70×
PatriotismCONSERVATISM1.69×
Early Adopter MentalityPOWER1.33×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Construction and management simulation audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.62×
Design AffinityPREMIUM0.67×
SustainabilityBALANCE0.72×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Construction and management simulation have in United States?

Construction and management simulation has an estimated audience of 2,948,415 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Construction and management simulation fans?

36.5% of Construction and management simulation fans are female, 63.5% are male, with an average age of 34.8 years.

03

Which brands do Construction and management simulation fans like most?

Construction and management simulation fans show strongest brand affinity for Duke Energy (16.24×), Phillips 66 (21.94×), and Battlefield 4 (36.98×) over the country average.

04

Where do Construction and management simulation fans live in United States?

Construction and management simulation fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Construction and management simulation fans also like?

Beyond Construction and management simulation itself, the audience over-indexes on Phillips 66 (21.94×), Battlefield 4 (36.98×), Exxon (9.23×), and Baker Hughes (46.36×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Construction and management simulation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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