Cookies and Cream Audience in United States

Cookies and Cream logo

Cookies and Cream has an estimated audience of 1,192,918 people in United States. 68.9% are female, 31.1% are male, average age 30.6. Top regions: New York, California, Texas. Top brand affinities: Keene, New Hampshire, Goop, Grinch, La Jolla, Sinister (band).

The average Cookies and Cream fan in United States is 30.6 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Keene, New Hampshire, Goop, Grinch, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Cookies and Cream audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Indulgence, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

Demographics of Cookies and Cream fans

Demographic split for Cookies and Cream audience in United States
MetricValue
Female68.9%
Male31.1%
Average age30.6
Estimated audience size1,192,918

Audience persona

The typical Cookies and Cream fan in United States is more female, around 30.6 years old, with strong Indulgence tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Cookies and Cream in United States
RegionReachAffinity
New York178,7852.68×
California143,6441.09×
Texas133,6301.3×
Florida104,1611.29×
Pennsylvania45,2641.13×
North Carolina44,1321.23×
Georgia43,9361.2×
New Jersey41,3841.36×
Virginia40,1441.38×
Illinois38,8510.98×
Ohio34,6040.94×
Michigan31,8701.02×
Tennessee27,2881.14×
Maryland26,1391.27×
Massachusetts23,2120.99×
Louisiana22,8241.48×
Indiana21,5900.99×
Missouri21,3321.11×
Washington20,8260.87×
South Carolina20,4091.14×
Arizona19,1810.79×
Alabama17,1201.03×
Minnesota15,9340.93×
Colorado14,5580.77×
Wisconsin14,3870.8×
Kentucky14,2080.95×
Connecticut14,0621.18×
Oklahoma13,9391.05×
Mississippi13,5221.38×
Arkansas10,5881.08×
Oregon10,5730.77×
Nevada10,3310.9×
Utah10,3240.97×
Iowa9,9551.01×
Kansas8,7820.93×
Nebraska5,1910.87×
West Virginia4,3520.78×
Hawaii4,2560.83×
Idaho4,1060.69×
Rhode Island3,9891.05×
New Mexico3,9490.66×
Washington, District of Columbia3,4310.96×
Delaware3,1680.96×
New Hampshire3,0400.65×
Maine3,0090.7×
South Dakota1,9090.69×
Montana1,8930.57×
Alaska1,5580.61×
North Dakota1,4630.6×
Vermont1,3330.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cookies and Cream audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Goop8.02×Internet & Social Media
Grinch4.82×Movies & TV
La Jolla10.49×Travel & Leisure
Sinister (band)20.81×Music & Radio
Peace and conflict studies20.26×Politics & Society
Grace Slick8.41×Music & Radio
Governor of Michigan7.07×Politics & Society
Wok6.17×Food & Beverages
Vocal harmony3.9×Music & Radio
Bank account2.05×Business & Career
Google Home5.05×Technology & Electronics
Hibachi6.03×Food & Beverages
Jingoism1.59×Politics & Society
headspace6.58×Health
No Escape (1994 film)7.71×Movies & TV
Mathcore5.02×Music & Radio
Arnold Palmer3.86×Sports
Hardik Pandya8.76×Sports
Guitarist (magazine)6.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cookies and Cream audience
TraitClusterScore
IndulgenceJOY1.51
Healthy LifestyleBALANCE1.3
Pet OwnershipJOY1.29
Design AffinityPREMIUM1.29
Price SensitivityPREMIUM1.27
Early Adopter MentalityPOWER1.22

Worldwide distribution

Worldwide audience distribution share by country for Cookies and Cream
CountryShare
United States32.6%
Japan9.3%
Philippines6.5%

See Cookies and Cream audiences in other countries

More Sweet audiences in United States

Frequently asked questions

How many fans does Cookies and Cream have in United States?

Cookies and Cream has an estimated audience of 1,192,918 people in United States, concentrated in New York and California.

What is the gender split and age of Cookies and Cream fans?

68.9% of Cookies and Cream fans are female, 31.1% are male, with an average age of 30.6 years.

Which brands do Cookies and Cream fans like most?

Cookies and Cream fans show strongest brand affinity for Keene, New Hampshire (675×), Goop (8.02×), and Grinch (4.82×) over the country average.

Where do Cookies and Cream fans live in United States?

Cookies and Cream fans in United States are most concentrated in New York (reach 178,785), California (reach 143,644), and Texas (reach 133,630). These three regions account for the largest share of the active audience.

What other brands do Cookies and Cream fans also like?

Beyond Cookies and Cream itself, the audience over-indexes on Goop (8.02×), Grinch (4.82×), La Jolla (10.49×), and Sinister (band) (20.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cookies and Cream. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.