Rascasse Audience Intelligence

County (United States) Audience in United States

A data profile of the people who buy, follow and care about County (United States) in United States — modelled from more than twelve digital signal sources. County (United States) has an estimated audience of 42,840,000 people in United States.

#375among Topic in United States#23in Politics & Society

County (United States) fans in United States are concentrated in California, with strong brand affinity for Real property.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Real property, Capital One, Nonprofit organization, with strongest over-indexing on Real property (2.48× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical County (United States) fan in United States shows strong Patriotism tendencies and a notable affinity for Real property.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the County (United States) profile in United States.

Audience size
42.8M
in United States
Country rank
#519
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of County (United States) fans

Fig. 02

Gender split

Demographic split for County (United States) audience in United States
MetricValue
Estimated audience size42,840,000
Fig. 04

Worldwide distribution

61.5%

of the worldwide County (United States) audience comes from United States.

Worldwide audience distribution share by country for County (United States)
CountryShare
United States61.5%
Taiwan4.3%
Romania2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the County (United States) audience in United States is strongest.

Fig. 05

Top regions by affinity

County (United States) fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~100K1.51×
02Texas~5M1.33×
03Georgia~1.5M1.32×
04Ohio~1.5M1.30×
05Mississippi~500K1.29×
06West Virginia~200K1.25×
07North Carolina~1.5M1.24×
08Arkansas~400K1.23×
09South Carolina~700K1.15×
10Kentucky~600K1.14×
11Florida~3.5M1.13×
12Nebraska~200K1.13×
13California~5M1.11×
14Missouri~800K1.11×
15Wisconsin~700K1.11×
16Maryland~800K1.10×
17Oklahoma~500K1.10×
18South Dakota~100K1.10×
19Tennessee~900K1.09×
20New Mexico~200K1.08×
21Minnesota~700K1.07×
22Kansas~400K1.07×
23Illinois~1.5M1.05×
24Alabama~600K1.05×
25North Dakota~90K1.04×
26Pennsylvania~1.5M1.03×
27Michigan~1M1.02×
28Virginia~1M1.01×
29Indiana~800K1.01×
30Iowa~400K0.99×
31Colorado~700K0.97×
32Oregon~500K0.96×
33New Jersey~1M0.95×
34Washington~800K0.94×
35Delaware~100K0.93×
36Louisiana~500K0.92×
37New York~2M0.90×
38Montana~100K0.90×
39Idaho~200K0.88×
40Hawaii~200K0.86×
41Nevada~400K0.85×
42Utah~300K0.85×
43Maine~100K0.82×
44Washington, District of Columbia~100K0.81×
45Arizona~700K0.78×
46Connecticut~300K0.73×
47Alaska~60K0.66×
48Massachusetts~600K0.65×
49New Hampshire~100K0.65×
50Rhode Island~90K0.65×
Fig. 06

Affinity by region

Affinity by region — County (United States), United States
0.65×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the County (United States) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for County (United States) audience
#·InterestCategoryAffinity×
01Real propertyHome & Garden2.48×
02WWE Hall of FameSports2.06×
03Google FlightsTravel & Leisure2.00×
04Made in USABusiness & Career1.99×
05HormoneHealth1.99×
06DentistryBusiness & Career1.80×
07Chuck NorrisMovies & TV1.78×
08New York PostNews1.75×
09Capital OneBusiness & Career1.72×
10Rail transportTravel & Leisure1.70×
11Hardware storeHome & Garden1.66×
12TicketmasterTravel & Leisure1.65×
13GeneticsKids & Family1.58×
14AuctionShopping1.58×
15CBS NewsMovies & TV1.56×
16Nonprofit organizationPolitics & Society1.55×
17Panda ExpressFood & Beverages1.55×
18PharmacyBusiness & Career1.55×
19Charitable organizationPolitics & Society1.55×
20Ace HardwareHome & Garden1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the County (United States) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by County (United States) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.35×
Community OrientationOPEN1.34×
Need for SecurityCONSERVATISM1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by County (United States) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
Pet OwnershipJOY0.80×
MindfulnessBALANCE0.88×
0×1.00× baseline2×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See County (United States) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for County (United States). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →