A data profile of the people who buy, follow and care about Cybernetics in United States — modelled from more than twelve digital signal sources. Cybernetics has an estimated audience of 1,396,359 people in United States.
The average Cybernetics fan in United States is 44.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Sustainable energy, Renewable energy, Innovation, with strongest over-indexing on Sustainable energy (10.44× the country average).
Demographically, the Cybernetics audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Cybernetics fan in United States is more male, around 44.8 years old, with strong Patriotism tendencies and a notable affinity for Sustainable energy.
The key figures that characterise the Cybernetics profile in United States.
41.7% are female, 58.3% are male, average age 44.8.
| Metric | Value |
|---|---|
| Female | 41.7% |
| Male | 58.3% |
| Average age | 44.8 |
| Estimated audience size | 1,396,359 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 32% |
Where the Cybernetics audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~40K | 1.43× | |
| 02 | Washington, District of Columbia | ~6K | 1.42× | |
| 03 | Virginia | ~50K | 1.40× | |
| 04 | California | ~200K | 1.37× | |
| 05 | Oregon | ~20K | 1.37× | |
| 06 | Washington | ~40K | 1.34× | |
| 07 | New York | ~100K | 1.32× | |
| 08 | Rhode Island | ~5K | 1.20× | |
| 09 | Maryland | ~30K | 1.17× | |
| 10 | Vermont | ~3K | 1.14× | |
| 11 | Illinois | ~50K | 1.10× | |
| 12 | Connecticut | ~20K | 1.10× | |
| 13 | Colorado | ~20K | 1.07× | |
| 14 | Maine | ~5K | 1.05× | |
| 15 | New Mexico | ~7K | 1.03× | |
| 16 | Utah | ~10K | 1.02× | |
| 17 | Pennsylvania | ~50K | 1.01× | |
| 18 | Minnesota | ~20K | 1.01× | |
| 19 | Georgia | ~40K | 0.99× | |
| 20 | New Jersey | ~40K | 0.99× | |
| 21 | New Hampshire | ~5K | 0.99× | |
| 22 | Alaska | ~3K | 0.98× | |
| 23 | North Carolina | ~40K | 0.97× | |
| 24 | Michigan | ~40K | 0.97× | |
| 25 | Missouri | ~20K | 0.97× | |
| 26 | Hawaii | ~6K | 0.97× | |
| 27 | Nevada | ~10K | 0.96× | |
| 28 | Delaware | ~4K | 0.96× | |
| 29 | Arizona | ~30K | 0.95× | |
| 30 | Idaho | ~7K | 0.95× | |
| 31 | Oklahoma | ~10K | 0.94× | |
| 32 | Kansas | ~10K | 0.93× | |
| 33 | Montana | ~4K | 0.93× | |
| 34 | Texas | ~100K | 0.92× | |
| 35 | South Dakota | ~3K | 0.92× | |
| 36 | Indiana | ~20K | 0.91× | |
| 37 | Wisconsin | ~20K | 0.91× | |
| 38 | North Dakota | ~3K | 0.91× | |
| 39 | Iowa | ~10K | 0.90× | |
| 40 | Ohio | ~40K | 0.89× | |
| 41 | Louisiana | ~20K | 0.89× | |
| 42 | Arkansas | ~10K | 0.89× | |
| 43 | Florida | ~80K | 0.88× | |
| 44 | West Virginia | ~6K | 0.88× | |
| 45 | Tennessee | ~20K | 0.86× | |
| 46 | Mississippi | ~10K | 0.86× | |
| 47 | Nebraska | ~6K | 0.86× | |
| 48 | Kentucky | ~10K | 0.85× | |
| 49 | South Carolina | ~20K | 0.81× | |
| 50 | Alabama | ~20K | 0.80× |
The strongest cross-interests of the Cybernetics audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sustainable energy | Home & Garden | 10.44× | ||
| 02 | Renewable energy | Business & Career | 8.08× | ||
| 03 | Web server | Technology & Electronics | 6.03× | ||
| 04 | Information security | Business & Career | 6.02× | ||
| 05 | Innovation | Business & Career | 4.39× | ||
| 06 | Internet & Social Media | 4.19× | |||
| 07 | Computer security | Business & Career | 3.92× | ||
| 08 | Weather forecasting | Home & Garden | 3.88× | ||
| 09 | Solar energy | Home & Garden | 3.44× | ||
| 10 | FedEx | Business & Career | 3.33× | ||
| 11 | Artificial intelligence | Technology & Electronics | 3.29× | ||
| 12 | Virtual reality | Technology & Electronics | 3.17× | ||
| 13 | Mortgage loans | Business & Career | 2.51× | ||
| 14 | Discount stores | Shopping | 2.27× | ||
| 15 | Pizza Hut | Food & Beverages | 2.10× | ||
| 16 | Subway | Food & Beverages | 2.02× | ||
| 17 | Airbnb | Travel & Leisure | 1.85× | ||
| 18 | McDonald's | Food & Beverages | 1.79× | ||
| 19 | Podcast | Music & Radio | 1.64× | ||
| 20 | Internet & Social Media | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.37× | |
| Sustainability | BALANCE | 2.78× | |
| Need for Security | CONSERVATISM | 2.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.72× | |
| Luxury Orientation | PREMIUM | 0.73× | |
| Healthy Lifestyle | BALANCE | 0.74× |
Cybernetics has an estimated audience of 1,396,359 people in United States, concentrated in California and Texas.
41.7% of Cybernetics fans are female, 58.3% are male, with an average age of 44.8 years.
Cybernetics fans show strongest brand affinity for Sustainable energy (10.44×), Renewable energy (8.08×), and Innovation (4.39×) over the country average.
Cybernetics fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Cybernetics itself, the audience over-indexes on Renewable energy (8.08×), Innovation (4.39×), Web server (6.03×), and Information security (6.02×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cybernetics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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