Rascasse Audience Intelligence

Davidson County, Tennessee Audience in United States

A data profile of the people who buy, follow and care about Davidson County, Tennessee in United States — modelled from more than twelve digital signal sources. Davidson County, Tennessee has an estimated audience of 1,093,200 people in United States.

#1965among POI in United States#1664in Travel & Leisure

The average Davidson County, Tennessee fan in United States is 42.1 years old, more female, and lives primarily in North Carolina.

The audience is concentrated in North Carolina, Tennessee, Florida.

Top brand affinities include Nashville Predators, Dolly Parton, Non-alcoholic beverage, with strongest over-indexing on Nashville Predators (46.44× the country average).

Demographically, the Davidson County, Tennessee audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Career Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Davidson County, Tennessee fan in United States is more female, around 42.1 years old, with strong Career Orientation tendencies and a notable affinity for Nashville Predators.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Davidson County, Tennessee profile in United States.

Audience size
1.1M
in United States
Gender
62.9%♀
37.1% male
Age
42.1
average years
Country rank
#22282
POI in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Davidson County, Tennessee fans

62.9% are female, 37.1% are male, average age 42.1.

Fig. 02

Gender split

62.9%
Female
37.1%
Male
Demographic split for Davidson County, Tennessee audience in United States
MetricValue
Female62.9%
Male37.1%
Average age42.1
Estimated audience size1,093,200
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Davidson County, Tennessee audience in United States
Age bracketShare%
16-1910%
20-2918%
30-3923%
40-4928%
50+21%
Fig. 04

Worldwide distribution

99.9%

of the worldwide Davidson County, Tennessee audience comes from United States.

Worldwide audience distribution share by country for Davidson County, Tennessee
CountryShare
United States99.9%
Germany0.1%
Italy0.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Davidson County, Tennessee audience in United States is strongest.

Fig. 05

Top regions by affinity

Davidson County, Tennessee fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~500K16.41×
02Tennessee~300K15.80×
03Kentucky~20K1.54×
04Alabama~20K1.38×
05South Carolina~20K1.37×
06Mississippi~10K1.32×
07Georgia~40K1.21×
08Arkansas~9K1.01×
09Washington, District of Columbia~3K0.92×
10South Dakota~2K0.92×
11Alaska~2K0.89×
12Vermont~2K0.88×
13Virginia~20K0.87×
14North Dakota~2K0.87×
15Montana~3K0.84×
16West Virginia~4K0.82×
17Rhode Island~3K0.81×
18Delaware~2K0.81×
19Hawaii~4K0.80×
20Maine~3K0.80×
21New Hampshire~3K0.79×
22New Mexico~4K0.78×
23Idaho~4K0.77×
24Nebraska~4K0.76×
25Indiana~10K0.74×
26Kansas~6K0.72×
27Missouri~10K0.71×
28Louisiana~10K0.71×
29Iowa~6K0.70×
30Oklahoma~8K0.68×
31Nevada~7K0.66×
32Utah~6K0.66×
33Florida~50K0.65×
34Ohio~20K0.64×
35Connecticut~7K0.63×
36Oregon~8K0.62×
37Illinois~20K0.61×
38Wisconsin~10K0.60×
39Minnesota~9K0.60×
40Maryland~10K0.57×
41Colorado~10K0.57×
42Michigan~20K0.54×
43Arizona~10K0.53×
44Washington~10K0.51×
45Massachusetts~10K0.50×
46Pennsylvania~20K0.47×
47New Jersey~10K0.47×
48Texas~40K0.45×
49New York~30K0.42×
50California~40K0.33×
Fig. 06

Affinity by region

Affinity by region — Davidson County, Tennessee, United States
0.33×1.00×16.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Davidson County, Tennessee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Davidson County, Tennessee audience
#·InterestCategoryAffinity×
01Nashville PredatorsSports46.44×
02Dolly PartonMusic & Radio5.51×
03Tennessee TitansSports3.78×
04Non-alcoholic beverageFood & Beverages3.27×
05Atlanta BravesSports2.73×
06Rail transportTravel & Leisure2.49×
07Employment agencyBusiness & Career2.45×
08FanaticsFashion & Accessoires2.28×
09Hardware storeHome & Garden2.05×
10PharmacyBusiness & Career2.02×
11Britney SpearsMusic & Radio1.99×
12Charitable organizationPolitics & Society1.81×
13Discount TireShopping1.80×
14SteakhouseFood & Beverages1.78×
15ZooKids & Family1.62×
16Nonprofit organizationPolitics & Society1.57×
17SupermarketShopping1.56×
18TraditionPolitics & Society1.54×
19Veterinary medicineBusiness & Career1.53×
20Life insuranceBusiness & Career1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Davidson County, Tennessee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Davidson County, Tennessee audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.00×
Community OrientationOPEN1.81×
DIY MentalityTHRILL1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Davidson County, Tennessee audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.51×
Sports ActivityPOWER0.69×
Luxury OrientationPREMIUM0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Davidson County, Tennessee have in United States?

Davidson County, Tennessee has an estimated audience of 1,093,200 people in United States, concentrated in North Carolina and Tennessee.

02

What is the gender split and age of Davidson County, Tennessee fans?

62.9% of Davidson County, Tennessee fans are female, 37.1% are male, with an average age of 42.1 years.

03

Which brands do Davidson County, Tennessee fans like most?

Davidson County, Tennessee fans show strongest brand affinity for Nashville Predators (46.44×), Dolly Parton (5.51×), and Non-alcoholic beverage (3.27×) over the country average.

04

Where do Davidson County, Tennessee fans live in United States?

Davidson County, Tennessee fans in United States are most concentrated in North Carolina (reach ~500K), Tennessee (reach ~300K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Davidson County, Tennessee fans also like?

Beyond Davidson County, Tennessee itself, the audience over-indexes on Dolly Parton (5.51×), Non-alcoholic beverage (3.27×), Nonprofit organization (1.57×), and Rail transport (2.49×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Davidson County, Tennessee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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