Rascasse Audience Intelligence

Dermis Audience in United States

A data profile of the people who buy, follow and care about Dermis in United States — modelled from more than twelve digital signal sources. Dermis has an estimated audience of 15,423,094 people in United States.

#1533among Topic in United States#88in Health

The average Dermis fan in United States is 38.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Britney Spears, Body modification, Subscription business model, with strongest over-indexing on Britney Spears (2.61× the country average).

Demographically, the Dermis audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Extroversion, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dermis fan in United States is more female, around 38.4 years old, with strong Extroversion tendencies and a notable affinity for Britney Spears.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dermis profile in United States.

Audience size
15.4M
in United States
Gender
70.7%♀
29.3% male
Age
38.4
average years
Country rank
#2254
Topic in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dermis fans

70.7% are female, 29.3% are male, average age 38.4.

Fig. 02

Gender split

70.7%
Female
29.3%
Male
Demographic split for Dermis audience in United States
MetricValue
Female70.7%
Male29.3%
Average age38.4
Estimated audience size15,423,094
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Dermis audience in United States
Age bracketShare%
16-1920%
20-2921%
30-3921%
40-4922%
50+17%
Fig. 04

Worldwide distribution

38.2%

of the worldwide Dermis audience comes from United States.

Worldwide audience distribution share by country for Dermis
CountryShare
United States38.2%
United Kingdom8.0%
Mexico6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dermis audience in United States is strongest.

Fig. 05

Top regions by affinity

Dermis fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~700K1.55×
02Texas~2M1.54×
03California~2.5M1.41×
04Nevada~200K1.36×
05Mississippi~200K1.29×
06North Carolina~600K1.26×
07Arizona~400K1.26×
08New Mexico~100K1.24×
09Louisiana~200K1.21×
10Florida~1M1.14×
11Alabama~200K1.13×
12Oklahoma~200K1.12×
13Arkansas~100K1.08×
14Illinois~500K1.06×
15Maryland~300K1.06×
16South Carolina~200K1.06×
17Indiana~300K1.04×
18Tennessee~300K1.03×
19Oregon~200K1.03×
20Virginia~400K1.01×
21Kentucky~200K1.01×
22Kansas~100K1.01×
23West Virginia~70K1.00×
24Idaho~80K0.99×
25Nebraska~80K0.98×
26Hawaii~60K0.97×
27North Dakota~30K0.97×
28Washington~300K0.96×
29Utah~100K0.96×
30Delaware~40K0.96×
31Ohio~400K0.93×
32Missouri~200K0.93×
33South Dakota~30K0.93×
34Colorado~200K0.92×
35Iowa~100K0.91×
36Alaska~30K0.90×
37Michigan~400K0.89×
38Connecticut~100K0.89×
39New York~800K0.88×
40Pennsylvania~400K0.86×
41Rhode Island~40K0.86×
42New Jersey~300K0.85×
43Wisconsin~200K0.84×
44Montana~40K0.84×
45Minnesota~200K0.82×
46Washington, District of Columbia~40K0.82×
47Massachusetts~200K0.77×
48Maine~40K0.76×
49Vermont~20K0.75×
50New Hampshire~40K0.72×
Fig. 06

Affinity by region

Affinity by region — Dermis, United States
0.72×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dermis audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dermis audience
#·InterestCategoryAffinity×
01Body modificationBeauty & Wellness2.91×
02Web serverTechnology & Electronics2.64×
03Britney SpearsMusic & Radio2.61×
04CollagenBeauty & Wellness2.51×
05Teyana TaylorMovies & TV2.39×
06Non-alcoholic beverageFood & Beverages2.36×
07Internet celebrityInternet & Social Media2.09×
08Real propertyHome & Garden1.98×
09Subscription business modelShopping1.95×
10MoisturizerHome & Garden1.94×
11PastryFood & Beverages1.83×
12True crimeMovies & TV1.74×
13Ariana GrandeMusic & Radio1.72×
14GeneticsKids & Family1.71×
15Eyelash extensionsBeauty & Wellness1.71×
16Dillard'sFashion & Accessoires1.70×
17Five BelowShopping1.62×
18Skin careBeauty & Wellness1.58×
19Hair coloringBeauty & Wellness1.57×
20J. C. PenneyShopping1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dermis audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dermis audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.91×
IndividualismJOY1.37×
SpiritualityBALANCE1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dermis audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.45×
Sports ActivityPOWER0.69×
Design AffinityPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dermis have in United States?

Dermis has an estimated audience of 15,423,094 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dermis fans?

70.7% of Dermis fans are female, 29.3% are male, with an average age of 38.4 years.

03

Which brands do Dermis fans like most?

Dermis fans show strongest brand affinity for Britney Spears (2.61×), Body modification (2.91×), and Subscription business model (1.95×) over the country average.

04

Where do Dermis fans live in United States?

Dermis fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Dermis fans also like?

Beyond Dermis itself, the audience over-indexes on Body modification (2.91×), Subscription business model (1.95×), Real property (1.98×), and Skin care (1.58×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Dermis audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dermis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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