Dermis Audience in United States

Dermis has an estimated audience of 15,423,094 people in United States. 70.7% are female, 29.3% are male, average age 38.4. Top regions: California, Texas, Florida. Top brand affinities: Finnair, AccuWeather, StubHub, DocuSign, OpenTable.

The average Dermis fan in United States is 38.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, AccuWeather, StubHub, with strongest over-indexing on Finnair (675× the country average). Demographically, the Dermis audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Extroversion, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Dermis fans

Demographic split for Dermis audience in United States
MetricValue
Female70.7%
Male29.3%
Average age38.4
Estimated audience size15,423,094

Audience persona

The typical Dermis fan in United States is more female, around 38.4 years old, with strong Extroversion tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Dermis in United States
RegionReachAffinity
California2,591,5811.53×
Texas1,961,0551.48×
Florida1,282,0431.23×
New York781,2640.91×
Georgia744,0161.57×
North Carolina559,2601.21×
Illinois554,7541.08×
Pennsylvania458,6320.88×
Ohio443,4810.93×
Arizona385,1371.22×
Virginia375,4251×
Michigan370,5290.92×
New Jersey351,1380.9×
Tennessee324,1351.05×
Washington304,6070.98×
Indiana301,0121.07×
Maryland283,5071.07×
South Carolina243,9951.05×
Louisiana243,8971.23×
Missouri237,4130.95×
Colorado231,3050.95×
Massachusetts224,4400.74×
Nevada219,9241.47×
Alabama214,0390.99×
Oregon200,0591.13×
Kentucky199,3961.03×
Wisconsin194,2110.84×
Oklahoma192,5411.12×
Minnesota182,1600.82×
Mississippi159,2061.25×
Connecticut134,4660.87×
Utah134,4330.97×
Arkansas129,4831.02×
Kansas117,1240.96×
Iowa113,6260.89×
New Mexico92,6131.2×
Idaho78,3491.01×
West Virginia74,6631.04×
Nebraska70,4470.91×
Hawaii61,7810.93×
Rhode Island40,5030.83×
Maine39,2520.71×
New Hampshire39,1490.64×
Delaware39,1290.92×
Washington, District of Columbia37,4590.81×
Montana34,3540.8×
South Dakota30,9950.87×
Alaska27,0940.82×
North Dakota26,8260.85×
Wyoming18,4690.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dermis audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.65×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.61×Internet & Social Media
Liam Neeson11.19×Movies & TV
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics
Jake Gyllenhaal11.04×Movies & TV
Forrest Gump14.23×Movies & TV
Fiverr14.62×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dermis audience
TraitClusterScore
ExtroversionTHRILL2.82
Price SensitivityPREMIUM1.24
Family OrientationCONSERVATISM1.18
Urban LifestyleOPEN1.1
SpiritualityBALANCE1.08
CreativityOPEN1.05

Worldwide distribution

Worldwide audience distribution share by country for Dermis
CountryShare
United States38.3%
United Kingdom8.0%
Mexico6.3%

See Dermis audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Dermis have in United States?

Dermis has an estimated audience of 15,423,094 people in United States, concentrated in California and Texas.

What is the gender split and age of Dermis fans?

70.7% of Dermis fans are female, 29.3% are male, with an average age of 38.4 years.

Which brands do Dermis fans like most?

Dermis fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and StubHub (15.69×) over the country average.

Where do Dermis fans live in United States?

Dermis fans in United States are most concentrated in California (reach 2,591,581), Texas (reach 1,961,055), and Florida (reach 1,282,043). These three regions account for the largest share of the active audience.

What other brands do Dermis fans also like?

Beyond Dermis itself, the audience over-indexes on AccuWeather (15.97×), StubHub (15.69×), DocuSign (15.07×), and OpenTable (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dermis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.