Devin Booker Audience in United States

Devin Booker has an estimated audience of 3,589,554 people in United States. 25.7% are female, 74.3% are male, average age 30.5. Top regions: California, Arizona, Texas. Top brand affinities: Phoenix Suns, Aaron Rodgers, Luka Dončić, Minnesota Timberwolves, Charlotte Hornets.

The average Devin Booker fan in United States is 30.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Arizona, Texas. Top brand affinities include Phoenix Suns, Aaron Rodgers, Luka Dončić, with strongest over-indexing on Phoenix Suns (24.04× the country average). Demographically, the Devin Booker audience skews more male with an average age of 30.5, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Devin Booker fans

Demographic split for Devin Booker audience in United States
MetricValue
Female25.7%
Male74.3%
Average age30.5
Estimated audience size3,589,554

Audience persona

The typical Devin Booker fan in United States is more male, around 30.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Phoenix Suns.

Top regions in United States

Top regions ranked by reach for Devin Booker in United States
RegionReachAffinity
California456,3421.16×
Arizona427,8455.84×
Texas310,7061.01×
New York246,5501.23×
Florida233,0520.96×
Illinois135,1401.13×
Pennsylvania133,2661.1×
Michigan132,4401.41×
Georgia116,9481.06×
North Carolina111,7451.03×
Ohio107,8660.98×
New Jersey97,6071.07×
Virginia87,0801×
Massachusetts76,1041.08×
Maryland74,7921.21×
Tennessee68,0290.94×
Indiana63,2280.96×
Minnesota58,6391.14×
Louisiana57,2601.24×
Kentucky56,9931.27×
Washington56,3820.78×
Colorado51,2670.91×
Missouri47,0710.81×
South Carolina44,1450.82×
Alabama42,9380.86×
Wisconsin40,3880.75×
Connecticut35,8551×
Nevada35,3831.02×
Mississippi33,9261.15×
Oregon33,2400.81×
Oklahoma32,5320.82×
Arkansas26,3310.89×
Utah25,2920.79×
Kansas23,7190.84×
Iowa21,7180.73×
Hawaii16,1811.05×
New Mexico15,4690.86×
Washington, District of Columbia12,9621.2×
Nebraska12,1320.67×
West Virginia10,3440.62×
Idaho10,1370.56×
New Hampshire8,7920.62×
Rhode Island8,7560.77×
Maine7,9140.62×
Delaware7,7350.78×
Montana5,5000.55×
South Dakota5,1970.63×
North Dakota5,1530.7×
Alaska4,6270.6×
Vermont3,1700.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Devin Booker audience
BrandAffinityCategory
Phoenix Suns24.04×Sports
Aaron Rodgers12.4×Sports
Luka Dončić20×Sports
Minnesota Timberwolves11.39×Sports
Charlotte Hornets11.66×Sports
Google Maps4.74×Internet & Social Media
Chris Paul18.25×Sports
Chicago Bulls7.58×Sports
Los Angeles Lakers5.96×Sports
Philadelphia 76ers10.15×Sports
Miami Heat7.32×Sports
LeBron James6.55×Sports
Capital One4.35×Business & Career
Sneaker collecting6.88×Fashion & Accessoires
Dallas Mavericks8.33×Sports
Cleveland Cavaliers8.03×Sports
Oklahoma City Thunder6.27×Sports
Charles Barkley18.6×Sports
Duke Blue Devils men's basketball9.37×Sports
Autism Awareness8.97×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Devin Booker audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.01
Luxury OrientationPREMIUM1.5
Early Adopter MentalityPOWER1.47
Family OrientationCONSERVATISM1.34
Risk AppetiteTHRILL1.22
Social Media UsageJOY1.13

Worldwide distribution

Worldwide audience distribution share by country for Devin Booker
CountryShare
United States66.7%
Australia2.9%
Germany2.7%

See Devin Booker audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Devin Booker have in United States?

Devin Booker has an estimated audience of 3,589,554 people in United States, concentrated in California and Arizona.

What is the gender split and age of Devin Booker fans?

25.7% of Devin Booker fans are female, 74.3% are male, with an average age of 30.5 years.

Which brands do Devin Booker fans like most?

Devin Booker fans show strongest brand affinity for Phoenix Suns (24.04×), Aaron Rodgers (12.4×), and Luka Dončić (20×) over the country average.

Where do Devin Booker fans live in United States?

Devin Booker fans in United States are most concentrated in California (reach 456,342), Arizona (reach 427,845), and Texas (reach 310,706). These three regions account for the largest share of the active audience.

What other brands do Devin Booker fans also like?

Beyond Devin Booker itself, the audience over-indexes on Aaron Rodgers (12.4×), Luka Dončić (20×), Minnesota Timberwolves (11.39×), and Charlotte Hornets (11.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Devin Booker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.