Rascasse Audience Intelligence

Diary (novel) Audience in United States

A data profile of the people who buy, follow and care about Diary (novel) in United States — modelled from more than twelve digital signal sources. Diary (novel) has an estimated audience of 8,962,028 people in United States.

The average Diary (novel) fan in United States is 33.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Britney Spears, Pizza Hut, Subway, with strongest over-indexing on Britney Spears (2.34× the country average).

Demographically, the Diary (novel) audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Community Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Diary (novel) fan in United States is more female, around 33.7 years old, with strong Community Orientation tendencies and a notable affinity for Britney Spears.

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Diary (novel) profile in United States.

Audience size
9M
in United States
Gender
69.1%
30.9% male
Age
33.7
average years
Country rank
#3992
Topic in United States
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Diary (novel) fans

69.1% are female, 30.9% are male, average age 33.7.

Fig. 02

Gender split

69.1%
Female
30.9%
Male
Demographic split for Diary (novel) audience in United States
MetricValue
Female69.1%
Male30.9%
Average age33.7
Estimated audience size8,962,028
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Diary (novel) audience in United States
Age bracketShare%
16-1936%
20-2921%
30-3915%
40-4915%
50+12%
Fig. 04

Worldwide distribution

17.0%

of the worldwide Diary (novel) audience comes from United States.

Worldwide audience distribution share by country for Diary (novel)
CountryShare
United States17.0%
United Kingdom7.0%
Taiwan6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Diary (novel) audience in United States is strongest.

Fig. 05

Top regions by affinity

Diary (novel) fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~300K1.22×
02California~1M1.21×
03Alabama~200K1.20×
04Mississippi~90K1.16×
05Texas~900K1.14×
06Maryland~200K1.14×
07New York~600K1.12×
08Oklahoma~100K1.12×
09Arkansas~80K1.12×
10Louisiana~100K1.11×
11North Carolina~300K1.09×
12Virginia~200K1.08×
13Michigan~300K1.07×
14Arizona~200K1.07×
15South Carolina~100K1.07×
16New Jersey~200K1.05×
17Missouri~200K1.05×
18Washington~200K1.04×
19Kentucky~100K1.04×
20New Mexico~50K1.04×
21Florida~600K1.02×
22Kansas~70K1.02×
23Illinois~300K1.01×
24Indiana~200K1.01×
25Pennsylvania~300K1.00×
26Ohio~300K1.00×
27Oregon~100K1.00×
28Connecticut~90K1.00×
29Nevada~90K1.00×
30West Virginia~40K1.00×
31Alaska~20K1.00×
32South Dakota~20K0.99×
33Tennessee~200K0.98×
34Nebraska~40K0.98×
35Hawaii~40K0.98×
36Minnesota~100K0.97×
37Washington, District of Columbia~30K0.97×
38Massachusetts~200K0.96×
39Delaware~20K0.96×
40Rhode Island~30K0.95×
41Iowa~70K0.94×
42North Dakota~20K0.92×
43Wisconsin~100K0.90×
44Maine~30K0.90×
45Idaho~40K0.89×
46Colorado~100K0.88×
47Utah~70K0.86×
48Montana~20K0.83×
49Vermont~10K0.82×
50New Hampshire~30K0.80×
Fig. 06

Affinity by region

Affinity by region — Diary (novel), United States
0.80×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Diary (novel) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Diary (novel) audience
#·InterestCategoryAffinity×
01Britney SpearsMusic & Radio2.34×
02Non-alcoholic beverageFood & Beverages2.24×
03Internet celebrityInternet & Social Media2.05×
04Virtual realityTechnology & Electronics2.04×
05Teyana TaylorMovies & TV1.99×
06FanaticsFashion & Accessoires1.81×
07Employment agencyBusiness & Career1.80×
08SubwayFood & Beverages1.79×
09Pizza HutFood & Beverages1.73×
10Anne HathawayMovies & TV1.72×
11Microwave ovenHome & Garden1.68×
12Mineral waterFood & Beverages1.65×
13Rail transportTravel & Leisure1.61×
14Potato chipFood & Beverages1.60×
15SnapchatInternet & Social Media1.58×
16HypermarketShopping1.58×
17Convenience storeFood & Beverages1.55×
18TMZInternet & Social Media1.54×
19Domino's PizzaFood & Beverages1.54×
20PharmacyBusiness & Career1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Diary (novel) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Diary (novel) audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.40×
Career OrientationPOWER1.35×
TraditionCONSERVATISM1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Diary (novel) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Design AffinityPREMIUM0.77×
Sports ActivityPOWER0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Diary (novel) have in United States?

Diary (novel) has an estimated audience of 8,962,028 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Diary (novel) fans?

69.1% of Diary (novel) fans are female, 30.9% are male, with an average age of 33.7 years.

03

Which brands do Diary (novel) fans like most?

Diary (novel) fans show strongest brand affinity for Britney Spears (2.34×), Pizza Hut (1.73×), and Subway (1.79×) over the country average.

04

Where do Diary (novel) fans live in United States?

Diary (novel) fans in United States are most concentrated in California (reach ~1M), Texas (reach ~900K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Diary (novel) fans also like?

Beyond Diary (novel) itself, the audience over-indexes on Pizza Hut (1.73×), Subway (1.79×), TMZ (1.54×), and Domino's Pizza (1.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Diary (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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