Rascasse Audience Intelligence

Dolphin Audience in United States

A data profile of the people who buy, follow and care about Dolphin in United States — modelled from more than twelve digital signal sources. Dolphin has an estimated audience of 12,479,096 people in United States.

#1901among Topic in United States#76in Pets & Animals

The average Dolphin fan in United States is 43.1 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Shrimp, Shellfish, MSN, with strongest over-indexing on Shrimp (6.77× the country average).

Demographically, the Dolphin audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dolphin fan in United States is more female, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Shrimp.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dolphin profile in United States.

Audience size
12.5M
in United States
Gender
57.0%♀
43.0% male
Age
43.1
average years
Country rank
#2859
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dolphin fans

57.0% are female, 43.0% are male, average age 43.1.

Fig. 02

Gender split

57.0%
Female
43.0%
Male
Demographic split for Dolphin audience in United States
MetricValue
Female57.0%
Male43.0%
Average age43.1
Estimated audience size12,479,096
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Dolphin audience in United States
Age bracketShare%
16-1914%
20-2914%
30-3918%
40-4924%
50+30%
Fig. 04

Worldwide distribution

39.8%

of the worldwide Dolphin audience comes from United States.

Worldwide audience distribution share by country for Dolphin
CountryShare
United States39.8%
United Kingdom5.5%
Australia5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dolphin audience in United States is strongest.

Fig. 05

Top regions by affinity

Dolphin fans by region: top regions in United States
#RegionReachAffinity×
01Florida~2.5M2.75×
02Pennsylvania~600K1.35×
03Hawaii~70K1.28×
04Delaware~40K1.27×
05Ohio~500K1.24×
06New Jersey~400K1.16×
07Iowa~100K1.16×
08Rhode Island~50K1.16×
09West Virginia~70K1.15×
10Connecticut~100K1.13×
11Indiana~300K1.11×
12Maryland~200K1.11×
13South Carolina~200K1.11×
14Kentucky~200K1.10×
15Virginia~300K1.09×
16Maine~50K1.06×
17South Dakota~30K1.06×
18New Mexico~70K1.04×
19New Hampshire~50K1.03×
20North Carolina~400K1.02×
21Massachusetts~300K1.02×
22Alabama~200K1.02×
23Kansas~100K1.02×
24Arizona~300K1.01×
25New York~700K0.97×
26Wisconsin~200K0.97×
27Nebraska~60K0.96×
28Mississippi~100K0.94×
29North Dakota~20K0.94×
30Tennessee~200K0.92×
31Illinois~400K0.90×
32Georgia~300K0.90×
33Colorado~200K0.90×
34Nevada~100K0.90×
35Missouri~200K0.89×
36Vermont~20K0.87×
37Texas~900K0.85×
38Utah~90K0.85×
39Montana~30K0.85×
40Washington, District of Columbia~30K0.84×
41Louisiana~100K0.83×
42California~1M0.82×
43Michigan~300K0.78×
44Idaho~50K0.78×
45Arkansas~80K0.75×
46Washington~200K0.73×
47Minnesota~100K0.71×
48Oklahoma~100K0.71×
49Alaska~20K0.70×
50Oregon~90K0.64×
Fig. 06

Affinity by region

Affinity by region — Dolphin, United States
0.64×1.00×2.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dolphin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dolphin audience
#·InterestCategoryAffinity×
01Whale watchingTravel & Leisure7.74×
02ShrimpFood & Beverages6.77×
03ShellfishFood & Beverages6.74×
04Web serverTechnology & Electronics2.75×
05Non-alcoholic beverageFood & Beverages2.48×
06DoughFood & Beverages2.37×
07Labor DayPolitics & Society2.12×
08MeteorologyHome & Garden1.92×
09LodgingTravel & Leisure1.87×
10Rail transportTravel & Leisure1.85×
11Real propertyHome & Garden1.84×
12Talk radioMusic & Radio1.78×
13ZooKids & Family1.77×
14BiologyHealth1.63×
15FoodieFood & Beverages1.62×
16GeneticsKids & Family1.60×
17InnovationBusiness & Career1.60×
18CabinetryHome & Garden1.60×
19MSNNews1.54×
20LivestockPets & Animals1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dolphin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dolphin audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.71×
Community OrientationOPEN1.53×
TravellingTHRILL1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dolphin audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.81×
Pet OwnershipJOY0.81×
Luxury OrientationPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dolphin have in United States?

Dolphin has an estimated audience of 12,479,096 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Dolphin fans?

57.0% of Dolphin fans are female, 43.0% are male, with an average age of 43.1 years.

03

Which brands do Dolphin fans like most?

Dolphin fans show strongest brand affinity for Shrimp (6.77×), Shellfish (6.74×), and MSN (1.54×) over the country average.

04

Where do Dolphin fans live in United States?

Dolphin fans in United States are most concentrated in Florida (reach ~2.5M), California (reach ~1M), and Texas (reach ~900K). These three regions account for the largest share of the active audience.

05

What other brands do Dolphin fans also like?

Beyond Dolphin itself, the audience over-indexes on Shellfish (6.74×), MSN (1.54×), Livestock (1.54×), and Dough (2.37×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Dolphin audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dolphin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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