Dorney Park & Wildwater Kingdom Audience in United States

Dorney Park & Wildwater Kingdom logo

Dorney Park & Wildwater Kingdom has an estimated audience of 294,035 people in United States. 67.3% are female, 32.7% are male, average age 36.9. Top regions: Pennsylvania, New York, New Jersey. Top brand affinities: John Havlicek, Dog breed, Google Wallet, Pro-Ject, Minnesota.

The average Dorney Park & Wildwater Kingdom fan in United States is 36.9 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New York, New Jersey. Top brand affinities include John Havlicek, Dog breed, Google Wallet, with strongest over-indexing on John Havlicek (21.13× the country average). Demographically, the Dorney Park & Wildwater Kingdom audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

Demographics of Dorney Park & Wildwater Kingdom fans

Demographic split for Dorney Park & Wildwater Kingdom audience in United States
MetricValue
Female67.3%
Male32.7%
Average age36.9
Estimated audience size294,035

Audience persona

The typical Dorney Park & Wildwater Kingdom fan in United States is more female, around 36.9 years old, with strong Luxury Orientation tendencies and a notable affinity for John Havlicek.

Top regions in United States

Top regions ranked by reach for Dorney Park & Wildwater Kingdom in United States
RegionReachAffinity
Pennsylvania165,83216.75×
New York53,0893.23×
New Jersey48,0816.43×
Maryland14,0642.78×
Virginia7,0310.98×
Florida6,9340.35×
Ohio6,0870.67×
California5,0320.16×
North Carolina3,9220.44×
Connecticut3,9021.32×
Delaware3,8804.78×
Texas3,8250.15×
Massachusetts3,4370.59×
Michigan2,2110.29×
South Carolina2,1530.49×
Georgia2,0540.23×
Illinois2,0130.21×
Washington, District of Columbia1,5141.71×
West Virginia1,4601.07×
Tennessee1,4390.24×
Indiana1,2850.24×
Kentucky1,1760.32×
Missouri8710.18×
Colorado8620.19×
Washington7800.13×
Minnesota7540.18×
Arizona7370.12×
Louisiana7240.19×
Wisconsin6670.15×
Rhode Island6640.71×
New Hampshire5540.48×
Maine5160.49×
Alabama5110.12×
Oregon4940.15×
Kansas4920.21×
Mississippi4770.2×
Iowa4670.19×
Nevada4080.14×
Arkansas3990.16×
Oklahoma3900.12×
Utah3820.15×
Vermont3080.6×
Alaska2770.44×
Hawaii2660.21×
Idaho2570.17×
Nebraska2430.16×
Montana2420.3×
New Mexico2420.16×
South Dakota2390.35×
North Dakota2320.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dorney Park & Wildwater Kingdom audience
BrandAffinityCategory
John Havlicek21.13×Sports
Dog breed1.57×Pets & Animals
Google Wallet9.39×Technology & Electronics
Pro-Ject5.34×Music & Radio
Minnesota1.9×Travel & Leisure
Nationality2.13×Politics & Society
Product design1.94×Business & Career
Goop5.25×Internet & Social Media
Vocal harmony4.45×Music & Radio
Grinch3.62×Movies & TV
Historic site3.65×Arts & Culture
Elsword13.08×Games
Christmas Gifts4.02×Kids & Family
Governor of Michigan5.66×Politics & Society
JDSU2.31×Business & Career
Home staging3.91×Home & Garden
Bank account1.84×Business & Career
Sinaloa2.72×Travel & Leisure
Justice2.13×Politics & Society
Nebraska1.88×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dorney Park & Wildwater Kingdom audience
TraitClusterScore
Luxury OrientationPREMIUM3.34
Risk AppetiteTHRILL1.75
Family OrientationCONSERVATISM1.71
Community OrientationOPEN1.39
IndulgenceJOY1.28
ExtroversionTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Dorney Park & Wildwater Kingdom
CountryShare
United States77.1%
Japan6.0%
United Kingdom3.7%

See Dorney Park & Wildwater Kingdom audiences in other countries

More Theme park audiences in United States

Frequently asked questions

How many fans does Dorney Park & Wildwater Kingdom have in United States?

Dorney Park & Wildwater Kingdom has an estimated audience of 294,035 people in United States, concentrated in Pennsylvania and New York.

What is the gender split and age of Dorney Park & Wildwater Kingdom fans?

67.3% of Dorney Park & Wildwater Kingdom fans are female, 32.7% are male, with an average age of 36.9 years.

Which brands do Dorney Park & Wildwater Kingdom fans like most?

Dorney Park & Wildwater Kingdom fans show strongest brand affinity for John Havlicek (21.13×), Dog breed (1.57×), and Google Wallet (9.39×) over the country average.

Where do Dorney Park & Wildwater Kingdom fans live in United States?

Dorney Park & Wildwater Kingdom fans in United States are most concentrated in Pennsylvania (reach 165,832), New York (reach 53,089), and New Jersey (reach 48,081). These three regions account for the largest share of the active audience.

What other brands do Dorney Park & Wildwater Kingdom fans also like?

Beyond Dorney Park & Wildwater Kingdom itself, the audience over-indexes on Dog breed (1.57×), Google Wallet (9.39×), Pro-Ject (5.34×), and Minnesota (1.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dorney Park & Wildwater Kingdom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.