Eagle Audience in United States

Eagle has an estimated audience of 3,354,985 people in United States. 44.6% are female, 55.4% are male, average age 45.8. Top regions: Pennsylvania, New Jersey, California. Top brand affinities: MSN, Staples (Canada), Chuck Norris, Jane Goodall, Great Clips.

The average Eagle fan in United States is 45.8 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New Jersey, California. Top brand affinities include MSN, Staples (Canada), Chuck Norris, with strongest over-indexing on MSN (5.68× the country average). Demographically, the Eagle audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Eagle fans

Demographic split for Eagle audience in United States
MetricValue
Female44.6%
Male55.4%
Average age45.8
Estimated audience size3,354,985

Audience persona

The typical Eagle fan in United States is more male, around 45.8 years old, with strong Patriotism tendencies and a notable affinity for MSN.

Top regions in United States

Top regions ranked by reach for Eagle in United States
RegionReachAffinity
Pennsylvania936,3318.29×
New Jersey306,8563.6×
California200,7310.54×
Texas188,0230.65×
Florida171,6330.76×
New York139,5610.74×
Virginia110,5461.35×
Maryland94,5951.64×
North Carolina93,6330.93×
Georgia66,8370.65×
Delaware65,1157.03×
Ohio64,9660.63×
South Carolina55,3271.1×
Illinois49,6610.44×
Michigan49,4840.56×
Arizona48,9310.71×
Massachusetts43,7970.66×
Tennessee39,9670.59×
Alabama32,9200.7×
Colorado32,5120.61×
Indiana32,2520.53×
Washington28,5980.42×
Connecticut27,0080.8×
Missouri26,6240.49×
Wisconsin25,8590.51×
Louisiana24,4400.56×
Kentucky24,0240.57×
Nevada21,8860.67×
Minnesota20,5940.43×
Mississippi18,3890.67×
Iowa17,3550.63×
Oklahoma17,2510.46×
Washington, District of Columbia16,4571.63×
Oregon15,0600.39×
Kansas14,7630.56×
New Mexico14,3520.85×
Utah13,7330.46×
Arkansas13,5840.49×
West Virginia13,1160.84×
Idaho9,2290.55×
Nebraska9,2030.55×
Hawaii8,2190.57×
New Hampshire7,0750.54×
Maine6,8660.57×
Rhode Island6,6670.62×
Montana4,9800.54×
Vermont4,7290.8×
South Dakota4,6050.59×
North Dakota3,9570.57×
Alaska3,5490.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eagle audience
BrandAffinityCategory
MSN5.68×News
Staples (Canada)4.85×Business & Career
Chuck Norris5.16×Movies & TV
Jane Goodall8.62×Pets & Animals
Great Clips4.46×Beauty & Wellness
Memorial Day6.02×Politics & Society
Sam Elliott6.38×Movies & TV
North Korea6.99×Travel & Leisure
Nature1.88×Home & Garden
Patriotism5.21×Politics & Society
Fox News Channel1.71×Movies & TV
Catherine O'Hara3.8×Movies & TV
Federal Bureau of Investigation6.75×Politics & Society
Katherine Heigl8.21×Movies & TV
Czech Republic8.28×Travel & Leisure
Jane Fonda7.4×Movies & TV
Lebanon6.53×Travel & Leisure
Hobby Lobby2.01×Home & Garden
Happiness1.62×Health
Deion Sanders4.99×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eagle audience
TraitClusterScore
PatriotismCONSERVATISM1.88
ExtroversionTHRILL1.36
IndividualismJOY1.32
Community OrientationOPEN1.31
TraditionCONSERVATISM1.21
SpiritualityBALANCE1.12

Worldwide distribution

Worldwide audience distribution share by country for Eagle
CountryShare
United States29.8%
Mexico4.8%
India4.3%

See Eagle audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Eagle have in United States?

Eagle has an estimated audience of 3,354,985 people in United States, concentrated in Pennsylvania and New Jersey.

What is the gender split and age of Eagle fans?

44.6% of Eagle fans are female, 55.4% are male, with an average age of 45.8 years.

Which brands do Eagle fans like most?

Eagle fans show strongest brand affinity for MSN (5.68×), Staples (Canada) (4.85×), and Chuck Norris (5.16×) over the country average.

Where do Eagle fans live in United States?

Eagle fans in United States are most concentrated in Pennsylvania (reach 936,331), New Jersey (reach 306,856), and California (reach 200,731). These three regions account for the largest share of the active audience.

What other brands do Eagle fans also like?

Beyond Eagle itself, the audience over-indexes on Staples (Canada) (4.85×), Chuck Norris (5.16×), Jane Goodall (8.62×), and Great Clips (4.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Eagle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.