Economy of China Audience in United States

Economy of China has an estimated audience of 634,664 people in United States. 50.1% are female, 49.9% are male, average age 42.7. Top brand affinities: Finnair, Web server, Drudge Report, Confucianism, China Daily.

Top brand affinities include Finnair, Web server, Drudge Report, with strongest over-indexing on Finnair (675× the country average). Demographically, the Economy of China audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Category: Politics & Society · Type: Topic

Demographics of Economy of China fans

Demographic split for Economy of China audience in United States
MetricValue
Female50.1%
Male49.9%
Average age42.7
Estimated audience size634,664

Audience persona

The typical Economy of China fan in United States is balanced, around 42.7 years old, with strong Patriotism tendencies and a notable affinity for Finnair.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Economy of China audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Web server10.76×Technology & Electronics
Drudge Report9.17×Sports
Confucianism46.55×Politics & Society
China Daily49.01×News
Vietnam Airlines35.65×Travel & Leisure
Capital One3.81×Business & Career
Beijing12.38×Travel & Leisure
Chat room8.39×Internet & Social Media
Fox News Channel2.2×Movies & TV
Roche Bobois20×Home & Garden
Public administration7.52×Business & Career
CarGurus4.14×Cars & Mobility
Las Vegas3.17×Travel & Leisure
Innovation3.71×Business & Career
Red Sea9.32×Travel & Leisure
Japan Airlines14.07×Travel & Leisure
Sustainable energy4.44×Home & Garden
Columbo20×Movies & TV
Google Maps2.52×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Economy of China audience
TraitClusterScore
PatriotismCONSERVATISM4.78
Quality AwarenessPREMIUM3.12
TravellingTHRILL3
SpiritualityBALANCE2.44
SustainabilityBALANCE2.33
Urban LifestyleOPEN2.24

Worldwide distribution

Worldwide audience distribution share by country for Economy of China
CountryShare
China13.7%
Vietnam6.9%
India6.8%

See Economy of China audiences in other countries

More Politics & Society audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Economy of China. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.