A data profile of the people who buy, follow and care about Economy of China in United States — modelled from more than twelve digital signal sources. Economy of China has an estimated audience of 634,664 people in United States.
The average Economy of China fan in United States is 42.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Sustainable energy, Web server, Renewable energy, with strongest over-indexing on Sustainable energy (12.27× the country average).
Demographically, the Economy of China audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Economy of China fan in United States is balanced, around 42.7 years old, with strong Patriotism tendencies and a notable affinity for Sustainable energy.
The key figures that characterise the Economy of China profile in United States.
50.1% are female, 49.9% are male, average age 42.7.
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 42.7 |
| Estimated audience size | 634,664 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 15% | |
| 30-39 | 17% | |
| 40-49 | 20% | |
| 50+ | 32% |
of the worldwide Economy of China audience comes from United States.
| Country | Share |
|---|---|
| China | 13.7% |
| Vietnam | 6.9% |
| India | 6.8% |
Where the Economy of China audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~3K | 1.81× | |
| 02 | Virginia | ~30K | 1.74× | |
| 03 | California | ~100K | 1.62× | |
| 04 | Massachusetts | ~20K | 1.50× | |
| 05 | Maryland | ~20K | 1.45× | |
| 06 | Washington | ~20K | 1.42× | |
| 07 | New York | ~50K | 1.41× | |
| 08 | New Jersey | ~20K | 1.23× | |
| 09 | Utah | ~7K | 1.22× | |
| 10 | Illinois | ~30K | 1.20× | |
| 11 | Texas | ~60K | 1.14× | |
| 12 | Hawaii | ~3K | 1.14× | |
| 13 | Michigan | ~20K | 1.06× | |
| 14 | South Dakota | ~2K | 1.05× | |
| 15 | Missouri | ~10K | 1.04× | |
| 16 | Oregon | ~8K | 1.04× | |
| 17 | Connecticut | ~7K | 1.04× | |
| 18 | Idaho | ~3K | 1.04× | |
| 19 | Indiana | ~10K | 1.02× | |
| 20 | Pennsylvania | ~20K | 1.01× | |
| 21 | Georgia | ~20K | 1.01× | |
| 22 | Iowa | ~5K | 1.01× | |
| 23 | Maine | ~2K | 1.00× | |
| 24 | Colorado | ~10K | 0.98× | |
| 25 | Ohio | ~20K | 0.97× | |
| 26 | New Hampshire | ~2K | 0.97× | |
| 27 | Minnesota | ~9K | 0.96× | |
| 28 | West Virginia | ~3K | 0.96× | |
| 29 | Alaska | ~1K | 0.96× | |
| 30 | Wisconsin | ~9K | 0.95× | |
| 31 | North Dakota | ~1K | 0.95× | |
| 32 | Vermont | ~1K | 0.95× | |
| 33 | New Mexico | ~3K | 0.91× | |
| 34 | Nebraska | ~3K | 0.91× | |
| 35 | Rhode Island | ~2K | 0.91× | |
| 36 | Montana | ~2K | 0.91× | |
| 37 | North Carolina | ~20K | 0.89× | |
| 38 | Delaware | ~2K | 0.89× | |
| 39 | South Carolina | ~8K | 0.88× | |
| 40 | Tennessee | ~10K | 0.87× | |
| 41 | Kansas | ~4K | 0.87× | |
| 42 | Oklahoma | ~6K | 0.86× | |
| 43 | Nevada | ~5K | 0.86× | |
| 44 | Florida | ~40K | 0.84× | |
| 45 | Mississippi | ~4K | 0.84× | |
| 46 | Arizona | ~10K | 0.83× | |
| 47 | Kentucky | ~7K | 0.83× | |
| 48 | Arkansas | ~4K | 0.81× | |
| 49 | Alabama | ~7K | 0.78× | |
| 50 | Louisiana | ~6K | 0.76× |
The strongest cross-interests of the Economy of China audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | China Daily | News | 42.39× | ||
| 02 | Columbo | Movies & TV | 20.00× | ||
| 03 | Pep Guardiola | Sports | 20.00× | ||
| 04 | Roche Bobois | Home & Garden | 18.25× | ||
| 05 | ExxonMobil | Cars & Mobility | 14.54× | ||
| 06 | Japan Airlines | Travel & Leisure | 13.47× | ||
| 07 | Web server | Technology & Electronics | 13.23× | ||
| 08 | Cougar | Kids & Family | 12.76× | ||
| 09 | Sustainable energy | Home & Garden | 12.27× | ||
| 10 | Drudge Report | Sports | 8.71× | ||
| 11 | Renewable energy | Business & Career | 8.61× | ||
| 12 | Retail banking | Business & Career | 7.09× | ||
| 13 | Hypermarket | Shopping | 5.01× | ||
| 14 | Weather forecasting | Home & Garden | 4.97× | ||
| 15 | FedEx | Business & Career | 4.81× | ||
| 16 | Solar energy | Home & Garden | 4.70× | ||
| 17 | New York Post | News | 4.61× | ||
| 18 | Innovation | Business & Career | 4.60× | ||
| 19 | Discount stores | Shopping | 3.58× | ||
| 20 | Mortgage loans | Business & Career | 2.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.58× | |
| Sustainability | BALANCE | 3.37× | |
| Quality Awareness | PREMIUM | 2.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.75× | |
| Creativity | OPEN | 0.77× | |
| Pet Ownership | JOY | 0.77× |
Economy of China has an estimated audience of 634,664 people in United States, concentrated in California and Texas.
50.1% of Economy of China fans are female, 49.9% are male, with an average age of 42.7 years.
Economy of China fans show strongest brand affinity for Sustainable energy (12.27×), Web server (13.23×), and Renewable energy (8.61×) over the country average.
Economy of China fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and New York (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Economy of China itself, the audience over-indexes on Web server (13.23×), Renewable energy (8.61×), Drudge Report (8.71×), and China Daily (42.39×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Economy of China. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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