Elephant Audience in United States

Elephant logo

Elephant has an estimated audience of 15,141,194 people in United States. 62.4% are female, 37.6% are male, average age 45.0. Top brand affinities: Israel, Goop, Hibachi, Google Home, Wok.

Top brand affinities include Israel, Goop, Hibachi, with strongest over-indexing on Israel (4.56× the country average). Demographically, the Elephant audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Extroversion, Individualism.

Category: Pets & Animals · Type: Topic

Demographics of Elephant fans

Demographic split for Elephant audience in United States
MetricValue
Female62.4%
Male37.6%
Average age45.0
Estimated audience size15,141,194

Audience persona

The typical Elephant fan in United States is more female, around 45.0 years old, with strong Extroversion tendencies and a notable affinity for Israel.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Elephant audience
BrandAffinityCategory
Israel4.56×Travel & Leisure
Goop8.82×Internet & Social Media
Hibachi11.45×Food & Beverages
Google Home9.13×Technology & Electronics
Wok8.26×Food & Beverages
headspace10.58×Health
Elsword17.73×Games
Jeep Wagoneer6.08×Cars & Mobility
Grace Slick8.96×Music & Radio
Governor of Michigan7.46×Politics & Society
Whataburger1.59×Food & Beverages
Ira Glass15.38×Music & Radio
Cherish (group)9.59×Music & Radio
Grinch3.39×Movies & TV
Fairy godmother5.6×Literature
No Escape (1994 film)8.43×Movies & TV
Cryptic crossword10.53×Technology & Electronics
Kikar HaShabbat11.19×News
TV Fanatic7.17×Movies & TV
JamBase7.12×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Elephant audience
TraitClusterScore
ExtroversionTHRILL1.4
IndividualismJOY1.25
SustainabilityBALANCE1.21
Community OrientationOPEN1.2
SpiritualityBALANCE1.11
CreativityOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Elephant
CountryShare
United States36.4%
United Kingdom6.9%
India5.7%

See Elephant audiences in other countries

More Pets & Animals audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Elephant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.