A data profile of the people who buy, follow and care about Environmental science in United States — modelled from more than twelve digital signal sources. Environmental science has an estimated audience of 29,488,444 people in United States.
The average Environmental science fan in United States is 37.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Golf Channel, Fly fishing, Planet Fitness, with strongest over-indexing on Golf Channel (2.74× the country average).
Demographically, the Environmental science audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Sustainability, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Environmental science fan in United States is more female, around 37.1 years old, with strong Sustainability tendencies and a notable affinity for Golf Channel.
The key figures that characterise the Environmental science profile in United States.
58.4% are female, 41.6% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 37.1 |
| Estimated audience size | 29,488,444 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 20% | |
| 30-39 | 16% | |
| 40-49 | 16% | |
| 50+ | 20% |
Where the Environmental science audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~1.5M | 1.77× | |
| 02 | Louisiana | ~600K | 1.65× | |
| 03 | Alabama | ~600K | 1.34× | |
| 04 | Virginia | ~900K | 1.31× | |
| 05 | Florida | ~2.5M | 1.29× | |
| 06 | Texas | ~3M | 1.28× | |
| 07 | Pennsylvania | ~1M | 1.20× | |
| 08 | Hawaii | ~200K | 1.20× | |
| 09 | New Jersey | ~900K | 1.19× | |
| 10 | Arkansas | ~300K | 1.16× | |
| 11 | California | ~3.5M | 1.15× | |
| 12 | West Virginia | ~200K | 1.11× | |
| 13 | Maryland | ~600K | 1.09× | |
| 14 | Connecticut | ~300K | 1.07× | |
| 15 | Washington | ~600K | 1.06× | |
| 16 | Tennessee | ~600K | 1.05× | |
| 17 | Arizona | ~600K | 1.03× | |
| 18 | Massachusetts | ~600K | 1.03× | |
| 19 | New Mexico | ~200K | 1.03× | |
| 20 | North Dakota | ~60K | 1.03× | |
| 21 | Oklahoma | ~300K | 1.02× | |
| 22 | Indiana | ~500K | 1.01× | |
| 23 | South Carolina | ~400K | 1.00× | |
| 24 | Mississippi | ~200K | 1.00× | |
| 25 | Ohio | ~900K | 0.97× | |
| 26 | Delaware | ~80K | 0.95× | |
| 27 | Alaska | ~60K | 0.95× | |
| 28 | New York | ~1.5M | 0.93× | |
| 29 | Iowa | ~200K | 0.93× | |
| 30 | Rhode Island | ~90K | 0.92× | |
| 31 | South Dakota | ~60K | 0.92× | |
| 32 | Kentucky | ~300K | 0.91× | |
| 33 | Kansas | ~200K | 0.91× | |
| 34 | North Carolina | ~800K | 0.90× | |
| 35 | Michigan | ~700K | 0.90× | |
| 36 | New Hampshire | ~100K | 0.90× | |
| 37 | Vermont | ~50K | 0.90× | |
| 38 | Wisconsin | ~400K | 0.89× | |
| 39 | Washington, District of Columbia | ~80K | 0.89× | |
| 40 | Nebraska | ~100K | 0.88× | |
| 41 | Illinois | ~800K | 0.86× | |
| 42 | Missouri | ~400K | 0.86× | |
| 43 | Nevada | ~200K | 0.86× | |
| 44 | Idaho | ~100K | 0.86× | |
| 45 | Montana | ~70K | 0.86× | |
| 46 | Minnesota | ~300K | 0.82× | |
| 47 | Maine | ~90K | 0.82× | |
| 48 | Oregon | ~300K | 0.81× | |
| 49 | Colorado | ~400K | 0.76× | |
| 50 | Utah | ~200K | 0.75× |
The strongest cross-interests of the Environmental science audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Labrador | Pets & Animals | 3.24× | ||
| 02 | Fly fishing | Sports | 3.06× | ||
| 03 | Miniature Schnauzer | Pets & Animals | 2.99× | ||
| 04 | Golf Channel | Sports | 2.74× | ||
| 05 | Multi-tool | Home & Garden | 2.74× | ||
| 06 | BP | Cars & Mobility | 2.57× | ||
| 07 | Lumber | Home & Garden | 2.44× | ||
| 08 | Tabletop game | Games | 2.42× | ||
| 09 | Mechanical engineering | Business & Career | 2.37× | ||
| 10 | Carpentry | Home & Garden | 2.33× | ||
| 11 | Crystal | Fashion & Accessoires | 2.03× | ||
| 12 | NBA Finals | Sports | 1.97× | ||
| 13 | College basketball | Sports | 1.90× | ||
| 14 | Dog harness | Pets & Animals | 1.89× | ||
| 15 | Real property | Home & Garden | 1.84× | ||
| 16 | Genetics | Kids & Family | 1.81× | ||
| 17 | Electric guitar | Music & Radio | 1.66× | ||
| 18 | Planet Fitness | Sports | 1.63× | ||
| 19 | Google Drive | Technology & Electronics | 1.60× | ||
| 20 | Musical instrument | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.29× | |
| Spirituality | BALANCE | 1.25× | |
| Need for Security | CONSERVATISM | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.82× | |
| Pet Ownership | JOY | 0.90× | |
| Healthy Lifestyle | BALANCE | 0.92× |
Environmental science has an estimated audience of 29,488,444 people in United States, concentrated in California and Texas.
58.4% of Environmental science fans are female, 41.6% are male, with an average age of 37.1 years.
Environmental science fans show strongest brand affinity for Golf Channel (2.74×), Fly fishing (3.06×), and Planet Fitness (1.63×) over the country average.
Environmental science fans in United States are most concentrated in California (reach ~3.5M), Texas (reach ~3M), and Florida (reach ~2.5M). These three regions account for the largest share of the active audience.
Beyond Environmental science itself, the audience over-indexes on Fly fishing (3.06×), Planet Fitness (1.63×), NBA Finals (1.97×), and Carpentry (2.33×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Environmental science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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