Equidae Audience in United States

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Equidae has an estimated audience of 4,918,562 people in United States. 61.8% are female, 38.2% are male, average age 43.9. Top regions: California, Texas, Florida. Top brand affinities: Tech News, Minnesota, Nationality, Collectable, Pillow.

The average Equidae fan in United States is 43.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Tech News, Minnesota, Nationality, with strongest over-indexing on Tech News (18.18× the country average). Demographically, the Equidae audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Equidae fans

Demographic split for Equidae audience in United States
MetricValue
Female61.8%
Male38.2%
Average age43.9
Estimated audience size4,918,562

Audience persona

The typical Equidae fan in United States is more female, around 43.9 years old, with strong Patriotism tendencies and a notable affinity for Tech News.

Top regions in United States

Top regions ranked by reach for Equidae in United States
RegionReachAffinity
California472,7560.87×
Texas339,6870.8×
Florida245,7770.74×
New York224,2220.82×
North Carolina136,6100.92×
Illinois134,6160.82×
Georgia133,8290.88×
Pennsylvania124,3870.75×
Ohio117,5790.78×
Michigan107,0160.83×
Tennessee93,7500.95×
Arizona92,9000.93×
Washington91,8870.93×
Virginia91,8790.77×
New Jersey82,0770.66×
Maryland68,5630.81×
Missouri66,7510.84×
Indiana65,2960.73×
Massachusetts63,2430.65×
Oregon58,9201.05×
Colorado58,7010.76×
Minnesota57,9550.82×
Alabama55,1080.8×
Oklahoma51,6510.95×
Kentucky50,8320.82×
South Carolina48,4010.65×
Wisconsin48,2330.65×
Louisiana38,0580.6×
Arkansas38,0270.94×
Utah36,9910.84×
Mississippi35,6700.88×
Connecticut34,7940.71×
Nevada34,5530.73×
Kansas34,4530.89×
Iowa29,2650.72×
Hawaii25,9771.23×
West Virginia23,5581.03×
Alaska23,5092.23×
Idaho21,7550.88×
Vermont21,5082.49×
Montana20,4941.5×
New Mexico20,4840.83×
Maine20,2931.15×
South Dakota20,2281.78×
North Dakota19,6951.95×
New Hampshire19,4111×
Wyoming19,0572.61×
Nebraska19,0070.77×
Rhode Island18,7431.2×
Delaware16,7851.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Equidae audience
BrandAffinityCategory
Tech News18.18×Technology & Electronics
Minnesota1.96×Travel & Leisure
Nationality2.27×Politics & Society
Collectable1.57×Kids & Family
Pillow1.78×Home & Garden
Kingdom of Judah3.81×Politics & Society
Voter registration2.34×Politics & Society
MK1.57×Music & Radio
Brooklyn College4.69×Business & Career
EShakti3.66×Shopping
Buying and Selling Real Estate2.57×Home & Garden
UK garage1.75×Music & Radio
WKRN-TV1.83×Movies & TV
Hebe1.74×Home & Garden
Layne Staley1.67×Music & Radio
TVNotas2.55×News
Enfamil1.58×Kids & Family
Buying a House1.57×Home & Garden
Isometric exercise1.92×Sports
Lebanese cuisine1.66×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Equidae audience
TraitClusterScore
PatriotismCONSERVATISM1.73
Community OrientationOPEN1.45
SpiritualityBALANCE1.31
IndividualismJOY1.29
Pet OwnershipJOY1.21
DIY MentalityTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Equidae
CountryShare
United States29.6%
Italy8.9%
United Kingdom6.6%

See Equidae audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Equidae have in United States?

Equidae has an estimated audience of 4,918,562 people in United States, concentrated in California and Texas.

What is the gender split and age of Equidae fans?

61.8% of Equidae fans are female, 38.2% are male, with an average age of 43.9 years.

Which brands do Equidae fans like most?

Equidae fans show strongest brand affinity for Tech News (18.18×), Minnesota (1.96×), and Nationality (2.27×) over the country average.

Where do Equidae fans live in United States?

Equidae fans in United States are most concentrated in California (reach 472,756), Texas (reach 339,687), and Florida (reach 245,777). These three regions account for the largest share of the active audience.

What other brands do Equidae fans also like?

Beyond Equidae itself, the audience over-indexes on Minnesota (1.96×), Nationality (2.27×), Collectable (1.57×), and Pillow (1.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Equidae. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.