Fastrack Audience in United States

Fastrack has an estimated audience of 299,483 people in United States. 48.4% are female, 51.6% are male, average age 37.9. Top regions: California, New York, Texas. Top brand affinities: Google Maps, Indeed.com, Alexandra Daddario, Apple Store, Anna Kendrick.

The average Fastrack fan in United States is 37.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Google Maps, Indeed.com, Alexandra Daddario, with strongest over-indexing on Google Maps (9.03× the country average). Demographically, the Fastrack audience skews balanced with an average age of 37.9, and over-indexes on personality traits such as Sustainability, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand

Demographics of Fastrack fans

Demographic split for Fastrack audience in United States
MetricValue
Female48.4%
Male51.6%
Average age37.9
Estimated audience size299,483

Audience persona

The typical Fastrack fan in United States is balanced, around 37.9 years old, with strong Sustainability tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Fastrack in United States
RegionReachAffinity
California224,61323.97×
New York19,1261.14×
Texas17,6580.69×
Florida13,2800.65×
Washington7,3311.22×
Nevada6,5052.25×
Oregon4,8211.4×
Ohio4,7020.51×
Georgia4,4530.48×
Illinois4,3250.43×
Virginia4,1290.57×
Pennsylvania3,7140.37×
Arizona3,7120.61×
New Jersey3,6450.48×
North Carolina3,5610.4×
Colorado3,5150.74×
Massachusetts2,9190.49×
Michigan2,8010.36×
Tennessee2,4740.41×
Indiana2,1640.4×
Missouri1,9350.4×
South Carolina1,9010.42×
Kentucky1,8900.5×
Maryland1,8710.36×
Utah1,8210.68×
Minnesota1,6880.39×
Wisconsin1,6600.37×
Oklahoma1,4930.45×
Louisiana1,4800.38×
Connecticut1,3430.45×
Idaho1,3310.89×
Arkansas1,1150.45×
Kansas1,0400.44×
Hawaii1,0330.8×
Alabama9710.23×
Mississippi9000.36×
Iowa8890.36×
Washington, District of Columbia7650.85×
New Mexico5420.36×
Nebraska5090.34×
Montana3920.47×
West Virginia3600.26×
New Hampshire3160.27×
Alaska2920.46×
Maine2870.27×
North Dakota2640.43×
Rhode Island2510.26×
Delaware2410.29×
South Dakota2320.34×
Wyoming2190.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fastrack audience
BrandAffinityCategory
Google Maps9.03×Internet & Social Media
Indeed.com9.04×Business & Career
Alexandra Daddario16.29×Movies & TV
Apple Store12.22×Shopping
Anna Kendrick19.58×Movies & TV
Google News8.07×News
Enterprise Rent-A-Car8.17×Cars & Mobility
Angry Birds20.97×Games
Cricket World Cup26.55×Sports
DuckDuckGo10.91×Internet & Social Media
Gazebo24.9×Home & Garden
Idris Elba15.48×Movies & TV
Badminton15.67×Sports
Jollibee11.58×Food & Beverages
Austin Powers (film series)20×Movies & TV
Vodafone36.44×Technology & Electronics
StubHub9.26×Travel & Leisure
FreeCell25.43×Games
Guy Ritchie20×Movies & TV
Capital One3.91×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fastrack audience
TraitClusterScore
SustainabilityBALANCE1.74
Quality AwarenessPREMIUM1.63
Luxury OrientationPREMIUM1.62
Early Adopter MentalityPOWER1.6
PatriotismCONSERVATISM1.56
Design AffinityPREMIUM1.54

Worldwide distribution

Worldwide audience distribution share by country for Fastrack
CountryShare
India58.7%
United States18.7%
United Kingdom2.8%

See Fastrack audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does Fastrack have in United States?

Fastrack has an estimated audience of 299,483 people in United States, concentrated in California and New York.

What is the gender split and age of Fastrack fans?

48.4% of Fastrack fans are female, 51.6% are male, with an average age of 37.9 years.

Which brands do Fastrack fans like most?

Fastrack fans show strongest brand affinity for Google Maps (9.03×), Indeed.com (9.04×), and Alexandra Daddario (16.29×) over the country average.

Where do Fastrack fans live in United States?

Fastrack fans in United States are most concentrated in California (reach 224,613), New York (reach 19,126), and Texas (reach 17,658). These three regions account for the largest share of the active audience.

What other brands do Fastrack fans also like?

Beyond Fastrack itself, the audience over-indexes on Indeed.com (9.04×), Alexandra Daddario (16.29×), Apple Store (12.22×), and Anna Kendrick (19.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fastrack. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.