Rascasse Audience Intelligence

FedEx Cup Audience in United States

A data profile of the people who buy, follow and care about FedEx Cup in United States — modelled from more than twelve digital signal sources. FedEx Cup has an estimated audience of 685,237 people in United States.

#66among Golf in United States#352among Event in United States#2874in Sports

The average FedEx Cup fan in United States is 32.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tiger Woods, Masters Tournament, Ryder Cup, with strongest over-indexing on Tiger Woods (16.87× the country average).

Demographically, the FedEx Cup audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical FedEx Cup fan in United States is more male, around 32.5 years old, with strong Patriotism tendencies and a notable affinity for Tiger Woods.

Category: Sports · Type: Event · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FedEx Cup profile in United States.

Audience size
685K
in United States
Gender
38.8%♀
61.2% male
Age
32.5
average years
Country rank
#30303
Event in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of FedEx Cup fans

38.8% are female, 61.2% are male, average age 32.5.

Fig. 02

Gender split

38.8%
Female
61.2%
Male
Demographic split for FedEx Cup audience in United States
MetricValue
Female38.8%
Male61.2%
Average age32.5
Estimated audience size685,237
Fig. 03

Age distribution

Ø 32.5
average years
Age distribution of the FedEx Cup audience in United States
Age bracketShare%
16-1942%
20-2918%
30-3914%
40-4913%
50+12%
Fig. 04

Worldwide distribution

57.3%

of the worldwide FedEx Cup audience comes from United States.

Worldwide audience distribution share by country for FedEx Cup
CountryShare
United States57.3%
Canada10.8%
United Kingdom7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FedEx Cup audience in United States is strongest.

Fig. 05

Top regions by affinity

FedEx Cup fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~20K1.35×
02Colorado~10K1.34×
03New Hampshire~4K1.31×
04Minnesota~10K1.30×
05South Carolina~10K1.29×
06Connecticut~9K1.29×
07Vermont~2K1.26×
08Georgia~30K1.25×
09Tennessee~20K1.25×
10Maine~3K1.25×
11North Carolina~20K1.19×
12Michigan~20K1.19×
13Montana~2K1.18×
14Rhode Island~3K1.17×
15Wisconsin~10K1.14×
16Utah~7K1.11×
17Iowa~6K1.10×
18North Dakota~2K1.10×
19Nebraska~4K1.08×
20Idaho~4K1.04×
21Ohio~20K1.03×
22Kentucky~9K1.03×
23South Dakota~2K1.03×
24Pennsylvania~20K1.01×
25Illinois~20K1.00×
26Alabama~10K1.00×
27Arkansas~6K0.98×
28Indiana~10K0.94×
29Missouri~10K0.93×
30Florida~40K0.91×
31Kansas~5K0.91×
32Virginia~10K0.90×
33Delaware~2K0.90×
34Mississippi~5K0.88×
35Hawaii~3K0.86×
36Washington, District of Columbia~2K0.86×
37New Jersey~10K0.85×
38Arizona~10K0.85×
39Washington~10K0.85×
40Alaska~1K0.84×
41Maryland~10K0.83×
42Oregon~6K0.83×
43Oklahoma~6K0.83×
44West Virginia~2K0.78×
45New York~30K0.76×
46New Mexico~3K0.75×
47Texas~40K0.73×
48Louisiana~6K0.72×
49Nevada~5K0.71×
50California~50K0.63×
Fig. 06

Affinity by region

Affinity by region — FedEx Cup, United States
0.63×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FedEx Cup audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FedEx Cup audience
#·InterestCategoryAffinity×
01Brooks KoepkaSports20.42×
02Bauer HockeySports20.30×
03Smart CommunicationsTechnology & Electronics20.00×
04Pebble Beach Golf LinksSports19.19×
05Tiger WoodsSports16.87×
06Family carCars & Mobility11.88×
07Ryder CupSports10.99×
08Toyota SupraCars & Mobility10.50×
09Masters TournamentSports9.00×
10Anthony JoshuaSports8.89×
11US Open (tennis)Sports7.68×
12JudoSports7.22×
13Rick and MortyMovies & TV6.92×
14Folk musicMusic & Radio5.94×
15Hair ExtensionsBeauty & Wellness5.43×
16PGA TourSports3.58×
17High-definition televisionTechnology & Electronics3.00×
18VehiclesCars & Mobility2.33×
19ClothingFashion & Accessoires2.17×
20Consumer electronicsTechnology & Electronics1.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FedEx Cup audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by FedEx Cup audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.82×
Family OrientationCONSERVATISM3.26×
TraditionCONSERVATISM2.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by FedEx Cup audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.66×
ExtroversionTHRILL0.72×
MindfulnessBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does FedEx Cup have in United States?

FedEx Cup has an estimated audience of 685,237 people in United States, concentrated in California and Texas.

02

What is the gender split and age of FedEx Cup fans?

38.8% of FedEx Cup fans are female, 61.2% are male, with an average age of 32.5 years.

03

Which brands do FedEx Cup fans like most?

FedEx Cup fans show strongest brand affinity for Tiger Woods (16.87×), Masters Tournament (9×), and Ryder Cup (10.99×) over the country average.

04

Where do FedEx Cup fans live in United States?

FedEx Cup fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do FedEx Cup fans also like?

Beyond FedEx Cup itself, the audience over-indexes on Masters Tournament (9×), Ryder Cup (10.99×), Family car (11.88×), and Brooks Koepka (20.42×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Golf audiences in United States

See FedEx Cup audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for FedEx Cup. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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