A data profile of the people who buy, follow and care about Figure skating competition in United States — modelled from more than twelve digital signal sources. Figure skating competition has an estimated audience of 476,765 people in United States.
The average Figure skating competition fan in United States is 42.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Figure skating, International education, World Figure Skating Championships, with strongest over-indexing on Figure skating (37.14× the country average).
Demographically, the Figure skating competition audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Community Orientation, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Figure skating competition fan in United States is more female, around 42.8 years old, with strong Community Orientation tendencies and a notable affinity for Figure skating.
The key figures that characterise the Figure skating competition profile in United States.
69.4% are female, 30.6% are male, average age 42.8.
| Metric | Value |
|---|---|
| Female | 69.4% |
| Male | 30.6% |
| Average age | 42.8 |
| Estimated audience size | 476,765 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 13% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 31% |
Where the Figure skating competition audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~1K | 1.35× | |
| 02 | North Dakota | ~1K | 1.31× | |
| 03 | Vermont | ~1K | 1.29× | |
| 04 | South Dakota | ~1K | 1.26× | |
| 05 | Montana | ~2K | 1.14× | |
| 06 | Rhode Island | ~2K | 1.11× | |
| 07 | Delaware | ~1K | 1.10× | |
| 08 | West Virginia | ~2K | 1.09× | |
| 09 | New Hampshire | ~2K | 1.09× | |
| 10 | Maine | ~2K | 1.07× | |
| 11 | Kansas | ~4K | 1.06× | |
| 12 | Hawaii | ~2K | 1.05× | |
| 13 | Idaho | ~2K | 1.04× | |
| 14 | Washington, District of Columbia | ~1K | 1.04× | |
| 15 | Nebraska | ~2K | 1.02× | |
| 16 | Minnesota | ~7K | 1.00× | |
| 17 | Mississippi | ~4K | 1.00× | |
| 18 | New Mexico | ~2K | 1.00× | |
| 19 | Utah | ~4K | 0.96× | |
| 20 | Iowa | ~4K | 0.96× | |
| 21 | Arkansas | ~4K | 0.96× | |
| 22 | Oklahoma | ~5K | 0.93× | |
| 23 | Connecticut | ~4K | 0.93× | |
| 24 | Massachusetts | ~9K | 0.92× | |
| 25 | Louisiana | ~6K | 0.92× | |
| 26 | Kentucky | ~6K | 0.92× | |
| 27 | Nevada | ~4K | 0.92× | |
| 28 | Wisconsin | ~7K | 0.91× | |
| 29 | Alabama | ~6K | 0.90× | |
| 30 | Oregon | ~5K | 0.90× | |
| 31 | South Carolina | ~6K | 0.89× | |
| 32 | Maryland | ~7K | 0.88× | |
| 33 | Missouri | ~7K | 0.88× | |
| 34 | Colorado | ~7K | 0.87× | |
| 35 | Indiana | ~7K | 0.86× | |
| 36 | Michigan | ~10K | 0.85× | |
| 37 | Tennessee | ~8K | 0.85× | |
| 38 | Arizona | ~8K | 0.84× | |
| 39 | Washington | ~8K | 0.84× | |
| 40 | Virginia | ~10K | 0.83× | |
| 41 | Pennsylvania | ~10K | 0.82× | |
| 42 | New Jersey | ~10K | 0.82× | |
| 43 | Ohio | ~10K | 0.81× | |
| 44 | Illinois | ~10K | 0.80× | |
| 45 | Georgia | ~10K | 0.79× | |
| 46 | North Carolina | ~10K | 0.79× | |
| 47 | New York | ~20K | 0.72× | |
| 48 | Florida | ~20K | 0.68× | |
| 49 | California | ~30K | 0.64× | |
| 50 | Texas | ~30K | 0.64× |
The strongest cross-interests of the Figure skating competition audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | World Figure Skating Championships | Sports | 98.49× | ||
| 02 | International education | Business & Career | 48.18× | ||
| 03 | Figure skating | Sports | 37.14× | ||
| 04 | Brownie (folklore) | Food & Beverages | 25.59× | ||
| 05 | Ice rink | Travel & Leisure | 21.56× | ||
| 06 | Mary Elizabeth Winstead | Movies & TV | 20.00× | ||
| 07 | Maddie Ziegler | Movies & TV | 19.39× | ||
| 08 | Estonia | Travel & Leisure | 17.64× | ||
| 09 | Ice skating | Sports | 16.36× | ||
| 10 | Olympic sports | Sports | 13.98× | ||
| 11 | Bodrum | Travel & Leisure | 13.89× | ||
| 12 | Winter Olympic Games | Sports | 13.60× | ||
| 13 | New Orleans Pelicans | Sports | 10.50× | ||
| 14 | Maison Margiela | Fashion & Accessoires | 10.00× | ||
| 15 | Disneyland Paris | Travel & Leisure | 9.09× | ||
| 16 | Phoenix Suns | Sports | 8.15× | ||
| 17 | Philadelphia 76ers | Sports | 6.76× | ||
| 18 | Career development | Business & Career | 4.29× | ||
| 19 | Radio | Technology & Electronics | 2.91× | ||
| 20 | IKEA | Home & Garden | 2.73× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.91× | |
| DIY Mentality | THRILL | 1.65× | |
| Career Orientation | POWER | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.70× | |
| Social Media Usage | JOY | 0.78× | |
| Extroversion | THRILL | 0.78× |
Figure skating competition has an estimated audience of 476,765 people in United States, concentrated in California and Texas.
69.4% of Figure skating competition fans are female, 30.6% are male, with an average age of 42.8 years.
Figure skating competition fans show strongest brand affinity for Figure skating (37.14×), International education (48.18×), and World Figure Skating Championships (98.49×) over the country average.
Figure skating competition fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Figure skating competition itself, the audience over-indexes on International education (48.18×), World Figure Skating Championships (98.49×), Ice skating (16.36×), and Winter Olympic Games (13.6×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Figure skating competition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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