Ford F-650 Audience in United States
Ford F-650 has an estimated audience of 458,475 people in United States. 17.5% are female, 82.5% are male, average age 41.6. Top brand affinities: Home equity, Pro-Ject, Life of Pi, Arrietty, Academy Award for Best Production Design.
Top brand affinities include Home equity, Pro-Ject, Life of Pi, with strongest over-indexing on Home equity (19.61× the country average). Demographically, the Ford F-650 audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Need for Security, Risk Appetite.
Category: Cars & Mobility · Type: Car Model
Demographics of Ford F-650 fans
| Metric | Value |
|---|---|
| Female | 17.5% |
| Male | 82.5% |
| Average age | 41.6 |
| Estimated audience size | 458,475 |
Audience persona
The typical Ford F-650 fan in United States is more male, around 41.6 years old, with strong Need for Security tendencies and a notable affinity for Home equity.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 19.61× | Home & Garden |
| Pro-Ject | 7.53× | Music & Radio |
| Life of Pi | 15.12× | Movies & TV |
| Arrietty | 20× | Movies & TV |
| Academy Award for Best Production Design | 19.99× | Movies & TV |
| Israeli cuisine | 9.18× | Food & Beverages |
| Buffalo Bulls | 28.93× | Sports |
| Urban Outfitters | 1.81× | Shopping |
| Elsword | 15.3× | Games |
| Israel | 1.97× | Travel & Leisure |
| N1 road (South Africa) | 3.8× | Travel & Leisure |
| Emperor Entertainment Group | 10.74× | Business & Career |
| Keith Stanfield | 5.7× | Movies & TV |
| Diane Sawyer | 7.39× | Movies & TV |
| Hog Hunting | 2.67× | Sports |
| Nationality | 1.57× | Politics & Society |
| Omaha Storm Chasers | 13.94× | Sports |
| Telethon | 7.38× | Movies & TV |
| Wikia | 2.28× | Internet & Social Media |
| MK | 2.8× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.39 |
| Risk Appetite | THRILL | 1.77 |
| Quality Awareness | PREMIUM | 1.43 |
| Patriotism | CONSERVATISM | 1.41 |
| Career Orientation | POWER | 1.12 |
| Extroversion | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.3% |
| Germany | 10.9% |
| Poland | 6.1% |
See Ford F-650 audiences in other countries
More Cars & Mobility audiences in United States
- Jeep Wrangler (9,166,172)
- Ford Mustang (9,097,632)
- Dodge Ram (8,285,991)
- Jeep Grand Cherokee (8,191,812)
- Honda Civic (7,442,965)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ford F-650. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.