Rascasse Audience Intelligence

Free Birds Audience in United States

A data profile of the people who buy, follow and care about Free Birds in United States — modelled from more than twelve digital signal sources. Free Birds has an estimated audience of 1,082,071 people in United States.

The average Free Birds fan in United States is 46.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Non-alcoholic beverage, Bakery, Religion, with strongest over-indexing on Non-alcoholic beverage (4.49× the country average).

Demographically, the Free Birds audience skews more female with an average age of 46.2, and over-indexes on personality traits such as Career Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Free Birds fan in United States is more female, around 46.2 years old, with strong Career Orientation tendencies and a notable affinity for Non-alcoholic beverage.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Free Birds profile in United States.

Audience size
1.1M
in United States
Gender
77.5%
22.5% male
Age
46.2
average years
Country rank
#22459
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Free Birds viewers

77.5% are female, 22.5% are male, average age 46.2.

Fig. 02

Gender split

77.5%
Female
22.5%
Male
Demographic split for Free Birds audience in United States
MetricValue
Female77.5%
Male22.5%
Average age46.2
Estimated audience size1,082,071
Fig. 03

Age distribution

Ø 46.2
average years
Age distribution of the Free Birds audience in United States
Age bracketShare%
16-190%
20-2921%
30-3922%
40-4921%
50+36%
Fig. 04

Worldwide distribution

83.5%

of the worldwide Free Birds audience comes from United States.

Worldwide audience distribution share by country for Free Birds
CountryShare
United States83.5%
Germany6.6%
Brazil6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Free Birds audience in United States is strongest.

Fig. 05

Top regions by affinity

Free Birds fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K1.91×
02Utah~10K1.49×
03Idaho~7K1.36×
04Colorado~20K1.18×
05Montana~4K1.18×
06Oklahoma~10K1.17×
07Wyoming~2K1.17×
08Alaska~3K1.15×
09Tennessee~20K1.13×
10Iowa~10K1.11×
11Kansas~9K1.09×
12South Dakota~3K1.08×
13North Dakota~2K1.08×
14West Virginia~5K1.07×
15New Mexico~6K1.06×
16Nebraska~6K1.05×
17Kentucky~10K1.04×
18Missouri~20K1.03×
19Arkansas~9K1.03×
20Arizona~20K1.02×
21Indiana~20K1.02×
22Oregon~10K1.02×
23Washington~20K1.00×
24New Hampshire~4K1.00×
25Ohio~30K0.97×
26Alabama~10K0.96×
27Pennsylvania~30K0.95×
28Wisconsin~20K0.95×
29Connecticut~10K0.95×
30Maine~4K0.94×
31Rhode Island~3K0.93×
32South Carolina~20K0.92×
33Nevada~10K0.92×
34Michigan~30K0.91×
35Virginia~20K0.90×
36Mississippi~8K0.90×
37California~100K0.89×
38Minnesota~10K0.89×
39Massachusetts~20K0.87×
40Louisiana~10K0.87×
41Illinois~30K0.86×
42North Carolina~30K0.86×
43Florida~60K0.84×
44Georgia~30K0.84×
45Delaware~2K0.82×
46Hawaii~4K0.78×
47New Jersey~20K0.77×
48New York~50K0.76×
49Maryland~10K0.73×
50Washington, District of Columbia~2K0.66×
Fig. 06

Affinity by region

Affinity by region — Free Birds, United States
0.66×1.00×1.91×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Free Birds audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Free Birds audience
#·InterestCategoryAffinity×
01Non-alcoholic beverageFood & Beverages4.49×
02Rail transportTravel & Leisure2.92×
03InnovationBusiness & Career2.66×
04BakeryFood & Beverages2.63×
05Britney SpearsMusic & Radio2.53×
06ZooKids & Family2.51×
07Hard rockMusic & Radio2.33×
08Nonprofit organizationPolitics & Society1.87×
09Burger KingFood & Beverages1.84×
10GrillingFood & Beverages1.75×
11ReligionBusiness & Career1.74×
12Horror moviesMovies & TV1.70×
13BarbecueFood & Beverages1.64×
14Country musicMusic & Radio1.62×
15PinterestInternet & Social Media1.59×
16EBayShopping1.58×
17Beauty salonsBeauty & Wellness1.58×
18CNNMovies & TV1.56×
19BeerFood & Beverages1.56×
20WineFood & Beverages1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Free Birds audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Free Birds audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.77×
TraditionCONSERVATISM1.81×
SpiritualityBALANCE1.74×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Free Birds audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.51×
Risk AppetiteTHRILL0.53×
SustainabilityBALANCE0.55×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Free Birds have in United States?

Free Birds has an estimated audience of 1,082,071 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Free Birds viewers?

77.5% of Free Birds fans are female, 22.5% are male, with an average age of 46.2 years.

03

Which brands do Free Birds fans like most?

Free Birds fans show strongest brand affinity for Non-alcoholic beverage (4.49×), Bakery (2.63×), and Religion (1.74×) over the country average.

04

Where do Free Birds fans live in United States?

Free Birds fans in United States are most concentrated in Texas (reach ~200K), California (reach ~100K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Free Birds fans also like?

Beyond Free Birds itself, the audience over-indexes on Bakery (2.63×), Religion (1.74×), Innovation (2.66×), and Pinterest (1.59×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Free Birds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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