Rascasse Audience Intelligence

Ginza Audience in United States

A data profile of the people who buy, follow and care about Ginza in United States — modelled from more than twelve digital signal sources. Ginza has an estimated audience of 2,594,280 people in United States.

The average Ginza fan in United States is 40.9 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, California, Washington.

Top brand affinities include Seiko, Chrono24, Omega, with strongest over-indexing on Seiko (20.31× the country average).

Demographically, the Ginza audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Luxury Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ginza fan in United States is more male, around 40.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Seiko.

Category: Shopping · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ginza profile in United States.

Audience size
2.6M
in United States
Gender
35.8%
64.2% male
Age
40.9
average years
Country rank
#11590
POI in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ginza fans

35.8% are female, 64.2% are male, average age 40.9.

Fig. 02

Gender split

35.8%
Female
64.2%
Male
Demographic split for Ginza audience in United States
MetricValue
Female35.8%
Male64.2%
Average age40.9
Estimated audience size2,594,280
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Ginza audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3920%
40-4925%
50+22%
Fig. 04

Worldwide distribution

15.9%

of the worldwide Ginza audience comes from United States.

Worldwide audience distribution share by country for Ginza
CountryShare
Japan49.1%
United States15.9%
Taiwan5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ginza audience in United States is strongest.

Fig. 05

Top regions by affinity

Ginza fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~80K6.40×
02Washington~300K4.91×
03Kentucky~100K4.19×
04Hawaii~40K3.32×
05South Carolina~100K2.87×
06Florida~400K2.01×
07Michigan~100K1.91×
08New Jersey~100K1.79×
09Pennsylvania~100K1.55×
10Connecticut~40K1.48×
11Tennessee~70K1.41×
12Idaho~20K1.21×
13California~300K1.19×
14Washington, District of Columbia~9K1.16×
15New York~200K1.14×
16Maryland~50K1.11×
17Rhode Island~8K1.00×
18Wisconsin~30K0.87×
19Oregon~30K0.85×
20North Carolina~60K0.80×
21Nevada~20K0.78×
22South Dakota~4K0.73×
23Virginia~50K0.72×
24Vermont~3K0.71×
25Alaska~4K0.70×
26Texas~100K0.67×
27North Dakota~4K0.67×
28Montana~5K0.66×
29Utah~10K0.63×
30Alabama~20K0.60×
31Delaware~4K0.59×
32Colorado~20K0.57×
33Mississippi~10K0.57×
34Maine~5K0.57×
35New Hampshire~6K0.56×
36Arizona~30K0.55×
37Nebraska~7K0.53×
38New Mexico~7K0.51×
39Massachusetts~30K0.50×
40Arkansas~10K0.50×
41Illinois~40K0.49×
42Minnesota~20K0.49×
43Kansas~9K0.45×
44Iowa~9K0.43×
45Oklahoma~10K0.42×
46Louisiana~10K0.41×
47Indiana~20K0.38×
48Georgia~30K0.37×
49Missouri~10K0.34×
50Ohio~20K0.28×
Fig. 06

Affinity by region

Affinity by region — Ginza, United States
0.28×1.00×6.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ginza audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ginza audience
#·InterestCategoryAffinity×
01Chrono24Shopping27.35×
02Oris (company)Fashion & Accessoires21.01×
03SeikoFashion & Accessoires20.31×
04Swiss MadeBusiness & Career14.98×
05ChronographFashion & Accessoires13.43×
06HisenseTechnology & Electronics12.47×
07OmegaFashion & Accessoires11.95×
08Audemars PiguetFashion & Accessoires8.80×
09WatchmakerFashion & Accessoires7.30×
10Japan AirlinesTravel & Leisure7.20×
11Web serverTechnology & Electronics4.49×
12Berlin WallTravel & Leisure4.48×
13Chat roomInternet & Social Media3.55×
14LinuxTechnology & Electronics2.97×
15Micro CenterShopping2.43×
16EyewearFashion & Accessoires2.14×
17Discount TireShopping2.05×
18Online newspaperNews1.91×
19MenardsHome & Garden1.60×
20AutoZoneCars & Mobility1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ginza audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ginza audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM6.19×
PatriotismCONSERVATISM3.12×
IndulgenceJOY1.77×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ginza audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.53×
SustainabilityBALANCE0.55×
Healthy LifestyleBALANCE0.60×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ginza have in United States?

Ginza has an estimated audience of 2,594,280 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Ginza fans?

35.8% of Ginza fans are female, 64.2% are male, with an average age of 40.9 years.

03

Which brands do Ginza fans like most?

Ginza fans show strongest brand affinity for Seiko (20.31×), Chrono24 (27.35×), and Omega (11.95×) over the country average.

04

Where do Ginza fans live in United States?

Ginza fans in United States are most concentrated in Florida (reach ~400K), California (reach ~300K), and Washington (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Ginza fans also like?

Beyond Ginza itself, the audience over-indexes on Chrono24 (27.35×), Omega (11.95×), Oris (company) (21.01×), and Audemars Piguet (8.8×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ginza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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