Glasgow Audience in United States
Glasgow has an estimated audience of 1,577,386 people in United States. 59.6% are female, 40.4% are male, average age 45.6. Top regions: California, Texas, New York. Top brand affinities: Israel, Product design, Voter registration, Urban Outfitters, Elsword.
The average Glasgow fan in United States is 45.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Israel, Product design, Voter registration, with strongest over-indexing on Israel (3.07× the country average). Demographically, the Glasgow audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Glasgow fans
| Metric | Value |
|---|---|
| Female | 59.6% |
| Male | 40.4% |
| Average age | 45.6 |
| Estimated audience size | 1,577,386 |
Audience persona
The typical Glasgow fan in United States is more female, around 45.6 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 197,422 | 1.14× |
| Texas | 118,910 | 0.88× |
| New York | 103,110 | 1.17× |
| Florida | 95,812 | 0.9× |
| Illinois | 52,756 | 1× |
| Pennsylvania | 49,952 | 0.94× |
| North Carolina | 42,408 | 0.89× |
| Virginia | 41,921 | 1.09× |
| Georgia | 41,346 | 0.85× |
| Kentucky | 40,744 | 2.06× |
| Ohio | 40,073 | 0.82× |
| Massachusetts | 39,570 | 1.27× |
| Washington | 39,058 | 1.23× |
| New Jersey | 37,566 | 0.94× |
| Michigan | 35,444 | 0.86× |
| Arizona | 31,478 | 0.98× |
| Tennessee | 28,159 | 0.89× |
| Colorado | 27,584 | 1.11× |
| Maryland | 25,955 | 0.96× |
| Missouri | 25,326 | 1× |
| Indiana | 22,648 | 0.79× |
| Minnesota | 21,616 | 0.96× |
| Oregon | 21,357 | 1.18× |
| Wisconsin | 20,768 | 0.88× |
| South Carolina | 18,021 | 0.76× |
| Alabama | 17,903 | 0.81× |
| Louisiana | 15,423 | 0.76× |
| Connecticut | 14,903 | 0.94× |
| Utah | 13,650 | 0.97× |
| Oklahoma | 12,854 | 0.73× |
| Nevada | 12,050 | 0.79× |
| Kansas | 10,348 | 0.83× |
| Arkansas | 10,135 | 0.78× |
| Iowa | 10,134 | 0.78× |
| Montana | 9,585 | 2.19× |
| Delaware | 9,207 | 2.12× |
| Mississippi | 7,428 | 0.57× |
| Idaho | 7,398 | 0.94× |
| Washington, District of Columbia | 7,281 | 1.54× |
| Maine | 6,323 | 1.12× |
| New Hampshire | 6,198 | 1× |
| New Mexico | 6,031 | 0.76× |
| West Virginia | 5,779 | 0.79× |
| Nebraska | 5,594 | 0.71× |
| Hawaii | 5,165 | 0.76× |
| Rhode Island | 4,544 | 0.91× |
| Vermont | 3,632 | 1.31× |
| Alaska | 3,581 | 1.06× |
| North Dakota | 2,930 | 0.9× |
| South Dakota | 2,438 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 3.07× | Travel & Leisure |
| Product design | 2.49× | Business & Career |
| Voter registration | 5.97× | Politics & Society |
| Urban Outfitters | 2.18× | Shopping |
| Elsword | 15× | Games |
| Jesse Plemons | 3.1× | Movies & TV |
| Natural rubber | 1.71× | Cars & Mobility |
| Electrolyte | 3.73× | Health |
| Jeep Wagoneer | 3.15× | Cars & Mobility |
| Urban horticulture | 1.87× | Home & Garden |
| Nebraska Cornhuskers football | 1.82× | Sports |
| Piyush Goyal | 18.45× | Politics & Society |
| Home staging | 2.39× | Home & Garden |
| Corona (band) | 2.51× | Music & Radio |
| UK garage | 2.26× | Music & Radio |
| Steampunk | 2.02× | Fashion & Accessoires |
| Hocus Pocus | 1.91× | Movies & TV |
| Glossier | 2.12× | Beauty & Wellness |
| Cleveland Clinic | 2.2× | Health |
| JamBase | 4.13× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.59 |
| Community Orientation | OPEN | 1.58 |
| Tradition | CONSERVATISM | 1.3 |
| Sustainability | BALANCE | 1.28 |
| Quality Awareness | PREMIUM | 1.26 |
| Extroversion | THRILL | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 54.6% |
| United States | 12.0% |
| Australia | 3.6% |
See Glasgow audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Glasgow have in United States?
Glasgow has an estimated audience of 1,577,386 people in United States, concentrated in California and Texas.
What is the gender split and age of Glasgow fans?
59.6% of Glasgow fans are female, 40.4% are male, with an average age of 45.6 years.
Which brands do Glasgow fans like most?
Glasgow fans show strongest brand affinity for Israel (3.07×), Product design (2.49×), and Voter registration (5.97×) over the country average.
Where do Glasgow fans live in United States?
Glasgow fans in United States are most concentrated in California (reach 197,422), Texas (reach 118,910), and New York (reach 103,110). These three regions account for the largest share of the active audience.
What other brands do Glasgow fans also like?
Beyond Glasgow itself, the audience over-indexes on Product design (2.49×), Voter registration (5.97×), Urban Outfitters (2.18×), and Elsword (15×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Glasgow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.