Glasses Audience in United States

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Glasses has an estimated audience of 19,053,891 people in United States. 57.5% are female, 42.5% are male, average age 40.7. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Historic site, Home equity, Bank account, Fairy godmother.

The average Glasses fan in United States is 40.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Historic site, Home equity, with strongest over-indexing on Elsword (18.89× the country average). Demographically, the Glasses audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Glasses fans

Demographic split for Glasses audience in United States
MetricValue
Female57.5%
Male42.5%
Average age40.7
Estimated audience size19,053,891

Audience persona

The typical Glasses fan in United States is more female, around 40.7 years old, with strong Design Affinity tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Glasses in United States
RegionReachAffinity
California2,440,7111.16×
Texas2,126,2361.3×
Florida1,332,6281.03×
New York1,169,1701.1×
Illinois682,5011.08×
Pennsylvania632,9270.99×
Georgia623,6241.06×
North Carolina609,5561.06×
Ohio591,4641.01×
Michigan501,8451.01×
Virginia473,8231.02×
New Jersey456,1710.94×
Arizona453,6891.17×
Washington444,2461.16×
Tennessee382,5791×
Massachusetts366,7060.98×
Indiana364,4691.05×
Missouri309,4211.01×
Maryland306,1620.93×
Colorado301,0071×
South Carolina292,6541.02×
Wisconsin288,6781.01×
Alabama267,7221.01×
Minnesota266,6220.98×
Oregon250,9651.15×
Louisiana250,8421.02×
Oklahoma246,1761.16×
Kentucky237,0230.99×
Nevada204,4501.11×
Utah176,4841.03×
Connecticut172,9250.9×
Arkansas167,6951.07×
Kansas162,0471.08×
Iowa156,2101×
Mississippi153,5500.98×
New Mexico116,1221.22×
Idaho95,2081×
Nebraska91,3670.96×
West Virginia86,5360.98×
Hawaii69,1810.84×
Maine65,0470.95×
New Hampshire62,1110.83×
Rhode Island50,5630.83×
Delaware46,0030.88×
Montana45,7560.87×
Washington, District of Columbia43,4760.76×
Alaska38,2530.94×
South Dakota37,5590.85×
North Dakota35,8350.92×
Vermont25,7120.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Glasses audience
BrandAffinityCategory
Elsword18.89×Games
Historic site4.9×Arts & Culture
Home equity2.14×Home & Garden
Bank account1.95×Business & Career
Fairy godmother4.9×Literature
Governor of Michigan4.8×Politics & Society
Grinch2.55×Movies & TV
Kendra Scott1.76×Fashion & Accessoires
Vocal harmony2.58×Music & Radio
Stamp collecting2.7×Home & Garden
Goop3×Internet & Social Media
Mathcore4.35×Music & Radio
La Jolla4.9×Travel & Leisure
Hibachi3.99×Food & Beverages
Cam Ward1.86×Sports
Google Home3.11×Technology & Electronics
Hipster4.49×Politics & Society
Noodle (Gorillaz)1.67×Music & Radio
Corona (band)2.4×Music & Radio
Harlow4.6×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Glasses audience
TraitClusterScore
Design AffinityPREMIUM1.49
Luxury OrientationPREMIUM1.44
SustainabilityBALANCE1.43
Price SensitivityPREMIUM1.31
Healthy LifestyleBALANCE1.29
Quality AwarenessPREMIUM1.27

Worldwide distribution

Worldwide audience distribution share by country for Glasses
CountryShare
United States20.8%
United Kingdom4.6%
Italy4.6%

See Glasses audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Glasses have in United States?

Glasses has an estimated audience of 19,053,891 people in United States, concentrated in California and Texas.

What is the gender split and age of Glasses fans?

57.5% of Glasses fans are female, 42.5% are male, with an average age of 40.7 years.

Which brands do Glasses fans like most?

Glasses fans show strongest brand affinity for Elsword (18.89×), Historic site (4.9×), and Home equity (2.14×) over the country average.

Where do Glasses fans live in United States?

Glasses fans in United States are most concentrated in California (reach 2,440,711), Texas (reach 2,126,236), and Florida (reach 1,332,628). These three regions account for the largest share of the active audience.

What other brands do Glasses fans also like?

Beyond Glasses itself, the audience over-indexes on Historic site (4.9×), Home equity (2.14×), Bank account (1.95×), and Fairy godmother (4.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Glasses. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.