Gold Rush (TV series) Audience in United States

Gold Rush (TV series) logo

Gold Rush (TV series) has an estimated audience of 1,090,685 people in United States. 31.3% are female, 68.7% are male, average age 35.1. Top regions: California, Florida, Texas. Top brand affinities: Mixcloud, The Curse of Oak Island, Sharknado, PSV Eindhoven, quora.

The average Gold Rush (TV series) fan in United States is 35.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Mixcloud, The Curse of Oak Island, Sharknado, with strongest over-indexing on Mixcloud (112.71× the country average). Demographically, the Gold Rush (TV series) audience skews more male with an average age of 35.1, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Gold Rush (TV series) fans

Demographic split for Gold Rush (TV series) audience in United States
MetricValue
Female31.3%
Male68.7%
Average age35.1
Estimated audience size1,090,685

Audience persona

The typical Gold Rush (TV series) fan in United States is more male, around 35.1 years old, with strong Risk Appetite tendencies and a notable affinity for Mixcloud.

Top regions in United States

Top regions ranked by reach for Gold Rush (TV series) in United States
RegionReachAffinity
California130,0551.08×
Florida76,3521.03×
Texas69,2930.74×
Arizona46,9912.11×
New York42,2350.69×
Pennsylvania32,9370.9×
Georgia30,6800.91×
Michigan28,6411×
Illinois28,4030.78×
Ohio28,2470.84×
North Carolina24,0720.73×
Wisconsin23,8151.45×
Washington23,7561.09×
Colorado20,5321.19×
Tennessee18,3270.84×
Indiana18,1220.91×
Virginia17,3020.65×
Minnesota17,2361.1×
Massachusetts16,9290.79×
New Jersey16,8290.61×
Missouri16,7540.95×
Oregon15,6411.25×
Kentucky14,7601.08×
South Carolina11,4550.7×
Alabama11,3190.74×
Oklahoma11,1200.92×
Maryland10,6780.57×
Nevada10,4450.99×
Iowa10,0851.12×
Louisiana9,5090.68×
Connecticut9,0050.82×
Utah8,7650.9×
Kansas8,1600.95×
Arkansas8,0400.89×
Idaho7,0111.28×
West Virginia6,7151.32×
Alaska5,7832.48×
Mississippi5,7540.64×
Maine5,2891.35×
New Mexico5,1720.95×
Montana5,1171.69×
Nebraska4,9290.9×
New Hampshire4,5441.06×
Hawaii3,0190.64×
South Dakota2,9101.15×
North Dakota2,7461.23×
Vermont2,5191.32×
Rhode Island2,1910.63×
Wyoming2,0081.24×
Washington, District of Columbia1,8800.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gold Rush (TV series) audience
BrandAffinityCategory
Mixcloud112.71×Music & Radio
The Curse of Oak Island68.58×Movies & TV
Sharknado46.11×Movies & TV
PSV Eindhoven47.69×Sports
quora21.98×Internet & Social Media
Roseanne23.63×Movies & TV
Water polo19.75×Sports
Indianapolis Motor Speedway12.38×Sports
Bear Grylls25.87×Movies & TV
Planet Fitness2.91×Sports
AutoZone2.93×Cars & Mobility
Day trading7.97×Business & Career
Cross-country skiing10.12×Sports
Blended whiskey8.13×Food & Beverages
Fox News Channel1.82×Movies & TV
Bass guitar3.03×Music & Radio
Jay Leno12.69×Movies & TV
Property insurance10.23×Home & Garden
Diaper bag3.73×Kids & Family
Home inspection10.18×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gold Rush (TV series) audience
TraitClusterScore
Risk AppetiteTHRILL2.11
PatriotismCONSERVATISM1.63
Family OrientationCONSERVATISM1.38
DIY MentalityTHRILL1.34
Early Adopter MentalityPOWER1.3
LGBTQ+ IdentityOPEN1.27

Worldwide distribution

Worldwide audience distribution share by country for Gold Rush (TV series)
CountryShare
South Africa39.0%
United States29.9%
Canada4.5%

See Gold Rush (TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Gold Rush (TV series) have in United States?

Gold Rush (TV series) has an estimated audience of 1,090,685 people in United States, concentrated in California and Florida.

What is the gender split and age of Gold Rush (TV series) fans?

31.3% of Gold Rush (TV series) fans are female, 68.7% are male, with an average age of 35.1 years.

Which brands do Gold Rush (TV series) fans like most?

Gold Rush (TV series) fans show strongest brand affinity for Mixcloud (112.71×), The Curse of Oak Island (68.58×), and Sharknado (46.11×) over the country average.

Where do Gold Rush (TV series) fans live in United States?

Gold Rush (TV series) fans in United States are most concentrated in California (reach 130,055), Florida (reach 76,352), and Texas (reach 69,293). These three regions account for the largest share of the active audience.

What other brands do Gold Rush (TV series) fans also like?

Beyond Gold Rush (TV series) itself, the audience over-indexes on The Curse of Oak Island (68.58×), Sharknado (46.11×), PSV Eindhoven (47.69×), and quora (21.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gold Rush (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.