Good Sam Audience in United States

Good Sam logo

Good Sam has an estimated audience of 1,683,378 people in United States. 44.4% are female, 55.6% are male, average age 51.0. Top regions: California, Florida, Texas. Top brand affinities: Copa Airlines, MSN, Military press, RV park, Indianapolis Motor Speedway.

The average Good Sam fan in United States is 51.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Copa Airlines, MSN, Military press, with strongest over-indexing on Copa Airlines (32.41× the country average). Demographically, the Good Sam audience skews more male with an average age of 51.0, and over-indexes on personality traits such as Risk Appetite, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of Good Sam fans

Demographic split for Good Sam audience in United States
MetricValue
Female44.4%
Male55.6%
Average age51.0
Estimated audience size1,683,378

Audience persona

The typical Good Sam fan in United States is more male, around 51.0 years old, with strong Risk Appetite tendencies and a notable affinity for Copa Airlines.

Top regions in United States

Top regions ranked by reach for Good Sam in United States
RegionReachAffinity
California166,0180.9×
Florida122,2471.07×
Texas121,5460.84×
Georgia78,4761.51×
New York66,8940.71×
Tennessee63,4761.88×
Ohio58,9661.14×
Illinois48,1810.86×
North Carolina40,6140.8×
Pennsylvania40,2720.71×
Washington37,0431.1×
Arizona36,0671.05×
Colorado35,0371.32×
Michigan33,0760.75×
Virginia30,8890.75×
Indiana30,6311×
Minnesota30,5571.27×
Oregon29,0951.51×
Kentucky29,0921.38×
Missouri28,4291.05×
Massachusetts25,7580.78×
Louisiana23,8051.1×
Maryland23,2290.8×
Alabama21,5120.91×
South Carolina20,9590.83×
Oklahoma19,7721.06×
New Jersey18,5390.43×
Arkansas17,4421.26×
Iowa16,4741.19×
Wisconsin16,4630.65×
Nevada16,2831×
Mississippi14,8551.07×
Kansas14,5181.09×
Nebraska14,1181.67×
New Mexico13,2061.56×
Utah11,4120.76×
Idaho9,5251.13×
South Dakota9,0942.34×
Connecticut7,8270.46×
Montana7,5841.62×
West Virginia5,5720.71×
North Dakota4,2601.23×
New Hampshire4,1230.62×
Maine3,9060.65×
Hawaii3,2500.45×
Wyoming2,7561.1×
Washington, District of Columbia2,7560.54×
Delaware2,5480.55×
Alaska2,5430.71×
Rhode Island2,5160.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Good Sam audience
BrandAffinityCategory
Copa Airlines32.41×Travel & Leisure
MSN5.15×News
Military press24.96×Sports
RV park7.68×Cars & Mobility
Indianapolis Motor Speedway12.66×Sports
Airstream17.46×Cars & Mobility
Day trading10.73×Business & Career
Great Clips5.35×Beauty & Wellness
Dylan O'Brien10.42×Movies & TV
Staples (Canada)4.07×Business & Career
Dwight Yoakam14.44×Music & Radio
Critical illness insurance13.76×Business & Career
Laurence Fishburne12.74×Movies & TV
Horoscope6.5×Health
Sam Elliott6.66×Movies & TV
Chuck Norris4.25×Movies & TV
Don Cheadle16.64×Movies & TV
Google Flights3.84×Travel & Leisure
Term life insurance11.82×Business & Career
Cruise Critic17.57×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Good Sam audience
TraitClusterScore
Risk AppetiteTHRILL2.16
Quality AwarenessPREMIUM1.64
DIY MentalityTHRILL1.38
Need for SecurityCONSERVATISM1.38
Pet OwnershipJOY1.36
Career OrientationPOWER1.31

Worldwide distribution

Worldwide audience distribution share by country for Good Sam
CountryShare
United States56.2%
Australia15.9%
United Kingdom5.8%

See Good Sam audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does Good Sam have in United States?

Good Sam has an estimated audience of 1,683,378 people in United States, concentrated in California and Florida.

What is the gender split and age of Good Sam fans?

44.4% of Good Sam fans are female, 55.6% are male, with an average age of 51.0 years.

Which brands do Good Sam fans like most?

Good Sam fans show strongest brand affinity for Copa Airlines (32.41×), MSN (5.15×), and Military press (24.96×) over the country average.

Where do Good Sam fans live in United States?

Good Sam fans in United States are most concentrated in California (reach 166,018), Florida (reach 122,247), and Texas (reach 121,546). These three regions account for the largest share of the active audience.

What other brands do Good Sam fans also like?

Beyond Good Sam itself, the audience over-indexes on MSN (5.15×), Military press (24.96×), RV park (7.68×), and Indianapolis Motor Speedway (12.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Good Sam. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.