GoodBelly Audience in United States

GoodBelly has an estimated audience of 312,679 people in United States. 54.6% are female, 45.4% are male, average age 31.0. Top regions: California, Kentucky, Florida. Top brand affinities: Mothercare, Lulu 黃路梓茵, Bugatti Chiron, Arco Iris, Collectable.
The average GoodBelly fan in United States is 31.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Kentucky, Florida. Top brand affinities include Mothercare, Lulu 黃路梓茵, Bugatti Chiron, with strongest over-indexing on Mothercare (35.73× the country average). Demographically, the GoodBelly audience skews balanced with an average age of 31.0, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Brand · Subtype: Nutrition
Demographics of GoodBelly fans
| Metric | Value |
|---|---|
| Female | 54.6% |
| Male | 45.4% |
| Average age | 31.0 |
| Estimated audience size | 312,679 |
Audience persona
The typical GoodBelly fan in United States is balanced, around 31.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Mothercare.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 30,861 | 0.9× |
| Kentucky | 28,820 | 7.35× |
| Florida | 20,452 | 0.97× |
| Texas | 19,811 | 0.74× |
| New York | 14,947 | 0.86× |
| Ohio | 12,073 | 1.25× |
| Washington | 10,175 | 1.62× |
| Georgia | 9,889 | 1.03× |
| North Carolina | 9,876 | 1.05× |
| Pennsylvania | 9,588 | 0.91× |
| Illinois | 9,579 | 0.92× |
| Colorado | 7,438 | 1.51× |
| Virginia | 7,269 | 0.95× |
| Michigan | 6,871 | 0.84× |
| New Jersey | 6,790 | 0.85× |
| Massachusetts | 6,191 | 1.01× |
| Tennessee | 5,878 | 0.94× |
| Indiana | 5,767 | 1.01× |
| Arizona | 5,487 | 0.86× |
| Maryland | 5,066 | 0.94× |
| Missouri | 4,523 | 0.9× |
| South Carolina | 4,356 | 0.93× |
| Wisconsin | 3,501 | 0.74× |
| Oregon | 3,455 | 0.96× |
| Minnesota | 3,045 | 0.68× |
| Connecticut | 2,992 | 0.95× |
| Louisiana | 2,912 | 0.72× |
| Nevada | 2,884 | 0.95× |
| Alabama | 2,865 | 0.66× |
| Oklahoma | 2,012 | 0.58× |
| Kansas | 1,847 | 0.75× |
| Iowa | 1,735 | 0.67× |
| Utah | 1,605 | 0.57× |
| Mississippi | 1,491 | 0.58× |
| Arkansas | 1,466 | 0.57× |
| New Hampshire | 1,376 | 1.12× |
| Idaho | 1,340 | 0.85× |
| New Mexico | 1,182 | 0.75× |
| Nebraska | 1,117 | 0.71× |
| Maine | 1,101 | 0.98× |
| West Virginia | 1,077 | 0.74× |
| Hawaii | 989 | 0.74× |
| Montana | 956 | 1.1× |
| Washington, District of Columbia | 871 | 0.93× |
| Rhode Island | 857 | 0.86× |
| Delaware | 642 | 0.74× |
| Wyoming | 516 | 1.11× |
| Alaska | 483 | 0.72× |
| Vermont | 464 | 0.85× |
| North Dakota | 368 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mothercare | 35.73× | Kids & Family |
| Lulu 黃路梓茵 | 12.77× | Movies & TV |
| Bugatti Chiron | 17.14× | Cars & Mobility |
| Arco Iris | 25.17× | Music & Radio |
| Collectable | 1.89× | Kids & Family |
| Combat sport | 1.79× | Sports |
| Elsword | 18.17× | Games |
| edureka | 39.5× | Business & Career |
| Certified diabetes educator | 13.68× | Business & Career |
| Pillow | 1.96× | Home & Garden |
| 3D printing | 2.29× | Technology & Electronics |
| Iowa Lottery | 9.08× | Games |
| Natural rubber | 1.74× | Cars & Mobility |
| Litter box | 1.73× | Pets & Animals |
| English literature | 5.57× | Literature |
| JDSU | 2.45× | Business & Career |
| Natural gas field | 41.25× | Cars & Mobility |
| UK garage | 3.99× | Music & Radio |
| Monmouth County, New Jersey | 7.11× | Travel & Leisure |
| Cachorro | 3.78× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.83 |
| Indulgence | JOY | 2 |
| Family Orientation | CONSERVATISM | 1.93 |
| Convenience Orientation | PREMIUM | 1.93 |
| Sustainability | BALANCE | 1.92 |
| Quality Awareness | PREMIUM | 1.91 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.6% |
| Mexico | 0.1% |
| Japan | 0.0% |
See GoodBelly audiences in other countries
More Nutrition audiences in United States
- Supernaturals (13,185,080)
- AG1 (2,056,614)
- Ensure (1,782,932)
- iHerb (1,759,679)
- Premier Protein (870,190)
Frequently asked questions
How many fans does GoodBelly have in United States?
GoodBelly has an estimated audience of 312,679 people in United States, concentrated in California and Kentucky.
What is the gender split and age of GoodBelly fans?
54.6% of GoodBelly fans are female, 45.4% are male, with an average age of 31.0 years.
Which brands do GoodBelly fans like most?
GoodBelly fans show strongest brand affinity for Mothercare (35.73×), Lulu 黃路梓茵 (12.77×), and Bugatti Chiron (17.14×) over the country average.
Where do GoodBelly fans live in United States?
GoodBelly fans in United States are most concentrated in California (reach 30,861), Kentucky (reach 28,820), and Florida (reach 20,452). These three regions account for the largest share of the active audience.
What other brands do GoodBelly fans also like?
Beyond GoodBelly itself, the audience over-indexes on Lulu 黃路梓茵 (12.77×), Bugatti Chiron (17.14×), Arco Iris (25.17×), and Collectable (1.89×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for GoodBelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.