GoodBelly Audience in United States

GoodBelly has an estimated audience of 312,679 people in United States. 54.6% are female, 45.4% are male, average age 31.0. Top regions: California, Kentucky, Florida. Top brand affinities: Jake Paul, Contents insurance, La Roche-Posay, Lip balm, CVS Pharmacy.

The average GoodBelly fan in United States is 31.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Kentucky, Florida. Top brand affinities include Jake Paul, Contents insurance, La Roche-Posay, with strongest over-indexing on Jake Paul (161.36× the country average). Demographically, the GoodBelly audience skews balanced with an average age of 31.0, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Brand · Subtype: Nutrition

Demographics of GoodBelly fans

Demographic split for GoodBelly audience in United States
MetricValue
Female54.6%
Male45.4%
Average age31.0
Estimated audience size312,679

Audience persona

The typical GoodBelly fan in United States is balanced, around 31.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Jake Paul.

Top regions in United States

Top regions ranked by reach for GoodBelly in United States
RegionReachAffinity
California30,8610.9×
Kentucky28,8207.35×
Florida20,4520.97×
Texas19,8110.74×
New York14,9470.86×
Ohio12,0731.25×
Washington10,1751.62×
Georgia9,8891.03×
North Carolina9,8761.05×
Pennsylvania9,5880.91×
Illinois9,5790.92×
Colorado7,4381.51×
Virginia7,2690.95×
Michigan6,8710.84×
New Jersey6,7900.85×
Massachusetts6,1911.01×
Tennessee5,8780.94×
Indiana5,7671.01×
Arizona5,4870.86×
Maryland5,0660.94×
Missouri4,5230.9×
South Carolina4,3560.93×
Wisconsin3,5010.74×
Oregon3,4550.96×
Minnesota3,0450.68×
Connecticut2,9920.95×
Louisiana2,9120.72×
Nevada2,8840.95×
Alabama2,8650.66×
Oklahoma2,0120.58×
Kansas1,8470.75×
Iowa1,7350.67×
Utah1,6050.57×
Mississippi1,4910.58×
Arkansas1,4660.57×
New Hampshire1,3761.12×
Idaho1,3400.85×
New Mexico1,1820.75×
Nebraska1,1170.71×
Maine1,1010.98×
West Virginia1,0770.74×
Hawaii9890.74×
Montana9561.1×
Washington, District of Columbia8710.93×
Rhode Island8570.86×
Delaware6420.74×
Wyoming5161.11×
Alaska4830.72×
Vermont4640.85×
North Dakota3680.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for GoodBelly audience
BrandAffinityCategory
Jake Paul161.36×Internet & Social Media
Contents insurance281.13×Business & Career
La Roche-Posay35.73×Beauty & Wellness
Lip balm19.85×Beauty & Wellness
CVS Pharmacy7.92×Shopping
Walgreens5.93×Shopping
Kiehl's16.22×Beauty & Wellness
Netgear36.53×Technology & Electronics
Hair conditioner7.42×Beauty & Wellness
Bioderma25.17×Beauty & Wellness
Concealer10.65×Beauty & Wellness
Changing Habits21.43×Health
Luxury Travel13.09×Travel & Leisure
Bachelor of Business Administration39.5×Business & Career
Weleda41.25×Beauty & Wellness
Kérastase17.14×Beauty & Wellness
Prepackaged meal14.12×Food & Beverages
Nivea17.72×Beauty & Wellness
Kia Sportage18.17×Cars & Mobility
USB flash drive19.23×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by GoodBelly audience
TraitClusterScore
Luxury OrientationPREMIUM3.83
IndulgenceJOY2
Family OrientationCONSERVATISM1.93
Convenience OrientationPREMIUM1.93
SustainabilityBALANCE1.92
Quality AwarenessPREMIUM1.91

Worldwide distribution

Worldwide audience distribution share by country for GoodBelly
CountryShare
United States99.6%
Mexico0.1%
Japan0.0%

See GoodBelly audiences in other countries

More Nutrition audiences in United States

Frequently asked questions

How many fans does GoodBelly have in United States?

GoodBelly has an estimated audience of 312,679 people in United States, concentrated in California and Kentucky.

What is the gender split and age of GoodBelly fans?

54.6% of GoodBelly fans are female, 45.4% are male, with an average age of 31.0 years.

Which brands do GoodBelly fans like most?

GoodBelly fans show strongest brand affinity for Jake Paul (161.36×), Contents insurance (281.13×), and La Roche-Posay (35.73×) over the country average.

Where do GoodBelly fans live in United States?

GoodBelly fans in United States are most concentrated in California (reach 30,861), Kentucky (reach 28,820), and Florida (reach 20,452). These three regions account for the largest share of the active audience.

What other brands do GoodBelly fans also like?

Beyond GoodBelly itself, the audience over-indexes on Contents insurance (281.13×), La Roche-Posay (35.73×), Lip balm (19.85×), and CVS Pharmacy (7.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for GoodBelly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.