Rascasse Audience Intelligence

Gratin Audience in United States

A data profile of the people who buy, follow and care about Gratin in United States — modelled from more than twelve digital signal sources. Gratin has an estimated audience of 296,736 people in United States.

#20among Cheese in United States#13527among Topic in United States#2506in Food & Beverages

The average Gratin fan in United States is 44.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Baking powder, FedEx, Pinterest, with strongest over-indexing on Baking powder (26.67× the country average).

Demographically, the Gratin audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gratin fan in United States is more female, around 44.9 years old, with strong Family Orientation tendencies and a notable affinity for Baking powder.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gratin profile in United States.

Audience size
297K
in United States
Gender
79.4%♀
20.6% male
Age
44.9
average years
Country rank
#48651
Topic in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gratin fans

79.4% are female, 20.6% are male, average age 44.9.

Fig. 02

Gender split

79.4%
Female
20.6%
Male
Demographic split for Gratin audience in United States
MetricValue
Female79.4%
Male20.6%
Average age44.9
Estimated audience size296,736
Fig. 03

Age distribution

Ø 44.9
average years
Age distribution of the Gratin audience in United States
Age bracketShare%
16-1913%
20-299%
30-3916%
40-4930%
50+32%
Fig. 04

Worldwide distribution

14.5%

of the worldwide Gratin audience comes from United States.

Worldwide audience distribution share by country for Gratin
CountryShare
United States14.5%
France14.4%
Japan6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gratin audience in United States is strongest.

Fig. 05

Top regions by affinity

Gratin fans by region: top regions in United States
#RegionReachAffinity×
01New York~30K1.95×
02Hawaii~2K1.72×
03Washington~8K1.35×
04California~40K1.31×
05Massachusetts~7K1.27×
06Oregon~4K1.26×
07Alaska<1K1.20×
08Washington, District of Columbia~1K1.17×
09Vermont<1K1.10×
10Maine~1K1.09×
11New Jersey~8K1.06×
12Maryland~5K1.05×
13Connecticut~3K1.05×
14Virginia~7K1.03×
15Rhode Island<1K1.02×
16Louisiana~4K1.01×
17Nevada~3K1.01×
18Montana<1K1.01×
19Florida~20K0.99×
20Illinois~10K0.99×
21New Hampshire~1K0.99×
22Colorado~5K0.98×
23Pennsylvania~10K0.96×
24Delaware<1K0.95×
25North Dakota<1K0.95×
26Idaho~1K0.94×
27South Dakota<1K0.94×
28Georgia~8K0.93×
29Arizona~6K0.92×
30Utah~2K0.92×
31Ohio~8K0.90×
32North Carolina~8K0.90×
33Wisconsin~4K0.90×
34Iowa~2K0.90×
35Nebraska~1K0.90×
36New Mexico~1K0.90×
37West Virginia~1K0.90×
38Oklahoma~3K0.89×
39Kansas~2K0.89×
40Missouri~4K0.88×
41Alabama~4K0.88×
42Mississippi~2K0.88×
43Michigan~7K0.87×
44Kentucky~3K0.87×
45Arkansas~2K0.87×
46Tennessee~5K0.86×
47Indiana~5K0.86×
48South Carolina~4K0.86×
49Minnesota~4K0.85×
50Texas~20K0.84×
Fig. 06

Affinity by region

Affinity by region — Gratin, United States
0.84×1.00×1.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gratin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gratin audience
#·InterestCategoryAffinity×
01Baking powderFood & Beverages26.67×
02Elderly careHealth12.79×
03FedExBusiness & Career7.50×
04QVCMovies & TV7.07×
05Potato chipFood & Beverages7.04×
06LotteryGames6.44×
07Sustainable energyHome & Garden6.33×
08Weather forecastingHome & Garden5.35×
09Renewable energyBusiness & Career5.15×
10First class travelTravel & Leisure4.44×
11Discount storesShopping4.35×
12Microwave ovenHome & Garden4.29×
13Mortgage loansBusiness & Career3.75×
14Vehicle insuranceCars & Mobility3.67×
15PinterestInternet & Social Media3.34×
16SubwayFood & Beverages3.26×
17Organic foodFood & Beverages3.13×
18Shopping mallsShopping3.10×
19Pizza HutFood & Beverages3.06×
20McDonald'sFood & Beverages3.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gratin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gratin audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.42×
Convenience OrientationPREMIUM2.39×
SustainabilityBALANCE2.01×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gratin audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.73×
Early Adopter MentalityPOWER0.80×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gratin have in United States?

Gratin has an estimated audience of 296,736 people in United States, concentrated in California and New York.

02

What is the gender split and age of Gratin fans?

79.4% of Gratin fans are female, 20.6% are male, with an average age of 44.9 years.

03

Which brands do Gratin fans like most?

Gratin fans show strongest brand affinity for Baking powder (26.67×), FedEx (7.5×), and Pinterest (3.34×) over the country average.

04

Where do Gratin fans live in United States?

Gratin fans in United States are most concentrated in California (reach ~40K), New York (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Gratin fans also like?

Beyond Gratin itself, the audience over-indexes on FedEx (7.5×), Pinterest (3.34×), QVC (7.07×), and Sustainable energy (6.33×) compared to the United States average.

Appendix

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See Gratin audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Gratin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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